socalTECH

SEPTEMBER 3, 2019

Our interview today is with Amos Schwartzfarb , the author of Sell More Faster: The Ultimate Sales Playbook for Start-Ups , which comes out tomorrow, Wednesday. We caught up with Amos to learn about his new book, and to gain some tips for startup entrepreneurs on how to figure out when you're actually ready to scale your sales team.

Sales 113

Sales Startup Custom Development Framework 113

Startup Professionals Musings

FEBRUARY 20, 2022

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. Yet it is the one element that too many entrepreneurs focus on only as an afterthought. Even great products need great marketing “content” to fuel the ascent of their online message.

Content 146

Content Newsletter Competition Writing 146

Both Sides of the Table

FEBRUARY 3, 2010

I’d like to talk about Crocodile Salesmen in 3 scenarios: 1) when YOU are selling (or someone on your team), 2) when you are trying to recruit a sales person. But how to apply “listening&# in a sales meeting? Beware of Crocodile Sales. It is my natural style to want to “tell.&# I’m an ENTP.

Sales 314

Sales Startup Venture Capital Customer 314

Startup Professionals Musings

MAY 19, 2019

Image via Flickr by jardenberg Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. Yet it is the one element that too many entrepreneurs focus on only as an afterthought. Then write it down. Lacks a sales angle.

Customer 93

Customer Custom Marketing Tips 93

socalTECH

MARCH 28, 2019

Earlier this month, the annual Montgomery Summit conference was held in Santa Monica, including a special portion of the conference dedicated to the Rise of the Female Entrepreneur. I see you were involved in the Rise of the Female Entrepreneur effort at the Montgomery Summit this year, tell me a little about what that is all about?

Capital 162

Capital Entrepreneur Invest Artificial Inteligence 162

InfoChachkie

FEBRUARY 1, 2019

For those who don’t have the time to listen to our entire talk, I’ve highlighted several key takeaways below, along with the corresponding video timestamp, to facilitate quick access to issues of interest to entrepreneurs. Like a true entrepreneur, even though she was young, she took control of her life and pursued an alternative education.

Sales 113

Sales Education Startup Class 113

InfoChachkie

JUNE 3, 2013

Consistent with the statistics cited in Why Entrepreneurs Hate (Most) MBAs , the large majority of John and Kyle''s classmates accepted positions at investment banks and consulting firms upon graduation. We weren''t marketing the newsletter, it was just out there, sort of growing organically.". According to John, "So, we, we sent.(an

Newsletter 233

Newsletter Startup Entrepreneur Writing 233

Startup Professionals Musings

JANUARY 31, 2021

Based on my experience as an investor and mentor to aspiring entrepreneurs in Silicon Valley and elsewhere, one of the quickest ways to kill your credibility and your startup is to offer a poorly written business plan, or none at all. An entrepreneur who can’t manage a plan, probably won’t be able to manage the new business.

Sample 137

Sample Writing Mentor Content 137

Berkonomics

JUNE 29, 2017

If you have been following our recent insights, you’ll be up to speed knowing that professional investors negotiate tough terms, from provisions of control over asset acquisition, eventual sale of the company, future investments, forced co-sale when others attempt to sell their shares and more.

Invest 243

Invest Entrepreneur Sales Startup 243

Startup Professionals Musings

NOVEMBER 15, 2013

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Market research techniques for trying to predict the market’s response to a new venture can be costly and are often unreliable. Get started and get some momentum.

Writing 102

Writing Startup Entrepreneur Capital 102

InfoChachkie

JUNE 4, 2012

As an entrepreneur, I helped create companies which achieved two IPOs and two trade sales totaling $385 million. Perform China Syndrome Market Analysis. In order to reasonably assess the size of your addressable market, you must perform a bottoms-up analysis which is based on a number of elemental assumptions.

Entrepreneur 272

Entrepreneur Outsource Ideas Technical Review 272

InfoChachkie

JUNE 16, 2016

Entrepreneurs create their own jobs, why shouldn’t they also create their own degrees? As described in Should Millennial Entrepreneurs Skip College? most young entrepreneurs benefit greatly from the college experience. marketing, finance, sales, etc.). Comm 166 Marketing Communication. Communication.

