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Namesake Rolls Visual Discovery Tool

socalTECH

Los Angeles-based Namesake , the real time discussion and conversations web site created by serial entrepreneurs Brian Norgard and Dan Gould, has just swizzled its conversation discovery tools on the site. READ MORE>>.

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PublishThis Enhances Content Curation Tool

socalTECH

PublishThis , the Los Angeles startup headed by Matt Kumin, has enhanced the firm's online, content marketing and curation management tool. The firm said the latest version of its platform is aimed at brands, retailers, media companies, and trade associations, to help them scale their content efforts across digital channels.

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Edmunds.com Debuts Car Appraisal Tool For Dealer Websites

socalTECH

Santa Monica-based automotive information site Edmunds.com has rolled out a new online tool, aimed at auto dealerships, to help visitors gets trade-in values directly from those auto dealer sites. Edmunds.com said that users who use the tool enter their contact information--which is then sent to those car dealers for followup.

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Evolver Launches New Avatar Tool For Social Media Sites

socalTECH

Aliso Viejo-based Evolver , the online avatar software site developed by Darwin Dimensions, said Thursday that it has launched a new web site that allows end users to create avatars for social media sites like Facebook and MySpace.

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Confident Technologies Launches Web Application Security Tools

socalTECH

San Diego-based Confident Technologies , a new startup led by former Websense President Curtis Staker, said today that it has launched a firm focused on developing image-based authentication and verification technology for web applications.

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Curating The Web Using PublishThis, with Matt Kumin

socalTECH

If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? Right now, it's a manual process--unless you're using the tools from Los Angeles-based PublishThis (www.publishthis.com).

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How Rolebot Wants To Eliminate The Resume, With Shane Bernstein

socalTECH

Shane Bernstein: We look at actionable data points and data metrics which are quantifiable across the web, and we qualify them and normalize that data, and sort them based on what they've done. Shane Bernstein: We're looking at things from a lot of different sites, and using big data to process them. That's an engagement tool.

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