Both Sides of the Table

FEBRUARY 18, 2013

I called this trend “ Torso TV ” because the “head” of consumption (largest number of views) was dominated by platforms that had massive distribution (think TV stations, radio or retail outlets that sell CDs and DVDs. easy sharing (through social networks or platforms like YouTube). think Apple.

Startup 380

Startup Media Content Platform 380

socalTECH

NOVEMBER 17, 2011

Despite the proximity to Hollywood and the entertainment world, in the world of Southern California startups, actually combining the two world is quite difficult. Sara Bordo: My co-founder, Brad Sexton and I, both come from the Hollywood studio world. We spoke with Sara Bordo , the firm's founder and CEO, about the company.

Paramount 187

Paramount Entertainment Hollywood Content 187

TechCrunch LA

NOVEMBER 23, 2020

Boulevard , a spa management and payment platform, has raised $27 million in a new round of funding despite a business slowdown caused by the COVID0-19 pandemic. They spoke with salon owners in Beverly Hills, Hollywood and other trendy neighborhoods trying to get a sense of where software and services were falling short.

Software 323

Software Beverly Hills Los Angeles Equity 323

socalTECH

JANUARY 18, 2017

West Hollywood-based OroCommerce , a new startup founded by Magento's Yoav Kutner and Roy Rubin, said today that it has launched a new e-commerce platform specifically aimed at B2B e-commerce.

Platform 100

Platform West Hollywood Commerce Hollywood 100

socalTECH

FEBRUARY 3, 2015

marketing platform tools social hollywood content youtube downey team epoxy' Epoxy is venture backed by Upfront Ventures, Time Warner Investments, Bertelsmann Digital Media Investments, Advancit Capital, Greycroft Partners and Robert Downey Jr.''s s Downey Ventures. Epoxy''s founders came out of Team Downey. READ MORE>>.

Downey 138

Downey Bertelsmann Hollywood Tool 138

SoCal CTO

JANUARY 5, 2011

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - . - 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication? First Principles.

Startup 378

Startup Venture Capital Blogging CTO Coach 378

socalTECH

MARCH 16, 2015

Los Angeles-based FameBit (www.famebit.com) has developed a new platform which lets any content creator connect with brands, without the need for an agency or MCN, to help them grow their content and network. We have a 98 percent approval rate on our platform. But, how do you pay for that content and creativity? It''s been going great.

Content 206

Content Platform Startup Marketing 206

Both Sides of the Table

APRIL 17, 2010

We’ll be conducting a series of educational programes covering: fund raising, team building, product development, sales, marketing, business development and how to prioritize your time as a CEO. They have developed a cloud-based platform for merchants to publish to multiple distribution networks, including social, mobile and email.

Company 276

Company Companies Startup Southern California 276

TechCrunch LA

MAY 21, 2019

For over 100 years entrepreneurs have come to Hollywood to try their luck in the dream factory and build an empire in the business of storytelling. Sitting at the intersection of these two market forces are companies like AmazeVR, which is hoping to beat the odds.

Chief Technology Officer 211

Chief Technology Officer Content Hollywood Netflix 211

Tech Zulu Event

NOVEMBER 11, 2013

Hard to believe another Digital LA Silicon Beach Fest Hollywood is happening this week back-to-back with the new LA Tech Summit produced by Cornerstone. LA Tech Summit takes place the following day and takes a more comprehensive look at the entire tech eco-system in Los Angeles, not just Hollywood.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

DECEMBER 5, 2013

Josef Holm: Tubestart is a crowdfunding platform for YouTube creators, web series creators, and for digital video in general. The main difference between the mainstream platforms and us, is first, that we have really, really great hands-on support people who only do video all day long, which has a significant impact. READ MORE>>.

Content 231

Content Platform Sites Web 231

socalTECH

MAY 10, 2012

Beer and his co-founder saw that promising, talented actors and actresses did not have a good way to truly break into the industry, and decided to combine the world of digital video with Hollywood to give some of that talent a chance to break into the industry through his new startup, StarCast Auditions (www.starcastauditions.com).

