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Southern California Tech Central

SoCal CTO

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal.

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Social Media to Build Reputation and Reach Prospects – More Ideas

SoCal CTO

Based on a question I posted in LinkedIn, Serena Ehrlich posted How to Use Social Media to Find Prospects. and provides the following list of suggestions for ways to use social media to build a reputation and to reach prospects. His other posts have similarly great ideas for twitter, LinkedIn Groups, and more.

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Social Media Matching

SoCal CTO

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

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Grow Your Business With Social Media

SoCal Tech Calendar

Thursday, May 21, 2009 -- Grow Your Business With Social Media. Discover how fellow marketers are managing their social media marketing strategies. Come prepared to share recent examples, ideas, questions, and methods that have been successfulor ones that could use the input of our group of experts!

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Is Social Media Marketing Worth It?

SoCal Tech Calendar

Wednesday, June 16, 2010 -- Is Social Media Marketing Worth It? TechBizConnection.You get what they are, but have no idea the value they can apply to your business. Is it all just a waste a time or is there a major breakthrough here waiting to be leveraged? See [link] (more).

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

He’s done several startups and is a board member of the Technology Council of Southern California (which is where I met him originally). It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). Love the minis!

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Leveraging Social Media tools/ techniques for greater personal effectiveness

SoCal Tech Calendar

Thursday, March 25, 2010 -- Leveraging Social Media tools/ techniques for greater personal effectiveness. Featuring presentations and panel discussion by experts on Linked-in, Facebook, and other internal and external social media tools. See [link] (more).