Berkonomics

APRIL 28, 2022

There is so much information being shot at us daily via social media streams that we should monitor and control that which pertains to our business – and do so with some level of expertise. Start with a simple tool. Proactively link outward from your site. The post Here are tricks to find yourself on social media.

Social Media 156

Social Media Media Search Engine Optimization Tool 156

InfoChachkie

DECEMBER 10, 2012

The lessons learned by Divshot confirm that obtaining, and more importantly maintaining, visibility on the front page of a major social news site results from the congruence of three factors: audience, timing and engagement. To do this, you must formulate a sound engagement plan in advance of receiving unexpected media attention.

News 198

News Sites Startup RSS 198

Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2

Social Media 108

Social Media Media Startup Tips 108

socalTECH

AUGUST 6, 2012

Entrepreneur's list included the Southern California startups across a number of areas -- tech, apps, travel, geek chic, invention, retail, social media, and music/art. READ MORE>>.

Dollar Shave Club 231

Dollar Shave Club Southern California Entrepreneur Company 231

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Incorporate brand personality and voice.

Social Media 135

Social Media Framework Media Metrics 135

socalTECH

APRIL 18, 2013

In a turn from the usual formula of Silicon Valley investors backing a Hollywood, celebrity-driven startup, a Silicon Valley startup has scored the backing of a group of Hollywood insiders. The Hunt says it is developing a community-driven, online shopping site, focused on making social media photos "shoppable".

Hollywood 164

Hollywood Sites Social Media Seed Funding 164

Startup Professionals Musings

DECEMBER 12, 2021

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

Social Media 127

Social Media Media Metrics Satisfaction 127

socalTECH

MAY 24, 2011

Southern California--and particularly, Los Angeles--has always been a center of the music business, which makes it unsurprising that there are many, music-focused startups which end up starting here. I then was recruited into a Silicon Valley startup, backed by Kleiner Perkins. Where is the site now, in terms of launch?

Social Media 241

Social Media Startup Sites Advertising 241

Both Sides of the Table

SEPTEMBER 13, 2009

This is part of my ongoing series “Start-up Lessons”. Worth a read on how to maximize the traffic that comes to you site since much of it will be fleeting. And if you’re not careful you might start to believe your own hype. It sets the your company’s trajectory for the next several months. We closed a $16.5

Startup 310

Startup Venture Capital Press Journal 310

Both Sides of the Table

JULY 14, 2010

Yesterday I wrote a post about top-down versus bottom-up thinking. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. Tags: Start-up Advice.

Startup 323

Startup Press Development Team Review SEM 323

Both Sides of the Table

SEPTEMBER 7, 2013

Gabe Rivera wrote a post on why TechMeme is now using its editors to curate titles that appear on its site. It an era of social media and newsreaders titles matter a lot. It an era of social media and newsreaders titles matter a lot. It’s like a Pachinko machine (yes, I had one in my house growing up).

Writing 326

Writing Buzzfeed Social Media Blogging 326

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others.

Content 175

Content Startup Social Media IP 175

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks.

Social Media 268

Social Media Media Social Network Seed Funding 268

socalTECH

JULY 24, 2012

For one Los Angeles startup, help kids and teenagers create their own businesses and companies. Kidworth said today that it is aiming at helping create over one million, young entrepeneurs, by providing a way for teens and kids to start simple businesses. READ MORE>>.

Startup 145

Startup Social Media Venture Capital Resource 145

socalTECH

APRIL 14, 2010

Our interview this morning is with Lolita Carrico, founder of Gloss Network for Women (www.mygloss.com), an online network of sites focused on women. Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

socalTECH

AUGUST 7, 2014

Los Angeles has been in the midst of a technology boom over the last few years, with many of high profile startups growing in the area. We spoke with Bryce Maddock , founder of TaskUs, about the company and how it has been providing the manpower behind a lot of LA''s technology startups. So, what is TaskUs?

Startup 231

Startup Technology Outsource Santa Monica 231

socalTECH

DECEMBER 20, 2012

A new startup Silicon Beach LA , focused on creating a community portal for the Los Angeles and Silicon Beach community, launched Thursday, saying that it has launched a Kickstarter campaign to create a Silicon Beach themed-bus (nicknamed "Monica"), which will help promote the region at events.

SoCalTech 264

SoCalTech Social Media News Sites 264

Both Sides of the Table

JULY 19, 2011

I know it’s easier to write “horse race&# stories about who’s signing up more users, raising more funding or who’s “hot&# lately. Google started as a place where you came to be taken via links to other people’s websites. They’re an open feed. Google was duuumb. That’s what AOL was.

Social Media 274

Social Media Google Media Startup 274

socalTECH

JULY 21, 2011

Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0. Now, what we've entered is actually Social Media 2.0, Now, what we've entered is actually Social Media 2.0, That was in addition to the social media work I'd done.

