Both Sides of the Table

JUNE 27, 2011

The following are some lessons I learned about early-stage startup marketing. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). In my experience, entrepreneurs who are overly paranoid or are information hoarders rarely do well.

Marketing 380

Marketing Startup Press Technical Advisors 380

Both Sides of the Table

FEBRUARY 26, 2016

I think you’ll learn more in watching the 20-minute interview that Troy Carter and I did than you will in most tech interviews because he cuts down to the raw essence of what it takes any product to be discovered and nurtured and the power of being able to connect the right emerging artist with the right influencers in a market.

Mentor 150

Mentor Venture Capital Marketing Product 150

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. ” It’s the most common refrain I hear from investors and even entrepreneurs these days. Has it begun to mature or is it just better marketed than in was say 5 years ago?

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

Startup Professionals Musings

MAY 16, 2021

Career survival today requires thinking and acting like an entrepreneur starting a business, staying nimble and resilient, willing to pivot, and supersensitive to the market realities of supply and demand. Smart professionals constantly assess the market, and strengthen and diversify skills. Build and use your network.

Startup 143

Startup Entrepreneur Demand Competition 143

Startup Professionals Musings

JUNE 7, 2023

The cost of entry to the entrepreneur lifestyle is at an all-time low, but the challenge of winning and success is at an all-time high. Anyone can build a new web site, or publish a smartphone app for a few thousand dollars, but getting market penetration requires a lot more. People who shape the future, like Steve Jobs, did this.

Entrepreneur 118

Entrepreneur Startup Social Network SpaceX 118

Startup Professionals Musings

NOVEMBER 30, 2022

As an investor in startups, I most often see entrepreneurs who are technologists, or at least have a real passion for a specific product. They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills.

Startup 113

Startup Customer Custom Technical Review 113

Startup Professionals Musings

OCTOBER 15, 2022

As a startup mentor, I’m always amazed that some entrepreneurs seem to be an immediate hit with investors, while others struggle to get any attention at all. Some entrepreneurs love to talk and produce videos, but hate to write anything down. There is no room in this realm for negativism, excuses, or lack of confidence.

Entrepreneur 111

Entrepreneur Social Media Patents Mentor 111

Startup Professionals Musings

AUGUST 10, 2022

Thus, in my mentoring of potential technical entrepreneurs who have a real passion for their technology, I often recommend that they find a co-founder who can manage the marketing and execution elements of the new venture. The competition will improve, the market will change, and your customers will demand more.

Mentor 133

Mentor Startup Customer Custom 133

Startup Professionals Musings

AUGUST 17, 2022

During my many years of mentoring professionals and entrepreneurs in business, I more often see people focusing on how to get their ideas heard , than how to promote themselves. Take full advantage of every mentoring and coaching opportunity, and network with peers both inside and outside the company.

Tips 121

Tips Social Media Mentor Technical Review 121

Startup Professionals Musings

JULY 9, 2022

A common request I get while mentoring entrepreneurs is for a copy of the startup checklist they need to follow, in order to build a successful new business. His checklists cover everything from building a vision, to consistently delivering results, for entrepreneurs up to mature business executives. I wish it was that easy.

Technology 133

Technology Cloud Computing Social Media Networking 133

Startup Professionals Musings

AUGUST 19, 2023

Every entrepreneur and business executive I know wants to emulate that boss, but most can’t even describe the attributes required. In my opinion, great examples in today’s entrepreneur world include Elon Musk (Tesla), Jeff Bezos (Amazon), and Richard Branson (Virgin Group). Good connections and team building are the keys to success.

Oracle 94

Oracle Organization Examples Coach 94

Startup Professionals Musings

OCTOBER 25, 2021

Contrary to what you might guess, the highest rate of small business and entrepreneurial growth over the last few years is not Gen-Y upstarts, but Boomers over the age of 50, now called encore entrepreneurs. One new incentive is the falling transaction costs and barriers to entry for entrepreneurs of every age. In the U.S.,

Technical Review 126

Technical Review Technical Support Entrepreneur Startup 126

Startup Professionals Musings

OCTOBER 19, 2016

The cost of entry to the entrepreneur lifestyle is at an all-time low, but the challenge of winning and success is at an all-time high. Anyone can build a new web site, or publish a smartphone app for a few thousand dollars, but getting market penetration requires a lot more. People who shape the future, like Steve Jobs, do this.

