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How The Promise Of Social Media Advertising Is Measuring Up For Adly

socalTECH

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter?

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Getting Smart About Social Media

SoCal Tech Calendar

Tuesday, March 30, 2010 -- CommNexus Presents: Getting Smart About Social Media Learn How to utilize Social Media for Talent Acquisition. Make 2010 THE year to get to know and effectively utilize social media marketing to attract, recruit, and hire employees. See [link] (more).

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Is Social Media Marketing Worth It?

SoCal Tech Calendar

Wednesday, June 16, 2010 -- Is Social Media Marketing Worth It? This event will take experts from social media analytics, new media thought leaders and practical marketing masters to help you make up your mind if social media is even worth it and if it can be applied to your business.

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7 Modern Day Business Strategies For Long-Term Growth

Startup Professionals Musings

I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. At minimum, that requires a modern website, and visibility on relevant social media sites, likely including Facebook, YouTube, and Twitter.

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Adomic Scores Siemer WaveMaker Prize, $160,000

socalTECH

Adomic, which is headed by Gabe Gottlieb, was one of dozens of companies that presented to investors at the private investment pitch event in Santa Monica Wednesday and Thursday. READ MORE>>. startup award conference wavemaker siemer adomic'

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6 Reasons To Disclose Your Startup Idea Before Commit

Startup Professionals Musings

Highlight the problem and your concerns in industry blogs, speaking in public forums, and making yourself visible on social media and networking opportunities. Social media sites today, including Facebook, LinkedIn, and Twitter, provide ideal forums for presenting your cause and your concept.

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Balance Your Marketing Spending Between Free and Fee

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127