Startup Professionals Musings

AUGUST 8, 2020

It may not be as sexy, but starting a new business which builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. Many of the major business successes started this way. Many of the major business successes started this way.

Startup 157

Startup Social Media Study Research 157

Startup Professionals Musings

FEBRUARY 1, 2012

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. Before you start spending money and time being a user, you need to understand how it can help you and your business. Not having a social media policy.

Social Media 93

Social Media Media Startup Tips 93

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

OCTOBER 4, 2010

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. Before you start spending money and time being a user, you need to understand how it can help you and your business. Not having a social media policy.

Social Media 85

Social Media Media Startup Content 85

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. So who do you believe, and what are the keys to success for your startup? Understand the basic tools – the social media trinity.

Social Media 95

Social Media Media Startup Blogging 95

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

FEBRUARY 10, 2023

Even though the color of their money is always green, all startup investors are not the same. Investor due diligence on a startup is not a mysterious black art, but is nothing more than a final integrity check on all aspects of your business model, team, product, customers, and plan. It’s no fun for either side.

Technical Review 138

Technical Review Startup Innocal Offshore 138

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 66

Social Media Media Tips Platform 66

Startup Professionals Musings

APRIL 26, 2012

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 98

Social Media Metrics Media Startup 98

Startup Professionals Musings

MAY 6, 2023

Many entrepreneurs are so enamored with their product vision that they believe their own hype and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Conduct your own customized market research. Modern libraries are still worth a visit. Martin Zwilling

Statistics 120

Statistics Research Report Newsletter 120

Startup Professionals Musings

SEPTEMBER 15, 2018

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Conduct your own customized market research. Modern libraries are still worth a visit. Martin Zwilling.

Research 87

Research Marketing Statistics Report 87

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. 04% full, you should start looking for a new container.

Social Media 101

Social Media Media Marketing Snapchat 101

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 102

Social Media Media Entrepreneur Metrics 102

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

Social Media 69

Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

JULY 11, 2013

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 99

Social Media Customer Custom Media 99

Startup Professionals Musings

MARCH 8, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment to be hard hitting – in people, in technology, your reputation, and your time.

Social Media 58

Social Media Media Platform Tool 58

Startup Professionals Musings

DECEMBER 6, 2012

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

Social Media 91

Social Media Customer Custom Media 91

Startup Professionals Musings

FEBRUARY 3, 2020

This can be an advantage to startups who don’t have the resources and brand awareness of mature businesses, if they understand and position themselves to win in the decisive moments of the new customer buying process. Great startups manage to continually improve the relationship through outstanding follow-on support and service.

Customer 124

Customer Custom Startup Course 124

Startup Professionals Musings

MAY 1, 2022

You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. In fact, this article was driven by a startup press release I saw a while back, highlighting a startup’s “geo-fencing technology” as a new basis for discount coupons.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

OCTOBER 30, 2022

This can be an advantage to startups who don’t have the resources and brand awareness of mature businesses, if they understand and position themselves to win in the decisive moments of the new customer buying process. Great startups manage to continually improve the relationship through outstanding follow-on support and service.

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

MAY 5, 2023

Startups succeed most often when the founding partners know how to build and run a business, rather than how to build and run technology. A great technical LinkedIn profile is a good start, but not enough to assure success in your environment. A business startup is not an academic environment, or a big company research organization.

Entrepreneur 104

Entrepreneur Technology High Tech Startup 104

Startup Professionals Musings

AUGUST 14, 2020

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Conduct your own customized market research. Modern libraries are still worth a visit. Martin Zwilling.

Marketing 157

Marketing Statistics Research Report 157

socalTECH

JANUARY 30, 2018

Los Angeles-based Moonshots Capital is the lead investor in the seed round of a startup, New Knowledge , which developed the artificial intelligence software which uncovered a large-scale Russian effort to influence U.S. presidential elections. According to New Knowledge, it has raised $1.9M READ MORE>>.

