Marketing Patents Product IP 
Berkonomics
DECEMBER 20, 2018
These are your candidates, because they are companies already absorbing much or all the marketing expense necessary to make sales of your invention. They will be more willing to pay a royalty fee if your product gets them to market earlier or is protected by patent to create a barrier to their competition.
Berkonomics
DECEMBER 20, 2018
These are your candidates, because they are companies already absorbing much or all the marketing expense necessary to make sales of your invention. They will be more willing to pay a royalty fee if your product gets them to market earlier or is protected by patent to create a barrier to their competition.
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InfoChachkie
JANUARY 6, 2014
The money you pay your intellectual property (IP) lawyer should be judiciously spent. However, the potential costs associated with an IP mishap can be catastrophic. An invalidated patent or one deemed to infringe the rights of another party can devastate a startup. The filing date is often the deciding arbiter in IP disputes.
Startup Professionals Musings
JANUARY 11, 2019
When someone says Intellectual Property (IP), most entrepreneurs think only of patents. In reality, patents are only one of at least eight items that should be in your IP portfolio. Select it well – marketers will tell you that you will be selling your name, more than your products. Copyrights.
Startup Professionals Musings
OCTOBER 24, 2021
When someone says Intellectual Property (IP), most entrepreneurs think only of patents. In reality, patents are only one of at least eight items that should be in your IP portfolio. Select it well – marketers will tell you that you will be selling your name, more than your products. Copyrights.
InfoChachkie
AUGUST 10, 2010
Intellectual Property (IP) is an ugly thing at a startup. However, to a Big Dumb Company (BDC), a startup’s IP is a thing of beauty. How can IP be worthless to a startup yet very worthwhile to a BDC? Because IP has intrinsic value, but only in the right hands. Yet, it does nothing to help you execute your business model.
Startup Professionals Musings
JANUARY 4, 2017
When someone says Intellectual Property (IP), most entrepreneurs think only of patents. In reality, patents are only one of at least eight items that should be in your IP portfolio. Select it well – marketers will tell you that you will be selling your name, more than your products. Copyrights.
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