article thumbnail

Social Media for Service Professionals

SoCal CTO

I did a presentation about the use of Social Media to a great group of people who mostly are different kinds of service professionals (attorneys, accountants, consultants, etc.). Over the past 12 months, I've had roughly 284,000 people come visit that site and get exposed to things I write. Be interested in what they write.

article thumbnail

Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. Social Media. I love to watch networks evolve, see how crowds gather and communicate and curate and share. The “half life” was very short. Half Lives.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Using Social Media To Deal With Customer Trolls

InfoChachkie

Pander, Don''t Preach - When addressing complaints via social media, your intended audience is not the person who feels they were wronged. The next time you encounter a negative online comment about your startup from a disgruntled customer, resist the very natural temptation to write a hurried, angry reply. Channeling Tige.

article thumbnail

Why Titles Matter a Lot if You’re a Blogger

Both Sides of the Table

It an era of social media and newsreaders titles matter a lot. When I first started writing this blog several years ago I had less followers than you have right now. But the realist in me knew I couldn’t write daily nor could I convince you to think to check out my blog with regularity. I should know.

Writing 326
article thumbnail

7 Lessons On How Startups Use Social Media To Succeed

Startup Professionals Musings

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

article thumbnail

Working with Traditional and Social Media

SoCal Tech Calendar

Thursday, October 15, 2009 -- Working with Traditional and Social Media. This is an interactive public relations workshop focused on both traditional and social media. Achieve Pitch Writing Success. Working with Traditional and Social Media to Help Your Company Stand out From the Crowd 3.

article thumbnail

10 Keys To Being A Thought Leader Across Social Media

Startup Professionals Musings

If your business is to be a thought leader in the social media world, you need a system of grading how much influence you have online, much like the original Klout score, as explained in the classic book on this subject, “ Klout Matters ,” by Gina Carr and Terry Brock. If you can’t write it down, you probably don’t understand it.