Capital 149

Capital Invest Artificial Inteligence Startup 149

Startup Professionals Musings

JANUARY 28, 2023

Why do a few entrepreneurs, like Steve Jobs and Elon Musk, seem to come up with all the real innovations, while the majority of business leaders seem stuck in the rut of linear thinking? This is a thinking pattern and a culture which all entrepreneurs needs to instill and nurture in every startup team member.

Startup 128

Startup Entrepreneur Tool Ideas 128

Startup Professionals Musings

APRIL 30, 2023

It may not be as sexy, but starting a new business which builds on an existing technology or business model is usually less risky than introducing that ultimate new disruptive technology. Many of the major business successes started this way. Many of the major business successes started this way.

Social Media 92

Social Media Study Research Satisfaction 92

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 93

Social Media Media Entrepreneur Platform 93

Startup Professionals Musings

JANUARY 7, 2019

In fact, according to the latest Index of Startup Activity by the Kauffman Foundation and recent press reports , these Baby Boomers are actually driving a new entrepreneurship boom. With longer life expectancies and greater health in later life, older generations are moving to start new firms -- and mentor young entrepreneurs.

Startup 119

Startup Technical Review Technical Support Entrepreneur 119

Both Sides of the Table

JANUARY 26, 2013

Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. In stead of doing my typical big long post with 10 PR tips (like I did there), I’m going to break them up into individual (I hope more digestible) chunks.

Startup 355

Startup Funding News Press 355

Startup Professionals Musings

APRIL 2, 2022

In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. High-technology product startups, without customers, don’t make a business. Solis outlines the heuristics of social psychology that are key to building positive customer experiences today. Consistency.

Customer 122

Customer Custom Social Media Technical Review 122

Startup Professionals Musings

AUGUST 10, 2020

Startups succeed most often when the founding partners know how to build and run a business, rather than how to build and run technology. A great technical LinkedIn profile is a good start, but not enough to assure success in your environment. A business startup is not an academic environment, or a big company research organization.

Competition 174

Competition High Tech Startup Social Media 174

Startup Professionals Musings

AUGUST 22, 2021

It works best through effective use of social media, mobile apps, societal initiatives, becoming an influencer, and providing a modern easily-found web site with credible customer-focused content. Consumers are doing their own research and don’t want to engage a pushy salesperson or message.

Customer 172

Customer Custom Marketing Social Media 172

Startup Professionals Musings

JANUARY 26, 2020

a leading researcher on consumer behavior and the impact of digital, reports that decision makers, social media users, and younger demographics are more and more comfortable sharing data in order to close the gap between thought and action. In his classic book, “ Digital Context 2.0: Norton, Ph.D.,

Social Media 131

Social Media Startup Tool Google 131

Startup Professionals Musings

JANUARY 5, 2020

As an advisor to entrepreneurs, I find that I often have to remind them that the world of customers has changed since they started their last business. But even the older Boomers have learned to use technology and social media as the source of expectations from your business, more so than your own traditional marketing.

Customer 133

Customer Custom Social Media Startup 133

Startup Professionals Musings

JUNE 12, 2023

I found a good summary of the bad habits that can cause failures to finish in a recent book, “ How to Finish Everything You Start ,” by Jan Yager. Avoid accepting too much work or picking a task completion deadline out of thin air without research just to please someone else. Setting an unrealistic deadline in the first place.

Social Media 109

Social Media Training Startup Email 109

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Construct a social media style guide. The post Social Media Brand Image Guidelines for New Businesses appeared first on TechZulu.

Social Media 40

Social Media Media Content Guide 40

Startup Professionals Musings

JANUARY 18, 2020

One of the biggest myths in the business world is that startups are no place for Baby Boomers, that aging generation born between 1945 and 1964. They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market.

Startup 124

Startup Technical Review Software Review Entrepreneur 124

Tech Zulu Event

MARCH 10, 2012

Finance), because they save us hours-upon-hours of searching, indexing, and for today’s student, researching. For newly launched start up, Readitfor.me Cunningham’s current business, a marketing agency, Polar Unlimited in Toronto, had expanded in growth through the last decade by embracing social media and web 2.0.

Startup 76

Startup Social Media Content Web 2.0 76