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A Startup’s Net Profit Score Is More Important Than Its Net Promoter Score

InfoChachkie

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. Net Promoter Scores (NPS) are the darling of many Big Dumb Company (BDC) product marketing and customer support executives. A Net Promoter Score of 10 and a bank account of 0 equal a failed venture.

.Net 182
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A Startup’s Net Profit Score Is More Important Than Its Net Promoter Score

InfoChachkie

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. Net Promoter Scores (NPS) are the darling of many Big Dumb Company (BDC) product marketing and customer support executives. A Net Promoter Score of 10 and a bank account of 0 equal a failed venture.

.Net 168
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Startups Should Focus On Their Net Profit Score Not Potential Promoters

InfoChachkie

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. A company''s Net Promoter Score (NPS) is a beloved metric slavishly tracked and reported by product marketing and customer support executives of both established and nascent enterprises.

.Net 100
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10 Keys To Real Innovation In Your Next New Business

Startup Professionals Musings

As a startup advisor in this age of the entrepreneur, I see many more startups, but innovation is still hard to find. Overall I like the principles in the classic book “ Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival ,” by Robert F. An entrepreneur looking for a sure thing will never innovate.

Coach 137
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Another personal story: Timing is everything in a sale.

Berkonomics

But the real asset became obvious to me at almost exactly five PM that day, when all eight stopped what they were doing and began using a tool they had licensed from a Florida company to find other Internet gamers to join them in playing intense first party shooter games over the ‘net. The surprise I could not ignore. Recovery and success.

Sales 120
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If you’re lucky enough: Celebrate your exit!

Berkonomics

You no longer need to worry over daily cash or threats to your net worth. What most entrepreneurs fail dramatically at is to celebrate the moment. Not many founders or entrepreneurs do experience the success of a favorable sale of the business they dreamed would make them rich. Then do as all good entrepreneurs do.

Writing 156
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6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Selecting the right sales channels is one of the first strategic decisions that every startup faces. Lead management performance.

Metrics 102