Startup 229

Startup Hollywood Ideas Content 229

Both Sides of the Table

NOVEMBER 14, 2010

While many of my friends bragged about their 5 condos in Florida I kept talking about how the real estate market was in a bubble – their gains an illusion. above inflation yet in many markets in the US & Europe prices were rising at 10-25% per year. “Yeah, but there is a shortage of supply.

Invest 299

Invest Angel Technical Review Venture Capital 299

Startup Professionals Musings

OCTOBER 5, 2013

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Marketing 104

Marketing Demand Startup Customer 104

Startup Professionals Musings

SEPTEMBER 2, 2012

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Customer 100

Customer Custom Marketing Demand 100

socalTECH

JANUARY 27, 2016

Los Angeles-based creative video crowdsourcing site Tongal has named a new, Chief Marketing Officer, saying it has named Amanda Malko to the new position. Malko was previously CMO of digital marketing agency 360i. She has also served at The Associated Press and Massive Incorporated.

Marketing 100

Marketing Press Advertising Sites 100

Both Sides of the Table

FEBRUARY 18, 2020

To time-restrict content requires an entirely new platform, one that only Quibi can support to date. Meg spoke about how Quibi first built out the technology platform and only then exposed it to content creators, and how technology is primary to the platform both in content creation as well as how customers will experience the content.

Content 245

Content Netflix Platform Mobile 245

socalTECH

MAY 17, 2017

Ted Dhanik is co-founder and CEO of West Hollywood-based engage: BDR (www.engagebdr.com), which recently just launched an influencer marketing platform aimed at Instagram.users. Ted was an executive at Myspace, as VP of Strategic Marketing, and was at LowerMyBills before that.

Advertising 183

Advertising Platform West Hollywood Content 183

Tech Zulu Event

AUGUST 6, 2012

Spearheaded by Alex Donn , the event was designed for both technical and non-technical attendees to build apps over the course of a weekend at Io/La , an incubator/co-work space in the heart of Hollywood. We walked over down to Hollywood Blvd. Only in Hollywood are you able to mash up Superheroes and Geeks in one big room!

Hollywood 82

Hollywood Mobile HTML JavaScript 82

socalTECH

NOVEMBER 28, 2012

Andrew Connell is the CEO of DinnerDate.com , a startup which has been in beta in San Diego for the last few months, and is just now expanding out to new markets. Andrew Connell: I was previously at Nokia, and ran Nokia's e-commerce business globally in fourteen markets. What's your background? Andrew Connell: It was fortuitous.

San Diego 264

San Diego Hollywood Mobile eHarmony 264

Both Sides of the Table

JULY 1, 2010

-A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. Company plans to use the capital to build out sales and marketing and r&d. -a Hollywood Walk of Fame. Makes money by partnering with brands and marketers to publish location-triggered content.

Zag 249

Zag Truecar Venture Capital CarsDirect 249

socalTECH

MAY 23, 2012

How do a bunch of German moviemakers end up in Los Angeles, running a site helping studios to market and promote their films via their venture backed startup? Tobi Bauckhage: We are a movie recommendation and discovery platform. We used that platform to start engaging audiences with movies and that data, and built up.

Startup 164

Startup Paramount Netflix Entertainment 164

Both Sides of the Table

MAY 7, 2013

Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. This is classic “Innovator’s Dilemma” market conditions. Hollywood vs. Silicon Valley and Who Will Win.

Media 320

Media CTO Coach CTO Hire Los Angeles 320

Startup Professionals Musings

JUNE 4, 2011

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Marketing 91

Marketing Startup Demand Customer 91

socalTECH

JULY 27, 2015

One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Where do you fit into the mobile ad market? We make websites, and we make banners, primarily for the entertainment industry and Hollywood.

Hollywood 157

Hollywood HTML Software Review Advertising 157

Both Sides of the Table

FEBRUARY 15, 2011

My daily coffee meetings are not surrounded by the Hollywood elite with discussions of scripts, scenes and casting. If you are talented, of course, you can get funded in any region with enough venture capital and obviously in markets outside of the Valley it is easier to get noticed and get access. And of course you have Hollywood.

