Search Engine Optimization

SoCal Tech Calendar

Wednesday, October 20, 2010 -- Search Engine Optimization. Back by popular demand, live website reviews to help you learn how the top-ranked website "STARS" earn the highest natural ranking in search. The program will be determined by a multitude of factors, evolving trends and best practices that our panel of hands-on, highly regarded search engine optimization and marketing experts will discuss in detail.

Search Engine Optimization

SoCal Tech Calendar

Wednesday, August 19, 2009 -- Search Engine Optimization. Future top-ranked website "STARS" eaming the highest natural ranking in search will be determined by a multitude of factors, evolving trends and best practices that our panel of hands-on, highly regarded search engine optimization experts will discuss in detail. Techbizconnection.

The Art and Science of Search Engine Optimization

SoCal Tech Calendar

Tuesday, October 14, 2008 -- "The Art and Science of Search Engine Optimization" LABTC. This two hour workshop at the Business Technology Center, one of the largest incubators in California, offers business owners and their marketing staff useful insight into the fast changing techniques necessary to move their online businesses higher in the search engine rankings, and draw more traffic to their web sites.

NKP Medical Marketing Acquired By MB Growth Advisors

socalTECH

Los Angeles-based NKP Medical Marketing , a provider of digital marketing and search engine optimization services focused on the specialty medical area, has been acquired by private equity investor MB Growth Advisors. NKP Medical Marketing serves specialty medical practices plastic and cosmetic surgeons, medical spas, dermatologists and dentists. medical marketing growth advisors private equity merger acquisition search engine optimization digital agenc

ServiceTitan Links With SEO Provider

socalTECH

Glendale-based ServiceTitan , which is developing software for helping plumbing, HVAC, and other service businesses manage their business, has linked up with search engine optimization (CSEO) provider Plumbing & HVAC SEO. The company's cloud-based software is aimed at home service companies, managing everything from customer relationship management and dispatch to marketing and reporting.

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ReachLocal Launches New SEO Offering

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Woodland Hills-based ReachLocal , which provides local online marketing for small and medium sized businesses, announced this morning that it has launched a brand new, search engine optimization product, ReachSEO. ReachLocal said the new software helps SMBs to drive organic search traffic to their websites. The offering starts at $999 per month for six motnhs, and provides one blog post created per week as part of the content optimization.

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Sherman Oaks Digital Marketing Meetup

SoCal Tech Calendar

Wednesday, June 15, 2016 -- Sherman Oaks Digital Marketing Meetup. Introduction to the Online Marketing Group. In this meeting we will be laying the ground work for digital marketing, SEO (search engine optimization), Social Media, PPC (pay per click) campaigns, CRM systems, and more.

Local Market Launch Scores $1.5M

socalTECH

Santa Barbara-based Local Market Launch , a new startup founded by former ValueClick founder Brian Coryat, said Tuesday that it has raised $1.5M According to Local Markte Launch, it is developing a "local presence solution" which helps businesses get found easier by search engines, by optimizing business listings on the local level. Local Market Launch said it will use the new funding to expand its market presence, plus to accelerate delivery of its products.

Perfect Market Names Bizdev VP

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Altadena-based Perfect Market , the Idealab firm which is providing tools to help publishers surface and monetize their archive content, said Monday that it has named Guy Vidra as Vice President of Business Development. Perfect Market said Vidra will lead the firm's strategic partnership and customer programs. Perfect Market developers software which search engine optimizes content from publishers, allowing them to run ads against that content and garner more web traffic.

The Search Agency Unveils New Offering

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Los angeles-based online search marketing provider The Search Agency said it has released a new offering today, which it is calling h(SEO). The Search Agency called its new product a "new holistic approach to search engine optimization (SEO)".

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Perfect Market Unveils New Content Monetization Tool

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Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. Perfect Market's software applies search engine optimization (SEO) techniques to help surface content--usually more evergreen topics popular with consumers--which normally would be buried deep in a publishers' archive library.

The Search Agency Ties With CyberDefender

socalTECH

Santa Monica-based The Search Agency , a provider of search engine optimization, search engine marketing, and other related online marketing services, has signed on Los Angeles antivirus software company CyberDefender as a customer. According to CyberDefender, The Search Agency will manage the company's search marketing campaigns, including search engine marketing and search engine optimization.

New Trends in Mobile and Online Marketing

SoCal Tech Calendar

Tuesday, December 4, 2012 -- Graziadio Alumni Network of Los Angeles presents their Small Business Breakfast Series: New Trends in Mobile and Online Marketing. accounting for 3 times the market value of the traditional ?Old it is critical to evaluate new trends in online marketing and the ?New Search Engine Optimization (SEO) vs personal lead generation.

Perfect Market Names Advisors

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Pasadena-based Perfect Market, the Idealab-backed startup which is looking to help publishers monetize their underutilized and archive content, said Wednesday that it has created a new advisory board. The firm said that it has added Darshan Kantak, Chief Product Architect for Yahoo's Marketing Products Division; Larry Goodman, President of White Mountain Media; Jonah Schnel of the Ezralow Company; and Chris Muller, Director of Business Development of Synthasite, to its advisory group.

The Search Agency Launches Award Program

socalTECH

The Search Agency , the Los Angeles-based search marketing agency and online marketing firm, said today that it has launched its own, annual awards program called the Stars of Search Award. The Search Agency said it will award search marketers in the area of paid search, search engine optimization (SEO), social media marketing, mobile marketing, comparison shopping and search retargeting.