Entrepreneur 100

Entrepreneur Class Course Writing 100

socalTECH

JANUARY 18, 2011

This morning, Pasadena-based Perfect Market (www.perfectmarket.com) announced a new, $9M round of funding for the firm's technology, which is used to help publishers monetize their content. Journalists are notorious for not wanting to write based on revenues or commercial intersts, or having anyone tell them what to write.

Marketing 232

Marketing Funding Content Writing 232

Startup Professionals Musings

APRIL 5, 2021

Every entrepreneur wants to know how they can improve their odds on the road to success, and why some entrepreneurs seem to be able to squeeze success out of even a marginal business case. Every existing and budding entrepreneur should internalize these reality principles: Ready yourself as a founder.

Entrepreneur 145

Entrepreneur Course Ideas .Net 145

Both Sides of the Table

NOVEMBER 5, 2012

I use George Bush vs. Al Gore as allegory and I’ve been using it with entrepreneurs for years to sink in a simple point about how to communicate with the market. This does not mean you shouldn’t solve big, complex problems or write complex code. Most Silicon Valley tech entrepreneurs I know are more like Al Gore.

Entrepreneur 370

Entrepreneur Startup Press Venture Capital 370

TechCrunch LA

APRIL 23, 2020

Popular programs like Opportunity Zones, New Market Tax Credits and Community Development Finance Institutions could be used to boost the government’s commitment with private capital, the plan’s authors argue. “Startups and small businesses are the engine of every local and regional economy,” writes Peterson.

Southern California 261

Southern California Los Angeles Rosemead Incubator 261

Both Sides of the Table

JULY 23, 2013

It is simply the most important way to proactively control your career development and how the market perceives you. This started as a post in which I was going to write out tips to personal branding and became in stead an essay of my own branding journey. That was fine with me – the market is the market.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

Both Sides of the Table

FEBRUARY 7, 2010

I originally conceived it as the Top 11 things that I believe “all entrepreneurs need to succeed.&# If it stuck to this theme then I would stand by my top 11. There’s one attribute (coming soon) that I need to have in order to write a check but I don’t believe is vital for success.

Entrepreneur 267

Entrepreneur Startup SaaS San Diego 267

InfoChachkie

JANUARY 16, 2018

Without taking a dime of outside capital, the company has achieved impressive success in a competitive, SaaS market segment, landing companies such as Nike, Intuit, NASA, AutoDesk and PBS. Most companies have a roadmap describing what they’re planning to build, deliver or market. That causes friction internally.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Startup Professionals Musings

MAY 14, 2017

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. Yet it is the one element that too many entrepreneurs focus on only as an afterthought. Even great products need great marketing “content” to fuel the ascent of their online message.

Content 67

Content Marketing Newsletter Writing 67

Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. In sales there are also three rules: Qualify, qualify, qualify.

Venture Capital 332

Venture Capital Funding Startup Sales 332

Both Sides of the Table

DECEMBER 16, 2009

This is part of my new series on what makes an entrepreneur successful. I originally posted it on VentureHacks , one of my favorite websites for entrepreneurs. Thinking out loud – I’m sure that’s important for entrepreneurs as well. He told me that when the markets soured they were no longer hot.

Entrepreneur 306

Entrepreneur Startup Outsource Development Customer 306

InfoChachkie

JUNE 3, 2013

Consistent with the statistics cited in Why Entrepreneurs Hate (Most) MBAs , the large majority of John and Kyle''s classmates accepted positions at investment banks and consulting firms upon graduation. We weren''t marketing the newsletter, it was just out there, sort of growing organically.". According to John, "So, we, we sent.(an

Newsletter 133

Newsletter Startup Entrepreneur Writing 133

Startup Professionals Musings

APRIL 10, 2023

If you are one of the new age of entrepreneurs who hates the thought of doing a business plan as a first step in starting your new venture you will love this message. Market research techniques for trying to predict the market’s response to a new venture can be costly and are often unreliable. Get started and get some momentum.

