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LeisureLink Says Travelocity Link Pays Off

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Pasadena-based LeisureLink , the developer of a vacation rental marketplace and software, said that its relationship with travel site Travelocity is paying off for its clients. LeisureLink's platform allows hotel clients to send their room rates and information to Travelocity, as well as other online travel sites. READ MORE>>.

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LeisureLink Gets $9M In Series C

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Pasadena-based LeisureLink , a provider of distribution services for specialty lodging and vacation rentals, announced today that it has raised $9M in a Series C funding round. The company said the new funding will go towards investments in its technology platform, and also for its sales efforts. READ MORE>>.

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United Online, OpenX Tie On Advertising Technology Deal

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Pasadena-based OpenX Technologies , and Woodland Hills-based United Online said that the companies are in a deal, where OpenX will become the exclusive provider of digital monetization technology for display ad inventory for United Online''s Juno, NetZero, and Classmates properties. Financial details of the link were not announced.

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Smarter Digital Marketing With Smartify's Carla Bourque

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Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market. Carla Bourque: Smartify has been based in Pasadena for the past three and a half years. What is Smartify?

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Yapert Raises $1.2M For Mobile Magazine

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According to the firm, the funding was led by the Tech Coast Angels, and also included the Desert Angels, Pasadena Angels, and other independent angel investors. The company said it will use the funding for continued platform expansion and sales and marketing. San Diego-based Yapert said this morning that it has raised $1.2M

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Fox Dealer Acquires Simplext Digital

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Pasadena-based Fox Dealer, which creates custom websites for car dealerships, says it has acquired Brea-based Simplext Digital, a provider of texting products for the automotive industry. Simplext develops a tool which lets shoppers text car dealerships, enabling a direct discussion with a sales or service representative.

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Green Dot Taps Former Walmart Exec As Chief Product Officer

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Pasadena-based Green Dot Corporation , which offers up banking services, and is best known for its prepaid Mastercard products, has named former Walmart executive Daniel Eckert as Executive Vice President & Chief Product, Strategy and Development Officer. READ MORE>>.

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