socalTECH

APRIL 25, 2017

Los Angeles-based MomentFeed , which develops social marketing software to help multi-location, retail brands better manage the information about their local stores, has linked up with Snapchat's partner program, according to the company.

Snapchat 124

Snapchat Advertising Los Angeles Tool 124

Both Sides of the Table

APRIL 30, 2016

By now if you follow me on Twitter you probably know that I do near daily “Snapstorms” or a collection of short videos (usually < 5 mins in total) with entrepreneur advice on Snapchat. Here’s a recent one I did on Fund Raising in tough markets. You can follow me on Snapchat at msuster. Snapchat is similar.

Snapchat 150

Snapchat Course Media Venture Capital 150

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no founders, marketers, investors?—?and no surprise?—?that’s that’s where the customers are. For these companies, it looks like a rosy picture. Why Did I Invest in Trust?

Product 424

Product Platform Advertising Acquisition 424

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

socalTECH

FEBRUARY 10, 2017

the parent company of Snapchat , have driven the stock of a completely unrelated, over-the-counter company, Snap Interactive , through the roof this week. which has yet to hit the market--intends to list on the New York Stock Exchange. Enthusiastic, yet clearly unsophisticated, fans of Venice, California-based Snap Inc. ,

Snapchat 133

Snapchat Venice Marketing Develop 133

L.A. Business Journal

AUGUST 25, 2017

Snapchat builds relationship with social media stars after years of ignoring them, rocket industry worries government might dump ICBM engines on the market and Panda Pop passes 100 million users as Jam City eyes IPO.

Social Media 145

Social Media Snapchat Media Report 145

Both Sides of the Table

NOVEMBER 15, 2014

A few years later they announced $150 million in a funding round at $1 billion+ valuation and are ramping up jobs to secure their market-leading position. And consider Snapchat – one of our hometown favorites as they’re based in LA (Venice Beach). Locally we call it “the Snapchat effect.”

Company 369

Company Companies Startup Snapchat 369

socalTECH

MAY 7, 2015

Venice-based Snapchat --which has been including Snapchat branded QR-codes in its apps since January--said this week that it has rolled out a new program that allows users to personalize their own Snapcodes, with downloadable vector files and branding guidelines. READ MORE>>.

Snapchat 100

Snapchat Venice Advertising Marketing 100

L.A. Business Journal

JUNE 27, 2016

Thrive Market raises $111 million, Snapchat explores paying users, Greendot names new Chairman, and more.

Marketing 124

Marketing Snapchat Report 124

socalTECH

MARCH 5, 2014

Aclipsa is taking aim at the popularity of instant messaging service Snapchat, which gained some of its initial traction from users using the app for "sexting", the practice of sending suggestive images via mobile apps and texts.

Snapchat 138

Snapchat Marketing Social Network Mobile 138

socalTECH

SEPTEMBER 26, 2016

Venice-based Snapchat said over the weekend that it has renamed itself to Snap Inc. , Spiegel also alluded to the public markets, saying that by changing the name users can search for information and "leave Snap Inc. Snapchat said the new Spectacles sunglasses include an integrated video camera that "makes it easy to create Memories."

Snapchat 100

Snapchat Venice Marketing Product 100

socalTECH

FEBRUARY 26, 2016

Venice-based Snapchat might be the darling of the technology startup scene, but there are at least three, privately held startups--and maybe, more--in Southern California who recently passed $100M in revenues, according to a look through recent announcements. READ MORE>>.

Snapchat 100

Snapchat Southern California OpenX SoCal 100

socalTECH

FEBRUARY 2, 2017

the parent firm behind Snapchat , has joined up with R/GA Marketing --which helps run the Dodgers Accelerator in Los Angeles--to launched a new startup accelerator, the R/GA Marketing Tech Venture Studio with IPG. Venice, California-based Snap Inc. ,

Snapchat 100

Snapchat Startup Venice Advertising 100

Both Sides of the Table

JUNE 29, 2014

Think DropBox, Airbnb, Pinterest, Maker Studios, SnapChat, Tinder). Companies are now raising much more capital in the private markets now before they go public. With private markets capturing more value in the future and continued disruption of every industry – can LPs afford NOT to be long in Venture Capital?

