Marketing Search Engine Optimization Writing 
Both Sides of the Table
SEPTEMBER 1, 2010
I first learned the ropes around SEO (search engine optimization) and how for years this has been a cat-and-mouse game where people game the system (Google) through link exchanges, offshore SEO “agencies,&# widgets, algorithmically optimized content and the like that degrades the quality of search results.
Startup Professionals Musings
OCTOBER 3, 2010
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company.
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Startup Professionals Musings
JUNE 4, 2021
Their computers then merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page. This is NOT the same as or better than Search Engine Optimization (SEO).
Startup Professionals Musings
SEPTEMBER 15, 2013
Here are a few examples: Marketing specialists. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists.
Tech Zulu Event
NOVEMBER 18, 2011
That is, of course, as long as what you are selling is the absolute best in your market.) On the card I usually write the date, where I met the person, how I met them and what value I can bring to the table. Search Engine Optimization (SEO). Remember, The most optimal pathway to success is consistency.
Startup Professionals Musings
FEBRUARY 21, 2011
Here are a few examples: Marketing specialists. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists.
Startup Professionals Musings
AUGUST 20, 2013
Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking. These are all minimal-cost survival marketing efforts. They will exit quickly.
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