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Strategic buyers look for managerial talent, intellectual property, geographic expansion, an extension into adjacent markets – and more – that will be achieved with the acquisition of your company. The buyer may be a public company attempting to defend decreasing market share and being overly punished by Wall Street.
The challenge: Replacing lost margin In the early eighties, IBM helped the PC become a tool of the office, and the product crossed over from use by early adopters to the mass market. New magazines were rushed to market, thick with advertisements for computer systems and components at bargain prices.
Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. The firm said its Personalized Marketing Platform is aimed at brand, to help them turn their fans into customers. and also served at IBM and other companies. READ MORE>>.
Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. The firm said its Personalized Marketing Platform is aimed at brand, to help them turn their fans into customers. and also served at IBM and other companies. READ MORE>>.
San Diego-based EMN8 , a developer of self-service, restaurant kiosks, said Monday that the firm is in a agreement with IBM, where the two will jointly manufacture, market, and support its products. EMN8 said it will transition production of its OrderM8 4000 kiosk hardware to IBM. EMN8 is backed by GRP Partners, Sid R.
San Diego-based SmartDrive Systems , the developer of technology for tracking the driving performance in corporate fleets, said today that it has namd Choo Kim-Isgitt as its new VP of Marketing. Kim-Isgitt joins the firm from M86 Security, where she was responsible for corporate marketing. She also has served at Websense and IBM.
One that he particularly struggled with was "word-of-mouth marketing,”which he consistently referred to as "mouth-to-mouth marketing." We adopted his phrasing and made it our mission to devise creative, mouth-to-mouth marketing initiatives. I now realize why guerrilla marketing is not for the timid. we sure do.
Los Angeles-based Mojix , a developer of RFID readers, reported earlier this week that it has inked a distribution agreement with IBM in Japan. Mojix, which is headed by Ramin Sadr, has developed RFID technology based on technology and techniques originally honed at JPL/NASA for deep space communications.
Cole as the firm's Vice President of Marketing. Cole was most recently VP of Marketing for Websense, and also served for over 25 years at IBM. Pasadena-based Guidance Software , a developer of forensics software for digital investigations of computers, said today that it has hired Leo J.
Los Angeles-based NantBiosciences , one of the group of companies created by billionaire entrepreneur Patrick Soon-Shiong, has raised $100M in San Diego-based Tealium , the developer of enterprise "tag" management software led by Jeff Lunsford, said today that it has connected its software into IBM Commerce.
How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.
Anderson as Chief Marketing Officer, the firm said today. BeyondTrust said that Anderson joins the firm from SIderean Software, and also served at Avamar Technologies, IBM Tivoli, Access360, HNC Software, and FileNet. Agoura Hills-based BeyondTrust , a developer of security software, has added Brian T.
Beverly Hills-based Influential , a developer of influencer marketing software, has raised $5M in a Series A funding, according to the company. The company says it has now raised a total of $9M. The company says its clients include Hershey's, Coca-Cola Company, NBC Universal, Nestle, General Mills and Sony Pictures.
Santa Barbara-based Well Health, a developer of digital health software, said this week that it has named Robin Hackney as the company's Senior Vice President of Marketing. Hackney was most recently Chief Marketing Officer at FairWarning, which was recently acquired by Imprivata. The company said Hackney will be based in Atlanta.
Way back in the early eighties, I was privileged to be part of the original IBM PC development team, led by Don Estridge. For example, even though we were leading an entrepreneurial effort within IBM, we found it a challenge to deal with the inbred mainframe culture, reverence for process, and accounting practices of a large company.
The honest truth is that I worked directly with him in the early days of Microsoft from my “safe” perch in big IBM, during the startup of the IBM PC. Bill Gates ran the technical show, but Steve Ballmer never let him forget the marketing and business side of the equation. Market vision, focus, and opportunity.
skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. Early Stage Marketing and Branding – Farida Fotouh.
Bitvore said one of its first products, Bitvore for Munis, helps investment banks and hedge funds looking for an information advantage in municipal bond markets. Pikover is an angel investor, with dozens of local startup investments; he was also co-founder of Xylan (IPO, $2B acquisition) and Access 360 (acquisition by IBM).
William Taylor as vice president of marketing. Most recently, XIFIN said, Zaniboni was CFO of AviaraDx, while Taylor served as vice president of marketing and corporate development for Acclerys Inc. The company said it has hired Steve Zaniboni as chief financial officer and R.
He taught me, amongst other things, the benefit of “ top down thinking &# that changed the way I analyzed markets, companies and people. We worked together at Andersen Consulting between 1996-99 when the markets were booming. See, Mark, in a booming market you can never tell the winners from the losers.
As I “grew up” in business in big companies, including IBM, I always wondered why the real innovations seemed to come from startups, while we had more resources and more experience. We didn’t notice as technology advances had opened a whole new market. The need for market and technology changes is unpredictable in any timeframe today.
Los Angeles-based Inktank , the developer of the open source, distributed storage software Ceph, is expanding its executive tem today, saying that it has hired James Duncan as its new CTO, Russell Kojima as VP Professional Services, and Debbie Moynihan as VP Marketing.