Venture Capital 362

Venture Capital Capital Startup Writing 362

L.A. Business Journal

SEPTEMBER 6, 2016

Snapchat projected to generate nearly $1 billion next year, Fullscreen’s chief marketing officer exits, Snapchat hints at move into augmented reality, and more.

Snapchat 100

Snapchat Report Marketing 100

TechCrunch LA

FEBRUARY 19, 2020

Every company in the Yellow portfolio will receive $150,000 mentorship from industry veterans in and out of Snap, creative office space in Los Angeles and commercial support and partnerships — including Snapchat distribution.

Artificial Inteligence 331

Artificial Inteligence Social Network Los Angeles Snapchat 331

Both Sides of the Table

MAY 6, 2015

As an active investor in the Los Angeles technology market we’re always seeking to better understand the data and trends of why our market has grown so rapidly since 2009. Everybody now knows that LA produced SnapChat, Tinder and Maker Studios. The report on the LA Tech Market can be found on this link.

Marketing 150

Marketing Newsletter Venture Capital Blogging 150

L.A. Business Journal

AUGUST 26, 2016

Snapchat to rollout behavior targeting for advertisers, Thrive Market making pitch to be affordable online Whole Foods, and SpaceX’s Dragon capsule splashes down in ocean.

Snapchat 100

Snapchat Advertising Report Marketing 100

Both Sides of the Table

MARCH 11, 2014

We know the perceptions you have of our market from our past. We have a large number of highly talented engineers and entrepreneurs now developing companies in our local market. It is not your mom’s old LA. Some were warranted – others weren’t. Buying local teams with talented engineering groups. Maker Studios.

Startup 318

Startup Santa Monica Snapchat Yahoo 318

socalTECH

JULY 27, 2016

Beverly Hills-based Influential , a developer of influencer marketing software, has raised $5M in a Series A funding, according to the company. The company says it has now raised a total of $9M. The company says its clients include Hershey's, Coca-Cola Company, NBC Universal, Nestle, General Mills and Sony Pictures.

Beverly Hills 100

Beverly Hills Artificial Inteligence Marketing IBM 100

socalTECH

OCTOBER 15, 2014

The other companies in the class included ChoreMonster , which develops a system for managing kids in their family chores; Codarica , which develops games which also teach kids to code; Jogg , focused on mobile video; Naritiv , a developer of marketing and analytics software for Snapchat; Sidelines , a sports focused content marketing platform; Sphero (..)

Class 185

Class Startup Seed Funding Entertainment 185

L.A. Business Journal

JULY 11, 2017

the Venice developer of the Snapchat app, took a pummeling on the stock market on Tuesday, falling nearly 9 percent to close at $15.47

Venice 140

Venice Snapchat Marketing Develop 140

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies. Marty Zwilling.

Social Media 101

Social Media Media Marketing Snapchat 101

socalTECH

MARCH 20, 2019

Loop Now Technologies , a startup founded by former LinkedIn and Snapchat employees--which has offices in Los Angeles--says it has launched a brand new, short-form video and social media app called Firework. The company's Chief Revenue Officer is Cory Grenier, who previously was Director of Sales & Marketing at Snapchat.

Social Media 113

Social Media Snapchat Media Content 113

socalTECH

OCTOBER 9, 2019

According to Image Metrics, the new tool is aimed at marketers, helping them to implement augmented reality (AR) effects for marketing initiatives.

Metrics 140

Metrics Platform El Segundo Snapchat 140

Both Sides of the Table

JANUARY 2, 2014

We spend all our time as an industry talking about “growth hacking,” “design principles,” or “product/market fit” and not enough about the most important skills for success – people management. And it’s why many early-stage companies blow up. Foursquare? Noah Glass. Then Jack Dorsey.

