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Helping Startups Understand Salespeople & the Sales Culture

Both Sides of the Table

Most technology startups seem to be funded by product people or business people. Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I boil it down to this: sales people are sales people. Here are mine.

Sales 382
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The Best VC Meetings are Debates not Sales

Both Sides of the Table

I’ve sat through a lot of VC pitches and having been CEO of an enterprise software firm for many years I’ve also sat through many customer meetings with sales teams. After the sales meetings I would ask the exec afterward, “how do you think it went?&# We used to do this in our sales slides.

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Startup Children – How To Parent An Entrepreneur (Part II) - Sales Advice From Dr. Seuss

InfoChachkie

Man or woman, the tactics deployed by Sam are applicable to any sales situation and can be put to use by any salesperson, irrespective of their gender. He is so confident in his green eggs and ham product that he cannot help but smile. He continues smiling and deploys a rudimentary sales technique. Sam-I-Am Lessons Learned.

Sales 219
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Reflections on 2020: Nick Hedges, MomentFeed

socalTECH

We successfully accelerated our product innovation schedule to deliver, in record time, solutions to meet these challenges. As brick-and-mortar businesses closed and re-opened at limited capacity, our team of digital marketing strategists updated hours on more than 1.3 million local listings, a record number.

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What I’ve Learned About Venture Funding

Both Sides of the Table

Our perspectives on the topic wax and wane with market cycles. The longer I do this the more humbled I become. Not the kind of false, humblebrag, “I’m always ready to learn” kind of humble but the “who the f**k knows” and “G-d I hope I’m right” sort of humble. VC funding.

Funding 150
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Mark Suster’s Advice To Emerging Entrepreneurs – “Do Not Do, As I Have Done”

InfoChachkie

By focusing on what he would do differently now, he was able to humbly convey a number of impactful lessons to a captivated audience of budding entrepreneurs. Mark encourages emerging entrepreneurs to be bold, yet he admits that with his first startup, he boldly pushed PR before the product was ready. Number one is sales.

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Interview with Jeff Zwelling, Convertro

socalTECH

Jeff Zwelling is the co-founder of Convertro (www.convertro.com), a Los Angeles company focused on helping companies track how their marketing efforts are leading to sales conversions. Jeff Zwelling: Convertro allows marketers to know all of the marketing that led to a conversion. Jeff Zwelling is one of those.

Startup 210