One that he particularly struggled with was "word-of-mouth marketing,”which he consistently referred to as "mouth-to-mouth marketing." We adopted his phrasing and made it our mission to devise creative, mouth-to-mouth marketing initiatives. I now realize why guerrilla marketing is not for the timid. we sure do.
Tech firms like IBM have been pitching the advantages of cloud computing for Hollywood since 2010, but it’s only recently that companies have begun courting the entertainment industry in earnest. For instance, Microsoft bought Avere Systems in January, and Google picked up Anvato in 2016 to woo entertainment companies.
Our profile this morning is with Network Automation , a Los Angeles company competing in the IT automation market. What we do is provide an automation solution to the market at large. You mentioned the big players in this market. We spoke with Gary Bishop, the firm's CEO, to learn more about the company.
Camarillo-based Vitesse Semiconductor , a developer of semiconductors for the carrier and enterprise markets, has added G. He also has served at Lead Group International (LGI), General Electric, IBM, and Advanced Micro Devices. William LaRosa to its board of directors. According to the firm, LaRosa is the CEO of G.W. READ MORE>>.
Los Angeles-based MarketShare , the provider of marketing analytics run by Wes Nichols, said this week that it has expanded its international operations in both the EMEA and Japan. Carlsson joins from IBM Global Services, and Tomomatsu joins from Yahoo! Carlsson joins from IBM Global Services, and Tomomatsu joins from Yahoo!
Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. The place to start today is if your company only uses traditional media for marketing, or no marketing.
The funding follows the exit of Solarflare from the 10Gbps Copper PHY market earlier this month. Solarflare sold those assets to an un-named semiconductor vendor--believed to be Marvell--and shifted its business away to the server adapter market. Details on the funding--part of an ongoing, $24.1M READ MORE>>.
As a market we seem to be incapable of temperance. And even the best teams combined to create big innovations sometimes don’t time markets well, are surprised by unexpected technology breakthroughs by competitors or just don’t find the magic the leads to mass customer adoption. It’s marketing. So which is it?
Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Traditional marketing is sales-focused, one-way push. Focus first on the social media trinity.
Newport Beach The TriZetto Group , a provider of software to the healthcare market, announced today that it has named Trace Devanny as its new CEO and to its board. Devanny was most recently President of Cerner Corporation, and also had served at ADAC Health Care Information Systems and IBM. READ MORE>>.
Kildall’s story than whether or not Microsoft competed fairly against his CP/M PC operating system, which by 1980, was overwhelmingly the market leader. In reality, Gary Kildall was present when IBM came knocking during July of 1980. Kildall did not want IBM employees stationed in his offices.
MeLLmo said the new round will go towards product innovation and go-to-market strategy. MeLLmo's Roambi app allows users to access business data from their mobile phone, connecting those phones to IBM, Microsoft, Oracle, SAP, Endeca, Google, and Salesforce data visually. MeLLmo is headed by Santiago Becerra. READ MORE>>.
Irvine-based online directory and digital marketing provider Local Corporation said this morning that it has appointed Joe Lindsay as its new Vice President of Technology. Local said that Lindsay will focus on mobile development and the company''s Krillion local shopping platform.
Don’t oversell or over market. But try to make it a functional discussion rather than a marketing pamphlet. Over promotion of your company – For some people it’s tempting to be an marketing automaton. It will always be viewed in the eyes of the audience as unbearable. Don’t. Jogged to get a cab.
DreamHost has a successful track record of incubating technologies in-house and then releasing them to the broader market. In the mid 1960’s, large mainframe manufacturers, such as IBM, Burroughs and Honeywell, provided complete IT solutions. The evolution of software from proprietary to open is an established technology pattern.
Sigman joins the firm from QLogic, and has also served at Hitachi Data Systems, DataDomain, and IBM. Nirvanix said Sigman will be responsible for both partner relationships, as well as OEM and strategic alliances in the enterprise storage market. READ MORE>>.
The common reason given is that this prevents any competitor from stealing their idea and beating them to market. If there really are no competitors, then there is likely no market opportunity, or you haven’t looked yet. In my view, this paranoid approach costs them much more than the risk of being open. Marty Zwilling
Burr also has previously served as CEO of WebVisible, as Chief Product Officer at LRN, and in positions at Jambo, Layer2 Networks, IMPACT Software, IBM, Vault Corporation, and other firms. The company said Burr will oversee sales and marketing.
Lauer has has served at Sprint, Bell Atlantic, and IBM, and sits on the board of H&R Block. WD said Lauer has deep experience with large, multi-national public technology companies and consumer products markets. Lake Forest-based disk drive maker Western Digital Corp. Lauer was also EVP and COO of Qualcomm. READ MORE>>.
The firm said the new funding will go to expands its go-to-market efforts. IVT serves clients such as Oracle, Rohm & Hass, IBM, and NEC particularly for corporate communications, investor relations, and training webcasts. Monitor and Tudor are prior investors in the firm.
Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. The place to start today is if your company only uses traditional media for marketing, or no marketing.
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