Entrepreneur 103

Entrepreneur Social Network SpaceX Ideas 103

Startup Professionals Musings

MAY 1, 2021

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. There is nothing more inspiring than seeing the results of your mentoring and leadership. Your solution fills a real market need.

Startup 160

Startup Patents Competition Social Network 160

Startup Professionals Musings

JANUARY 21, 2013

Many believe that entrepreneurs are born, not made. While I agree that successful company builders usually have a natural inclination to be entrepreneurs, a good education helps polish that apple. We can all point to examples of successful entrepreneurs who dropped out of college, but still went on to make a big impact.

Entrepreneur 105

Entrepreneur Startup Course Education 105

Startup Professionals Musings

DECEMBER 6, 2014

As a startup mentor, I’m always amazed that some entrepreneurs seem to be an immediate hit with investors, while others struggle to get any attention at all. Some entrepreneurs love to talk and produce videos, but hate to write anything down. There is no room in this realm for negativism, excuses, or lack of confidence.

Entrepreneur 107

Entrepreneur Angel Social Media Patents 107

Startup Professionals Musings

DECEMBER 25, 2019

The successful entrepreneurs I have met and worked with over the years all seem to share that passion for learning, and they see rapid market change not as a problem, but as an opportunity for them to move ahead of the crowd in changing the world. Successful entrepreneurs love to share, but they respond better to pull rather than push.

Tips 122

Tips Startup Case Study Course 122

Startup Professionals Musings

JANUARY 13, 2020

As a startup mentor, I’m always amazed that some entrepreneurs seem to be an immediate hit with investors, while others struggle to get any attention at all. Some entrepreneurs love to talk and produce videos, but hate to write anything down. There is no room in this realm for negativism, excuses, or lack of confidence.

Entrepreneur 126

Entrepreneur Social Media Patents Mentor 126

Startup Professionals Musings

SEPTEMBER 13, 2020

The cost of entry to the entrepreneur lifestyle is at an all-time low, but the challenge of winning and success is at an all-time high. Anyone can build a new web site, or publish a smartphone app for a few thousand dollars, but getting market penetration requires a lot more. People who shape the future, like Steve Jobs, did this.

Entrepreneur 143

Entrepreneur Social Network SpaceX Ideas 143

Startup Professionals Musings

DECEMBER 21, 2016

Contrary to what you might guess, the highest rate of entrepreneurial growth over the last few years is not Gen-Y upstarts, but Boomers over the age of 50, now called encore entrepreneurs. With longer life expectancies and greater health in later life, older generations are moving to start new firms -- and mentor young entrepreneurs.

Entrepreneur 75

Entrepreneur Technical Review Startup Technical Support 75

Startup Professionals Musings

SEPTEMBER 17, 2011

Every startup mentor has his favorite list of basic strategies to avoid pitfalls, and I’m no exception. Most startups I know have “refined” their target market several times during their rollout. Reserve the same names on the leading social networks and blogs. Make marketing and sales a priority. Manage your time.

Mentor 100

Mentor Startup Social Network Patents 100

Startup Professionals Musings

APRIL 5, 2013

The most successful entrepreneurs and executives I have seen are savvy business people first, and experts in their field second. The issue in these cases was usually not the technology per se, but the bigger business picture of marketable prices, ease of use, and support infrastructures. Network in the industry as well as outside.

Entrepreneur 101

Entrepreneur Mentor Ideas Startup 101

Startup Professionals Musings

DECEMBER 4, 2020

Every entrepreneur and business executive I know wants to emulate that boss, but most can’t even describe the attributes required. In my opinion, great examples in today’s entrepreneur world include Elon Musk (Tesla), Jeff Bezos (Amazon), and Richard Branson (Virgin Group). Good connections and team building are the keys to success.

Oracle 124

Oracle Organization Examples Coach 124

Tech Zulu Event

NOVEMBER 5, 2012

Huddlewoo a live video platform set to launch early 2013 to give people the ability to access extraordinary people for one-on-one conversations and mentoring. Our focus is providing anyone who is active online already with the ability to leverage their existing social networks for monetized one-on-one conversations. How does it work?

Mentor 94

Mentor Platform Social Network Chief Technology Officer 94

Startup Professionals Musings

DECEMBER 6, 2011

Many believe that entrepreneurs are born, not made. While I agree that successful company builders usually have a natural inclination to be entrepreneurs, a good education helps polish that apple. We can all point to examples of successful entrepreneurs who dropped out of college, but still went on to make a big impact.

