Startup Professionals Musings

MARCH 31, 2023

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 102

Metrics Demand Paramount Content 102

Both Sides of the Table

SEPTEMBER 28, 2014

Gross Burn vs. Net Burn. Burn rate in case you don’t know is the amount of money a company is either spending (gross) or losing (net) per month. (it it is also the title of a fabulous book from Internet 1.0 Net burn is the amount of money you are losing per month. Let’s set up a framework.

Startup 383

Startup Company Companies .Net 383

Startup Professionals Musings

JANUARY 1, 2022

To check out the Google founders, and because I still see so many business plans that are modeled after Google (more search engines, and more billion dollar growth models), I had to take a look at the classic book about them a while back, called “ Inside Larry & Sergey’s Brain ,” by Richard L. In 2003, just four years old, sales hit $1.5

Startup 131

Startup Google Advertising .Net 131

Startup Professionals Musings

DECEMBER 2, 2022

There are dozens of sources to help you construct your business model, and a good example is a classic book by venture capital investor Elizabeth Edwards, simply named “ Startup ,” which is really designed as a handbook for launching a company for less. Sales/Marketing. Be specific on sales channels and marketing initiatives.

Sales 102

Sales Customer Custom Outsource 102

Startup Professionals Musings

JULY 3, 2020

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Marketing 174

Marketing Invest Demand Metrics 174

Berkonomics

JANUARY 13, 2022

You no longer need to worry over daily cash or threats to your net worth. Not many founders or entrepreneurs do experience the success of a favorable sale of the business they dreamed would make them rich. Others are diluted by subsequent investors to the point where there was nothing for them to celebrate at all in a sale.

Writing 156

Writing Entrepreneur .Net Sales 156

Startup Professionals Musings

JULY 25, 2020

Overall I like the principles in the classic book “ Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival ,” by Robert F. From time to time, include customers and sales members in ideation sessions. Once a new product is launched, a key metric is the ratio of new product sales to overall sales.

Coach 144

Coach Metrics Social Network Competition 144

Berkonomics

JUNE 8, 2017

Some businesses require very little capital and the founder can self-finance the enterprise and retain 100% of its ownership and control from ignition through liquidity event (startup through sale). Dave’s book and ebook on raising money available on Amazon.com. For you who fit that description, nice work.

Venture Capital 266

Venture Capital Class Invest Equity 266

Berkonomics

SEPTEMBER 17, 2011

But the real asset became obvious at almost exactly 5 PM that day, when all eight stopped what they were doing and began using a tool they had licensed from a Florida company to find other Internet gamers to join them in playing intense first party shooter games over the ‘net.

Sales 149

Sales Web Design Web Entrepreneur 149

Both Sides of the Table

JUNE 27, 2021

Consider: When GOAT started it was a restaurant reservation booking app called GrubWithUs … it’s now worth $3.7 the sale of the company for $1 billion. You need shots on goal as not every one will go in the back of the net. billion When Ring started, even the folks at Shark Tank wouldn’t fund it. It was ~30 days from bankruptcy.

Funding 294

Funding Startup Writing Invest 294

Tech Zulu Event

MAY 1, 2013

The publishing industry has gone through massive disruptions in recent years from advent of online book sales, to the closing of bookstore and the growth of ebooks. Social media has transformed the way books are marketed and sold. Author of new book, “Finding The Next Steve Jobs” released via Net Minds.

Social Media 101

Social Media eBook .Net Media 101

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

DECEMBER 22, 2021

I was happy to see quantified evidence of this in a new book, “ Winning on Purpose ,” by Fred Reichhheld, creator of the Net Promoter system of management, in concert with Darci Darnell and Maureen Burns. Too many businesses I know still see customer service as a burden, rather than an opportunity to gain loyalty and advocacy.

Customer 114

Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

APRIL 5, 2021

John Bradberry, in his classic book “ 6 Secrets To Startup Success ” explores many of these attributes, especially passion, and defines some useful principles to help enthusiastic entrepreneurs squeeze the most out of their passion, while not being trapped by it. Ensure that your passion adds up.