Assume Your Market is People Like You, Then Fail

Startup Professionals Musings

An underrated portion of every startup effort must be about communication and marketing. By habit, people market to customers like themselves, because they know what they like and need. Here are my key recommendations from her book: Get out of your marketing “comfort zone.”

imFORZA Spins Out of The Design People

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El Segundo-based imFORZA , an online Internet marketing agency, said today that it has been acquired and spun off from parent company The Design People. imFORZA provides search engine optimization, paid search advertising, social media marketing, and other related services. Tags: marketing internet acquisition merger mforza

How to Get Your E-commerce Site Noticed In A Global Market

Tech Zulu Event

Further, as the competition amongst web stores continues to increase, it’s becoming increasingly difficult to grab one’s parts of their desired market. One of the most effective arcing strategies to get noticed in a global market is to simply incorporate an SEO strategy.

How to Market Your Startup to People Not Like You

Startup Professionals Musings

An underrated portion of every startup effort must be about communication and marketing. By habit, people market to customers like themselves, because they know what they like and need. Here are my key recommendations from her book: Get out of your marketing “comfort zone.”

The Search Agency Highlights Growth In Revenues, Jobs

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Santa Monica-based The Search Agency joins a number of privately held, Southern California firms this week reporting strong growth in 2009. According to the company, which provides search engine optimization (SEO), search engine marketing (SEM), and other related online marketing services, it had revenue growth of 37% in 2009, and hired more than 40 additional employees. The Search Agency is backed by private equity firm JMI Equity.

Learn Strategies for Tapping into Foreign Markets

Startup Professionals Musings

By Christian Arno, Managing Director Is your business tapping into foreign markets? If you haven't broken out of your domestic market, you are missing out on a big business opportunity. For example, a website aimed at the German market should have a.de

7 Recommendations For Building Your Brand With A Blog

Startup Professionals Musings

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. Every business wants their web site to appear on the first page of search engine results from a relevant search (Search Engine Optimization).

Have you set your social media listening posts?

Berkonomics

You can do the same for the various social media and streaming sites at Mention.com or by subscribing to a tool like Tweetdeck.com. You will be able to control (to a degree) the placement of your name in the rankings with a little work one step beyond search engine optimization.

SEO, Inc. Hires Executive

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Carlsbad-based Search Engine Optimization Inc, a provider of search engine marketing services, announced this morning that it has hired on Edward Andrews as the firm's Chief Development Officer. Search Engine Optmization said that Andrews joins the firm from World Savings & Loan and Wachovia Bank. Search Engine Optimization provides marketing services and optimization for helping companies get better placement on search engines.

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Covario Scores SEO Patent

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San Diego-based Covario , the search engine optimization and search engine marketing software firm headed by Russ Mann, revealed this week that it has secured its first patent from the U.S. Covario said the patent covers its use of a weighted algorithmic formula that measures a brand or product's likelihood of ranking high on search engine pages. covario search engine marketing optimization patent legal uspto

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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). This is NOT the same as Search Engine Optimization (SEO).

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Citysearch Invests In OrangeSoda, Launches Online Local Advertising Service

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OrangeSoda is a provider of online search marketing services and search engine optimization. Tags: citysearch venture capital orangesoda investment online local marketing advertising West Hollywood-based Citysearch , the online local business guide owned by IAC, announced today that it has launched a new online advertising service for local businesses called CityGrid Complete.

ReachLocal Launches Trio Of Products, Targets Home Services

socalTECH

ReachSite helps provide search engine optimization, content optimization, and lead capture for companies, to help companies convert visitors into customers. reachlocal expansion online advertising search marketing booking softwareWoodland Hills-based ReachLocal said today that it has launched three, brand new services today, including a new website focused on the booking of home services.

Covario Targets Mobile Web Sites

socalTECH

San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

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Covario Rolls Out New Offering

socalTECH

San Diego-based Covario , a developer of search engine marketing automation tools, said earlier this week that it has rolled out a new product which the firm will further automate keyword marketing for customers. According to the firm, it has launched a product called D3- Data Driven Decisions for Search Engine Optimization (SEO). Tags: covario search engine marketing software

Covario: Paid Search Spending Up

socalTECH

San Diego-based Covario , a provider of paid search and search engine optimization software, reported this week that its analysis has found that major U.S. advertisers have upped their spending on paid search by almost 8 percent in Q3. The firm--which has been running a quarterly analysis of paid search spending--said it is expecting 10 to 15 percent growth in 2010. Tags: covario paid search engine advertising

Should Our Schools Teach Latin or HTML?

Eric Greenspan

I now make a living knowing WordPress, CSS, HTML and of course search engine optimization (SEO) and marketing. Schools in the U.S.A. require the teaching of a foreign language. I took four years of French.

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Should Our Schools Teach Latin or HTML?

Eric Greenspan

I now make a living knowing WordPress, CSS, HTML and of course search engine optimization (SEO) and marketing. Schools in the U.S.A. require the teaching of a foreign language. I took four years of French.

HTML 130

Should Our Schools Teach Latin or HTML?

Eric Greenspan

I now make a living knowing WordPress, CSS, HTML and of course search engine optimization (SEO) and marketing. Marketing maniac. Schools in the U.S.A. require the teaching of a foreign language. I took four years of French.

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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

That is, of course, as long as what you are selling is the absolute best in your market.) Search Engine Optimization (SEO). The best blogs to follow for search engine optimization are SEO Moz , SEO Book and Search Engine Land.

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