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5 Strategies To Thrive Despite Information Overload

Startup Professionals Musings

Every business leader I know is overloaded with data these days, with a wealth of new business tools, social media channels, and countless emails and text messages. As a consultant, I often get asked for help in mining all this data and using it for long-term success in their business.

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6 Information Surges Raise Huge Startup Opportunities

Startup Professionals Musings

Virtual living: the rise and growing dominance of social media. As an entrepreneur, what steps can you take to help your business not only survive the data hurricane, but to thrive under these new and challenging conditions? In addition, more people own cell phones than toothbrushes. Data enable: use metrics and measurements.

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10 Keys To Being A Thought Leader Across Social Media

Startup Professionals Musings

If your business is to be a thought leader in the social media world, you need a system of grading how much influence you have online, much like the original Klout score, as explained in the classic book on this subject, “ Klout Matters ,” by Gina Carr and Terry Brock. Allocate some time to spend on social media.

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GumGum Launches New Social Media Analysis Tool

socalTECH

Santa Monica-based GumGum , the developer of digital advertising and marketing tools which tie advertising into online photographs and visual content, has rolled out a new social media analysis tool. Pricing on the new tool was not announced. GumGum is led by Ophir Tanz. READ MORE>>.

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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Social Media Matching

SoCal CTO

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

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ShowUhow Links To Social Media Sites

socalTECH

San Diego-based ShowUhow , which develops video-based sales and product information for online retailers and manufacturers, said today that it has added a suite of social media integration features for the firm's offering. ShowUhow is venture backed by Syncom Ventures, and raised a round of capital back in August.