Entrepreneur 145

Entrepreneur Course Ideas .Net 145

InfoChachkie

APRIL 25, 2011

As I noted in Why Most Business Books (Still) Suck , I am generally not a fan of business books. If you are a leader at a startup and you are reading a business book, you are not closing customers, raising capital, improving your product, or spending time with your loved ones. Pithy – Guy is the Steven King of business books.

Technical Review 279

Technical Review Blogging Class Entrepreneur 279

Startup Professionals Musings

MARCH 24, 2019

To check out the Google founders, and because I still see so many business plans that are modeled after Google (more search engines, and more billion dollar growth models), I had to take a look at the classic book about them a while back, called “ Inside Larry & Sergey’s Brain ,” by Richard L. In 2003, just four years old, sales hit $1.5

Google 98

Google Startup Advertising .Net 98

Berkonomics

AUGUST 10, 2017

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. Although young companies rarely measure profitability this repeatedly, more mature companies usually can bring from five to ten percent of revenues to the bottom line in the form of net profit.

Venture Capital 243

Venture Capital Product Resource Marketing 243

InfoChachkie

FEBRUARY 17, 2015

In order to close the sale, the bar owner “threw in” four season tickets to the Green Bay Packers football season. Box Office Mojo estimates that since 1980, the films have netted over $10 million in theatrical re-releases and at least that much in collective VHS, DVD and Blu-ray sales.

Miramar 100

Miramar .Net Sales Entrepreneur 100

Startup Professionals Musings

OCTOBER 21, 2015

In a new book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

AUGUST 18, 2018

Overall I like the principles in the classic book “ Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival ,” by Robert F. From time to time, include customers and sales members in ideation sessions. Once a new product is launched, a key metric is the ratio of new product sales to overall sales.

Entrepreneur 64

Entrepreneur Coach Metrics Competition 64

Berkonomics

OCTOBER 8, 2015

Email readers, continue here…] First there comes a sense of relief, knowing that you no longer need to worry over daily cash or threats to your net worth. Not many founders or entrepreneurs do experience the success of a favorable sale of the business they dreamed would make them rich. Write a book; I did.

Entrepreneur 120

Entrepreneur Writing .Net Sales 120

Startup Professionals Musings

JULY 9, 2018

In the classic book, “ Driving Demand: Transforming B2B Marketing to Meet the Needs of the Modern Buyer ,” top marketing consultant Carlos Hidalgo updates the old guidelines on how to set up demand generation processes, keep them current, and measure results. Understanding culture is paramount, but measuring results is even better.

Metrics 57

Metrics Demand Marketing Paramount 57

Both Sides of the Table

JANUARY 10, 2010

A couple of years ago I read the popular book, “The Four Hour Workweek &# by Tim Ferriss. It was recommended to me by my friend, Net Jacobsson , who was trying to do some basic Life Hacking. Let me start by saying I’m a huge business book cynic. My 2 biggest negatives about the book: 1.

Startup 295

Startup Email Technical Review Course 295

Startup Professionals Musings

MARCH 26, 2017

To check out the Google founders, and because I still see so many business plans that are modeled after Google (more search engines, and more billion dollar growth models), I had to take a look at the classic book about them, called “ Inside Larry & Sergey’s Brain ,” by Richard L. In 2003, just four years old, sales hit $1.5

Google 55

Google Advertising .Net Entrepreneur 55

Startup Professionals Musings

AUGUST 14, 2016

Overall I like the principles in the classic book “ Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival ,” by Robert F. From time to time, include customers and sales members in ideation sessions. Once a new product is launched, a key metric is the ratio of new product sales to overall sales.

Coach 64

Coach Metrics Competition Ideas 64

Startup Professionals Musings

NOVEMBER 13, 2013

To check out the Google founders, and because I still see so many business plans that are modeled after Google (more search engines, and more billion dollar growth models), I had to take a look at the definitive book about them, called “ Inside Larry & Sergey’s Brain ,” by Richard L. In 2003, just four years old, sales hit $1.5

Entrepreneur 93

Entrepreneur Google Advertising .Net 93

Startup Professionals Musings

NOVEMBER 3, 2014

He published a book with Ron Porter, titled “ Bootstrap Business ”, that provides a wealth of practical examples and advice on this subject. I like his approach, and have extracted some tips from his book and other sources on how to do it: Use a virtual office. Take little to no net profit. Reinvest gross profit.