Entrepreneur 105

Entrepreneur Startup Course Education 105

socalTECH

FEBRUARY 17, 2017

I want to invest in entrepreneurs that have the capacity to be number one at whatever they are doing, and do it within our skill base, which is direct-to-consumer. So, now, as a VC, I swore I'd never treat entrepreneurs like those VCs treated me. I love entrepreneurs. What's the theme of your investments?

Venture Capital 100

Venture Capital Entrepreneur Technical Review Software Review 100

Startup Professionals Musings

OCTOBER 8, 2012

Now they are coming back, and the best even provide networking, technical leadership, and seed funding, as well as investors waving money at graduates. TechStars has several excellent mentors on staff, led by founder and CEO David Cohen. TechStars has several excellent mentors on staff, led by founder and CEO David Cohen.

Entrepreneur 86

Entrepreneur Incubator Startup Seed Funding 86

InfoChachkie

MARCH 5, 2012

If you use the mentor-driven model that we pioneered at TechStars, you get entrepreneurs who are deeply connected with the broader entrepreneurial landscape. ” Brad went on to address the issue of a diluted entrepreneur talent pool and its potential impact on the efficacy of new accelerators.

Startup 270

Startup Incubator Doc Mentor 270

Startup Professionals Musings

APRIL 17, 2023

For example, if you have a proven product, real revenue, a big potential market, and are ready to scale up the business, every investor will be interested. On the other hand, if you are a new entrepreneur, still in the idea stage, professional investors will only tell you to come back later when you have traction (customers and revenue).

Funding 125

Funding Startup Ideas Equity 125

socalTECH

JUNE 20, 2012

There is a large menu of startup accelerators in the Los Angeles, but one of more established efforts in the area is LaunchpadLA ([link] The effort actually started as an informal mentoring program, but has grown and expanded to follow the accelerator model. It was really just something built for the community to help support entrepreneurs.

Class 261

Class Mentor Startup Santa Monica 261

Startup Professionals Musings

AUGUST 25, 2023

In the aftermath of the recent pandemic, which caused many businesses to close, a new raft of business workers and entrepreneurs are deciding to pursue their own dreams of being a new business owner, and controlling your own destiny. Pick a name, location, and marketing strategy early. Names and taglines are critical to success.

Social Media 98

Social Media Metrics Media Tool 98

Startup Professionals Musings

JANUARY 7, 2019

Contrary to what you might guess, the highest rate of entrepreneurial growth over the last few years is not Gen-Y upstarts, but Boomers over the age of 50, now called encore entrepreneurs. With longer life expectancies and greater health in later life, older generations are moving to start new firms -- and mentor young entrepreneurs.

Startup 119

Startup Technical Review Technical Support Entrepreneur 119

socalTECH

OCTOBER 14, 2010

What is the idea behind the Tech CEO Network? The Tech CEO Network is there to fill the gap. John Morris: I think it's trying to make a decent connection with customers, and trying to assess the size and viability of the market. To better understand what they're trying to do, we spoke with both Richard and John about the group.

Networking 215

Networking Research Startup USC 215

Startup Professionals Musings

SEPTEMBER 30, 2023

As a business advisor, I meet many business professionals and aspiring entrepreneurs who are anxious to be their own boss , or have an innovative idea to start or acquire a new business. Innovative technologies require iterative development, while other ideas are primarily marketing and financial.

Startup 94

Startup Ideas Metrics Entrepreneur 94

Startup Professionals Musings

APRIL 16, 2022

Every entrepreneur and business leader I know realizes that it takes a dedicated team to build and run a successful business, and nurturing that team is one of your most important priorities. In my experience, a healthy team is a prerequisite for a thriving business, innovation to meet market needs, and high customer loyalty.

Technical Review 141

Technical Review Mentor Social Media Customer 141

socalTECH

OCTOBER 24, 2011

One of the biggest complaints you hear from both entrepreneurs and investors in Los Angeles, is the lack of a credible, visible startup accelerator in the Los Angeles area. Erik Rannala: We think Los Angeles is one of the most under-hyped, under-funded, and under-appreciated technology ecosystems and markets around.

Technical Advisors 176

Technical Advisors Startup Southern California Los Angeles 176

Startup Professionals Musings

APRIL 29, 2012

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. There is nothing more inspiring than seeing the results of your mentoring and leadership. Your solution fills a real market need.

Entrepreneur 102

Entrepreneur Patents Startup Ideas 102