Venture Capital 314

Venture Capital Southern California Google Startup 314

socalTECH

SEPTEMBER 16, 2020

North Hollywood-based Yapi , a provider of paperless communications and account management software for dental practices, says it has raised a round of growth investment from M33 Growth. Financial details of that investment were not announced. YAPI's software allows dental practices to automate administrative tasks.

North Hollywood 113

North Hollywood Software Funding Hollywood 113

socalTECH

OCTOBER 30, 2008

We're always interested in how technology is influencing the business of Hollywood, and recently ran across Los Angeles-based Scripped. That target market is huge, and includes sites like YouTube, you also have Revision3, and other sites doing short videos. Are you targeting Hollywood and existing script writing software?

Content 138

Content Writing Software Review Hollywood 138

socalTECH

JUNE 11, 2018

For our interview this morning, we caught up with Scot Lawrie , the President and technical Co-founder of Los Angeles-based Coverfly (www.coverfly.com), and John Rhodes , Coverfly's head of Marketing and Business Development, to learn a bit more about the early stage, bootstrapped startup focused on Hollywood script writers.

Technical Review 100

Technical Review Hollywood Platform Competition 100

socalTECH

JANUARY 7, 2013

Pipewave , an online video marketing strategy firm headed by Paul Boruta, has been acquired by Zefr , the firms announced today. Pipewave, which was founded by Paul Boruta and Jonathan Tushman, provided online video creative and media optimization platform for marketers, agencies, and publishers.

Content 153

Content Platform Media Marketing 153

Both Sides of the Table

AUGUST 3, 2009

I believe that Twiistup is now a platform from which to grow and highlight what is uniquely LA. In SoCal we are also leaders in affiliate marketing (Commission Junction), Internet video (Hulu) and bringing local businesses online (ReachLocal). No doubt the platform that Francisco built will take Twiistup 7 to a whole different level.

Twiistup 228

Twiistup SoCal Southern California Yammer 228

Startup Professionals Musings

FEBRUARY 4, 2017

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Yet in the business plans I see, the marketing content and budget are smaller than ever.

Marketing 82

Marketing Demand Startup Customer 82

Both Sides of the Table

MARCH 17, 2010

We will never be Silicon Valley in the way that Toronto will never be Hollywood. It’s not uncommon for incredibly smart and talented Phd’s or CS majors from Stanford to raise $10 million on an early-stage “platform&# that if it succeeds it will be huge. But we have a great city for building technology companies.

Company 291

Company Companies Technology Startup 291

socalTECH

MAY 21, 2014

But, we had one really nice advantage, because we were at Team Downey, which allowed us to reach out to the most innovative people in the business, to try to understand what they were doing, what they were thinking, what their strategy was in the market, and to understand the tools they were using. READ MORE>>.

Downey 215

Downey Content Help Startup 215

Both Sides of the Table

MARCH 13, 2010

I love learning first hand about the differences in analytics platforms, social media conversion, the effectively of copy, how to cultivate an audience, etc. But the reality is that most “conventional wisdom&# is a bit like Hollywood films. The world isn’t “all good&# or “all bad&# as it is in Hollywood films.

Blogging 250

Blogging Social Media Writing Startup 250

socalTECH

DECEMBER 12, 2019

Malibu-based CurtCo a new startup founded by a veteran of the magazine business, is taking on the podcasting market, and has launched what it says is a new "podcast platform".

Malibu 100

Malibu Report Hollywood Platform 100

SoCal Tech Calendar

SEPTEMBER 16, 2011

Thursday, September 22, 2011 -- Tubefilter Hollywood Meetup  September 2011: Gettin' Social in Online Video. It's clear that being asuccessful online video producer is about being both a creator and a marketer. This year we have been exploring how YouTube and its partner program have opened a clear path to online video monetization.

Tips 100

Tips Hollywood Tool Platform 100