Startup 385

Startup Coach Course Snapchat 385

Tech Zulu Event

JULY 28, 2014

There’s Snapchat that uses photos and then instantly disappears after 10 seconds, and then there’s the up-comer, Emojli , that uses tiny cartoonish icons for engagement. Snap Away with Snapchat. Snapchat, founded by Bobby Murphy and Evan Spiegel, boasts of its massive following among kids and teenagers.

Snapchat 82

Snapchat Social Media Social Network Media 82

Both Sides of the Table

MARCH 6, 2016

In 2016 I finally cracked SnapChat with the launch of Discovery. It’s hard to be discovered on SnapChat right now so I occasionally tweet my SnapChat add handle: https://www.snapchat.com/add/msuster. So this dude on Twitter says that I’m “trying to hard” because I’m using SnapChat in a new way.

Snapchat 150

Snapchat Product Startup AMA 150

Both Sides of the Table

JULY 16, 2013

” Case in point: Facebook, Twitter, Tumblr, SnapChat. Delaying going out of business gives you way more chances at product / market fit than any other strategy I know of. In your market conditions knowing what I know I would tend to go for it. The market. But that’s not what happens to most of you. Same thing.

Venture Capital 412

Venture Capital Startup Funding Snapchat 412

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies. Marty Zwilling.

Social Media 100

Social Media Media Marketing Platform 100

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. Traditional marketing hype won’t get you the attention you need. every month.

Marketing 96

Marketing Metrics Social Media Content 96

TechCrunch LA

OCTOBER 17, 2018

“We are the preferred prescription provider of Snapchat Spectacles,” says Lensabl chief executive Andrew Bilinsky. It’s a secondary market in the same way that you would put new rims on the car,” says Bilinsky. ” Powering that effort is the new $3.7 every frame that people buy that needs to be re-lensed.

Snapchat 179

Snapchat Los Angeles Pricing Startup 179

socalTECH

NOVEMBER 19, 2013

Josef Gorowitz , Swagbucks (Torrance, online marketing/rewards). Amanda MacNaughton , PromoJam (Glendale, marketing software). Evan Spiegel , SnapChat (Los Angeles, mobile app). Adam Goldenberg , Intelligent Beauty/JustFab (El Segundo, fashion). Matthew Goldman , Wallaby Financial (Pasadena, financial).

Southern California 279

Southern California SoCalTech Dollar Shave Club Santa Monica 279

socalTECH

FEBRUARY 16, 2017

the parent company of Snapchat , has set its estimated initial IPO pricing, saying this morning in a filing that it estimates its initial public offering price at betwen $14.00 billion on the public markets. Venice, California-based Snap Inc. , and $16.00 Snap has applied to list on the New York Stock Exchange as SNAP.

Snapchat 113

Snapchat Venice .Net Pricing 113

Both Sides of the Table

JANUARY 6, 2014

By now you have many smart people around your board but probably people who don’t totally understand the nuances of your employees, customers, sales reps, marketing messages, technology challenges, competitors and strategic choices. Unless you’re SnapChat, Instagram or similar this is probably 3-5 years into your existence.

Startup 325

Startup Sales Technical Review Software Review 325

socalTECH

AUGUST 12, 2020

Venice, California-based Snap , the parent company of Snapchat , has reportedly been in talks with New York-based Dubsmash on an acquisition, according to The Information, which says that Facebook also has been talking with the TikTok competitor. The Information cited "a person familiar with the matter".

Report 113

Report Snapchat Venice Acquisition 113

L.A. Business Journal

MAY 21, 2019

Snapchat links with Naughty America; Aerojet Rocketdyne explores battery storage market; Tyffon raises nearly $8 million

Snapchat 100

Snapchat Report Marketing 100