Organization 111

Organization Startup Summary Entrepreneur 111

Startup Professionals Musings

AUGUST 12, 2015

Overall I like the principles in the classic book “ Robert’s Rules of Innovation: A 10-Step Program for Corporate Survival ,” by Robert F. They benchmark their ideas against competition, use metrics to track acceptance, sales growth, and return on investment. Net result and reward.

Entrepreneur 101

Entrepreneur Startup Coach Metrics 101

Startup Professionals Musings

MAY 14, 2012

There are dozens of sources to help you construct your business model, and a good example is a recent book by venture capital investor Elizabeth Edwards, simply named “ Startup ,” which is really designed as a handbook for launching a company for less. Sales/Marketing. Be specific on sales channels and marketing initiatives.

Sales 97

Sales Customer Custom Outsource 97

Startup Professionals Musings

APRIL 23, 2013

He published a book with Ron Porter, titled “ Bootstrap Business ”, that provides a wealth of practical examples and advice on this subject. I like his approach, and have extracted some tips from his book and other sources on how to do it: Use a virtual office. Take little to no net profit. Reinvest gross profit.

Equity 96

Equity Startup Summary Tips 96

Startup Professionals Musings

JANUARY 29, 2011

There are dozens of sources to help you construct your business model, and a good example is a recent book by venture capital investor Elizabeth Edwards, simply named “ Startup ,” which is really designed as a handbook for launching a company for less. Sales/Marketing. Be specific on sales channels and marketing initiatives.

Sales 98

Sales Customer Custom Outsource 98

Both Sides of the Table

JANUARY 5, 2010

They often make great team members such as head of products, CTO, head of sales, CFO, etc. I recently read the book eBoys about the founding of Benchmark Capital and the founding of eBay. In the book they profile how VC worked in the early days (60s / 70s). I’m enjoying watching their progress. That’s hard core.

Entrepreneur 293

Entrepreneur Startup Venture Capital CTO Hire 293

Berkonomics

MARCH 30, 2010

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. There is an art to efficient management of a process, whether that is the process of bringing a product to market from R&D to production or developing a new product’s launch program.

Venture Capital 212

Venture Capital Product Resource Marketing 212

Startup Professionals Musings

AUGUST 26, 2013

John Bradberry, in his book “ 6 Secrets To Startup Success ” explores many of these attributes, especially passion, and defines some useful principles to help enthusiastic entrepreneurs squeeze the most out of their passion, while not being trapped by it. Ensure that your passion adds up. Too many of these have fallen into the passion trap.

Entrepreneur 103

Entrepreneur Course Ideas .Net 103

Startup Professionals Musings

AUGUST 9, 2018

Highlighting the problem, and the solution, I just found a new book, “ Making Websites Win ,” by Dr. Karl Blanks and Ben Jesson. Use Net Promoter Score (NPS) to help you turn visitors into raving fans. Compensate for sales funnel elements outside of your control. Make it easy for a visitor to become a customer right now.

SEO 53

SEO Tips Newsletter Statistics 53

Startup Professionals Musings

SEPTEMBER 26, 2010

He published a book with Ron Porter on the subject, titled “ Bootstrap Business ”, that provides a wealth of practical examples and advice on this subject. I like his approach, and have extracted some tips from his book and other sources on how to do it: Use a virtual office. Take little to no net profit. Reinvest gross profit.

Tips 96

Tips Startup Summary Entrepreneur 96

Startup Professionals Musings

JULY 26, 2012

John Bradberry, in his book “ 6 Secrets To Startup Success ” explores many of these attributes, especially passion, and defines some useful principles to help enthusiastic entrepreneurs squeeze the most out of their passion, while not being trapped by it. Ensure that your passion adds up. Too many of these have fallen into the passion trap.

Startup 97

Startup Entrepreneur Course Ideas 97