Startup 142

Startup Capital Resource Research 142

socalTECH

FEBRUARY 17, 2017

I want to invest in entrepreneurs that have the capacity to be number one at whatever they are doing, and do it within our skill base, which is direct-to-consumer. So, now, as a VC, I swore I'd never treat entrepreneurs like those VCs treated me. I love entrepreneurs. What's the theme of your investments?

Venture Capital 100

Venture Capital Entrepreneur Technical Review Software Review 100

Startup Professionals Musings

APRIL 29, 2023

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. Even artisan-based services, like graphic design and writing good ad copy, have innovative processes and principles. Capture your “secret sauce.”

Startup 111

Startup Training Services Writing 111

InfoChachkie

JULY 30, 2012

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Trade Show Guerilla Marketing Done Right . Be Closing, No Posing – The ultimate measure of effective marketing, especially at a startup, is revenue.

Marketing 209

Marketing Conference RSS Angel 209

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. In today’s market, so much focus is placed on transacting business online. 10) Rob, why does the world need RingRevenue? . “In

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

JANUARY 5, 2010

This is part of my series on what makes an entrepreneur successful. I originally posted it on VentureHacks , one of my favorite websites for entrepreneurs. I started the series talking about what I consider the most important attribute of an entrepreneur : Tenacity. Entrepreneurs are inherently risk takers.

Entrepreneur 293

Entrepreneur Startup Venture Capital CTO Hire 293

Startup Professionals Musings

AUGUST 3, 2020

On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business. Even artisan-based services, like graphic design and writing good ad copy, have innovative processes and principles. Capture your “secret sauce.”

Startup 174

Startup Training Services Writing 174

Startup Professionals Musings

AUGUST 26, 2013

Every entrepreneur wants to know how they can improve their odds on the road to success, and why some entrepreneurs seem to be able to squeeze success out of even a marginal business case. Every existing and budding entrepreneur should internalize these reality principles: Ready yourself as a founder.

Entrepreneur 103

Entrepreneur Course Ideas .Net 103

Startup Professionals Musings

NOVEMBER 24, 2012

As a mentor for aspiring and early-stage entrepreneurs, I talk to a fair number who may have a great vision and a strong engineering background, but have a negative interest in the role of public speaking in business. As an investor, I sometimes see CEOs who negotiate to send their VP of Marketing to talk.

Entrepreneur 126

Entrepreneur Media Customer Custom 126

Both Sides of the Table

MARCH 24, 2014

As a result I didn’t write my first venture capital check until March 2009 – exactly 5 years ago. It turns out it actually takes time to build a high-growth business with differentiated intellectual property and roll out large, enterprise-class marketing solutions. 5 years ago. 5 years ago. The monkey on my back.

Venture Capital 387

Venture Capital Downey Writing Press 387

TechCrunch LA

FEBRUARY 13, 2020

Riot Ventures , the Los Angeles-based, early-stage and deep technology investment firm is going out to market to raise a $75 million second fund to finance the development of startups in LA and beyond, according to fundraising documents viewed by TechCrunch. Marcus has a long background in angel investing and company creation.

Los Angeles 126

Los Angeles Artificial Inteligence Invest Angel 126

Both Sides of the Table

MAY 19, 2018

When you raise money from investors you produce information that you are told they want and care about: A fund-raising deck that articulates your company strategy, plans, team, market, competitors and so forth. Most entrepreneurs (and VCs raising from LPs) think this means progress. Some people find this elitist?—?I It doesn’t.

Funding 336

Funding Venture Capital Startup Email 336

Both Sides of the Table

OCTOBER 17, 2019

Just as I was getting the swing of things the world shifted beneath my feet and the stock market went into a free fall and venture capital all but shut down for nearly a year. We not only have our Series A funds that can write $500k?—?$15 Jason was a creator and saw a market opportunity that others didn’t. Why does that matter?

Venture Capital 223

Venture Capital IP Startup Google 223

InfoChachkie

JULY 14, 2009

Hint: He was an entrepreneur. A Writer Is Someone Who Writes. A writer is someone who writes, not someone who goes about telling their friends that they are “a writer”. The same is true of entrepreneurs. These would-be entrepreneurs are best classified as Wantrepreneurs, as discussed in Entrepreneurial Enterviewing.

Entrepreneur 153

Entrepreneur Ideas Writing Startup 153