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Gradient X Snags Exec From OpenX

socalTECH

Gradient X , the online mobile marketing and advertising technology developer backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, and others, has snapped up some talent from OpenX with its latest hire. READ MORE>>.

OpenX 223
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RingRevenue Sees Traction In Financial Services

socalTECH

Santa Barbara-based RingRevenue , the pay-per-call technology provider, says today that it has been seeing gains in the financial services industry with its platform. The firm said companies like Progrexion Marketing--which markets the credit repair product Lexington Law--has been seeing success with pay-per-call using its products.

Services 189
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Choosing Internet Platforms

SoCal CTO

The topic is: Betting Your Company On An Internet Platform? However, these platforms could be interesting for prototype and pilot solutions. The other conclusion was that you need to have a migration path from the platform. Must design your application differently to live on top of the platform. It's funny.

Platform 150
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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. In today’s market, so much focus is placed on transacting business online. 10) Rob, why does the world need RingRevenue? . “In

Marketing 209
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Burstly Adds SoftBank, Founder Collective

socalTECH

investment from Rincon Venture Partners and GRP Partners. Burstly is developing a free ad management platform for the mobile phone market, and specifically the iPhone and Android operating systems. Size of the additional investment was not disclosed. Burstly recently announced a $1.8M READ MORE>>.

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Bolstering the Partner Ranks at GRP

Both Sides of the Table

It is with great pleasure that I can finally announce that we have added Greg Bettinelli as a partner at GRP Partners. He shared tons of information about how how they were using marketing to quantitatively make marketing decisions at HauteLook and acquire customers for prices that were far cheaper than similar companies.

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ChowNow Raises $3M to Level the Online Food Ordering Field for Small Biz

Tech Zulu Event

ChowNow , the turnkey interactive food ordering platform, just raised $3 million in additional funding to launch new products and expand national operations. Funds were contributed by returning investor GRP Partners along with Double M Capitol, Karlin Ventures, LaunchPad LA and Daher Capitol, all local investors.