Social Media 248

Social Media Zumbox Media Startup 248

socalTECH

OCTOBER 3, 2014

In Los Angeles, it seems like everyone has either a script or a startup idea in their back pocket. We spoke with Lisa Hennessy , one of the founders of DreamJobbing and an entertainment industry veteran, to learn more about the startup. We started brainstorming about this a year ago, and just launched yesterday.

Platform 233

Platform Media Startup Social Media 233

Startup Professionals Musings

NOVEMBER 28, 2020

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. Who would not want to join the unicorns (recent startups with a current valuation of over $1 billion)? Establishing your brand with interactive social media.

Tips 161

Tips Startup Social Media News 161

Both Sides of the Table

OCTOBER 22, 2010

Last night I co-hosted a dinner at Soho House in Los Angeles with some of the most senior people in the media industry with executives from Disney, Fox, Warner, media agencies and many promising tech & media startup CEO’s. He started selling the mixtapes out of his trunk and even gave away some of his music.

Entrepreneur 356

Entrepreneur Venture Capital Startup Email 356

socalTECH

APRIL 26, 2012

Los Angeles-based startup accelerator MuckerLab is booting up its first Demo Day later this afternoon, debuting nine new startups out of its incubator focused on Internet software, services, and media.

Incubator 219

Incubator Social Media Media Software Development 219

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. We're not a mobile site creator, and are really part of the ad experience.

Mobile 249

Mobile Startup Advertising Sites 249

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 100

Social Media Media Marketing Platform 100

Tech.Co

SEPTEMBER 28, 2017

We think a good place to start with this topic is on the subject of social media. Social media is popular. Using video for social media marketing is a powerful tool for building your brand and reaching your clients. No one ever opens up their Facebook app so that they can see some good marketing.

Social Media 95

Social Media Media Tips Screening 95

socalTECH

FEBRUARY 7, 2012

Southern California has had its share of new startup accelerators launch in the last few months, however, few people here have actually experienced an accelerator firsthand. Alex Benzer: I'm actually building two startups. SocialEngine is four years old, and that's the startup we applied to TechStars with.

Startup 242

Startup CTO Coach Blogging Social Media 242

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. 04% full, you should start looking for a new container.

Social Media 95

Social Media Media Snapchat Platform 95

InfoChachkie

JANUARY 9, 2013

I also expanded the syndication of my articles to mainstream sites, such as TechCrunch, Inc. Exposure on these sites more than doubled my readership from 2011. Unfortuately, link-bait titles generate a disproporionate number of views on mainstream sites in which readers decide which articles to explore based solely on their titles.

Social Media 187

Social Media Tips Santa Barbara RSS 187

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. 04% full, you should start looking for a new container.

Social Media 101

Social Media Media Marketing Snapchat 101

Startup Professionals Musings

OCTOBER 24, 2021

You need all these before you start looking for funding. The company name becomes your intellectual property at the moment you incorporate your startup as an LLC or a Corporation. Social media accounts. Immediately go to relevant social media sites and grab the same name, even if you never plan to use the accounts.

Startup 145

Startup Patents IP Social Media 145

Startup Professionals Musings

MARCH 9, 2019

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

Social Media 98

Social Media Media Metrics Satisfaction 98

Both Sides of the Table

APRIL 23, 2011

Richard De Silva started off as a journalist with the Washington Post after growing up in D.C. In the late 90’s he saw the internet boom and helped start IronPlanet.com, a construction equipment marketplace that is nearing an IPO. Startup after Iron Planet? (6:00 What gets you interested in a startup? (16:35-19:35).

Capital 265

Capital Venture Capital Veoh Startup 265

Startup Professionals Musings

APRIL 11, 2020

Many of the business plans I have seen as an investor, like trying to integrate all the social media features of Facebook, Twitter, and LinkedIn into a new platform, don’t do it. Of course, once you have a brand and more resources, it can pay to expand your book selling to a full e-commerce site.

Startup 169

Startup IBM IBM Social Media 169

Both Sides of the Table

APRIL 17, 2010

We want to give our brightest new startups the connections and interactions they need to help streamline success. He teamed up with Jordanna Joaquina, a genetic counselor, to create an online version of what she was already doing in the physical world. They’ve already signed up headliners like The Improv.

Company 276

Company Companies Startup Southern California 276

Startup Professionals Musings

FEBRUARY 13, 2021

For example, I’m not sure the world needs one more social media niche site, or another dating site, or yet another flavored drink alternative. A successful startup requires a full understanding of multiple domains, rarely embodied in one person. Collaborate with experts and people with experience.

Startup 162

Startup Metrics Ideas Entrepreneur 162

Startup Professionals Musings

FEBRUARY 17, 2021

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Almost anyone can start a company today on a shoestring budget, following these cost-cutting recommendations: Establish a solid legal structure for your business.

Entrepreneur 162

Entrepreneur Startup Social Media Outsource Development 162