Startup Professionals Musings

DECEMBER 3, 2021

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Web 117

Web Search Engine Optimization eBook Advertising 117

Startup Professionals Musings

MAY 28, 2011

Every startup fears that one angry and unfair customer who can jeopardize the business by a SCREAMING post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Web reputation management, both business and personal, has become a top priority requirement.

Web 93

Web Search Engine Optimization Content Social Network 93

Startup Professionals Musings

AUGUST 9, 2021

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Web reputation management, both business and personal, has become a top priority requirement.

Search Engine Optimization 163

Search Engine Optimization Content Social Network Google 163

Startup Professionals Musings

FEBRUARY 19, 2023

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. Pivots and corrections are inevitable for startups in this age of rapid change, and the earlier you make them, the quicker you get to success.

Marketing 105

Marketing Startup Search Engine Optimization Ideas 105

socalTECH

FEBRUARY 1, 2011

Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. That is starting to show itself in the B2B space. However, as we have seen in the last few years, traditional media has been failing.

Startup 162

Startup Content Advertising Sites 162

Startup Professionals Musings

AUGUST 21, 2014

It’s popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. Pivots and corrections are inevitable for startups in this age of rapid change, and the earlier you make them, the quicker you get to success.

Startup 101

Startup Search Engine Optimization Ideas Customer 101

Startup Professionals Musings

OCTOBER 6, 2013

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Web reputation management, both business and personal, has become a top priority requirement. Marty Zwilling.

Report 98

Report Search Engine Optimization Startup Google 98

Startup Professionals Musings

APRIL 22, 2011

An underrated portion of every startup effort must be about communication and marketing. Her focus is on companies facing change, which of course includes every startup. Everyone must have a web site that is complete, inviting, and easy to use. Use social media, search engine optimization, blogging, and mobile media.

Marketing 99

Marketing Search Engine Optimization Startup Customer 99

Startup Professionals Musings

FEBRUARY 15, 2011

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

socalTECH

OCTOBER 14, 2011

The company is employing a network of documentary filmmakers and high quality, Hollywood production capability here in Los Angeles to produce small business videos in HD for the web and YouTube. We've also found that online video really helps with search engine optimization.

Networking 150

Networking Search Engine Optimization Product Startup 150

Startup Professionals Musings

OCTOBER 3, 2010

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the same page as the search results for widgets. This is NOT the same as Search Engine Optimization (SEO).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

JUNE 4, 2021

Their computers then merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page. This is NOT the same as or better than Search Engine Optimization (SEO).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 21, 2015

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Web reputation management, both business and personal, has become a top priority requirement. Marty Zwilling.

Search Engine Optimization 101

Search Engine Optimization Content Social Network Google 101

Startup Professionals Musings

FEBRUARY 12, 2011

A translator will be able to alert you about any potential cultural issues with your web content. Good website localization also involves hosting and web infrastructure. This will allow more effective search engine optimization within foreign markets. For example, a website aimed at the German market should have a.de

Marketing 89

Marketing Social Media Search Engine Optimization Web 89

Startup Professionals Musings

MARCH 23, 2013

Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page of search results for widgets. This is NOT the same as Search Engine Optimization (SEO).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

JULY 2, 2012

An underrated portion of every startup effort must be about communication and marketing. Her focus is on companies facing change, which of course includes every startup. Everyone must have a web site that is complete, inviting, and easy to use. Use social media, search engine optimization, blogging, and mobile media.

Marketing 98

Marketing Search Engine Optimization Customer Custom 98

Startup Professionals Musings

AUGUST 30, 2012

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Web reputation management, both business and personal, has become a top priority requirement.

Search Engine Optimization 85

Search Engine Optimization Content Social Network Google 85

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Set up an award, and show winners. People buy from people.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

SoCal CTO

NOVEMBER 10, 2009

From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations. Earlier this year I founded a new startup called KlickFu. What’s keeping you up at night? What are you working on now?

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

APRIL 13, 2016

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. Pivots and corrections are inevitable for startups in this age of rapid change, and the earlier you make them, the quicker you get to success.

Startup 60

Startup Search Engine Optimization Ideas Customer 60

Tech Zulu Event

OCTOBER 6, 2016

As the Internet continues to become populated with e-commerce sites, it’s becoming more and more difficult to generate web traffic, leads, and ultimate the sales for your website. Another important search engine optimization involves creating high-quality and relevant back links towards your website.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

Startup Professionals Musings

FEBRUARY 13, 2010

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Here are a few examples: Setting up the business. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. You should start blogging about your business before you have a product, to test interest and establish your credibility.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

Tech Zulu Event

APRIL 10, 2012

I thought it might be valuable (and fun) to share some of those “mobile surprises” with you: SEO (Search Engine Optimization). When a developer publishes an app in the App Store , they’re given the ability to use 100 characters of keywords to try to maximize their search ranking. Download Apps From the Web.

Mobile 82

Mobile Search Engine Optimization SEO Startup 82

Startup Professionals Musings

APRIL 29, 2019

It’s never too early to start marketing to define your brand. Thus I recommend that every business publish a website and start a blog even before they have a product to sell, enabling the following benefits: Get Google to work for you in highlighting your site.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

Startup Professionals Musings

OCTOBER 14, 2017

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. Web reputation management, both business and personal, has become a top priority requirement.

Search Engine Optimization 56

Search Engine Optimization Content Social Network Google 56

Tech Zulu Event

FEBRUARY 18, 2016

Much effort and study has been expended to determine how a web site can better convert its visitors to paying customers. This is a great way to engage customers on a first visit and start working towards a sales follow-up. . Potential customers will start following the trail towards a buying decision. Sites like ww1.novarad.net

Sites 40

Sites Search Engine Optimization Technical Review Web Development 40

Tech Zulu Event

JULY 7, 2015

While in 1996, Hotmail launched e-mail on the web, and it opened the world of online communications. If you dread the 8-5 working hours, your friends will always pop up the idea of giving you career tips at home which you can easily start. Experts consider amazon as the online market maker for leading the way to online shopping.

Social Media 40

Social Media Search Engine Optimization Startup Media 40

Startup Professionals Musings

AUGUST 31, 2011

Every time I hear about a new startup that is in stealth mode, I wonder what problem they are hiding from whom. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. Here are six ways this can actually help your startup efforts, rather than hurt them: Initiate media interest.

Startup 101

Startup Search Engine Optimization Course Media 101

Startup Professionals Musings

AUGUST 10, 2010

Every time I hear about a new startup that is in stealth mode, I wonder what problem they are hiding from whom. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. A startup that has been incorporated for two years or more without shipping is already seen as a bad investment.

Startup 91

Startup Search Engine Optimization Course Media 91

Startup Professionals Musings

NOVEMBER 27, 2011

If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. A blog is basically a journal (“web log”) that is published on the web. Search engine marketing (SEM). Do you have a business presence there? Viral marketing.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

OCTOBER 15, 2012

Every time I hear about a new startup that is in stealth mode, I wonder what problem they are hiding from whom. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. Here are seven ways this can actually help your startup efforts, rather than hurt them: Initiate media interest.

Entrepreneur 101

Entrepreneur Search Engine Optimization Startup News 101

Startup Professionals Musings

OCTOBER 30, 2010

A blog is basically a journal (“web log”) that is published on the web. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

Startup Professionals Musings

APRIL 16, 2011

I should have added that a website not optimized for search engines is lost in the heap of a billion dead websites. Unless someone searches for your company by name, it won’t show up in the first few pages of any search results. Contact related web sites that are well known, to request reciprocal links.

Google 93

Google SEO Search Engine Optimization SEM 93

Startup Professionals Musings

FEBRUARY 27, 2010

A while back I emphasized how important is to have a company website these days ( Startups Without a Website Won’t Start ). I should have added that a website not clearly visible to search engines is lost in the dead zone. Unless someone searches for your company by name, it won’t show up in the results.

SEO 48

SEO HTML Search Engine Optimization Web 48

SoCal Delicious

JANUARY 15, 2010

Wordpress in particular is fairly resource heavy right out of the box so speeding up everything else is a critical piece of running a site on this platform. After the loop starts… …paste this… ID, $key, true); $shorttitle = urlencode(substr(the_title(), 0, 79)); ?> Just a thought. Thanks for the comment!

RSS 29

RSS HTML JavaScript Doc 29

Startup Professionals Musings

NOVEMBER 12, 2021

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below.

Blogging 135

Blogging Services Search Engine Optimization Web 135