TechCrunch LA

SEPTEMBER 7, 2021

Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor. But then Facebook became a more crowded platform, and the same happened with Google: more advertisers, higher CPM and a more competitive environment.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

OCTOBER 9, 2015

According to Tim Cook at Apple, there were over 9 million registered developers in 2014. We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. The price of entry can be less than $10,000, so the competition is huge and growing rapidly.

Startup 98

Startup Platform Pricing Netflix 98

Both Sides of the Table

JANUARY 14, 2014

billion by 2014. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media. Social media users are over 60% more likely to check email at least four times a day than those who don’t use social media.

Email 339

Email SaaS Venture Capital Google 339

Startup Professionals Musings

SEPTEMBER 3, 2013

As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, still waiting to be found: Find strategic partnerships. Broadcast sponsorships and advertising. Coopetition,” or strategic cooperation with a competitor is another angle.

Competition 84

Competition Entertainment Advertising Social Media 84

Tech Zulu Event

DECEMBER 4, 2014

Twitter’s initial access to its analytics dashboard was just limited to advertisers, Twitter card publishers, and verified users. But last August 28, 2014 seemed like a dawning of a new era in the Twitter world as Ian Chan, Twitter’s engineer, announces that the tool is available for just about anyone who wants to utilize it.

Content 93

Content Marketing Social Media Journal 93

Startup Professionals Musings

MARCH 12, 2013

This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions.

Startup 98

Startup Social Media Study Guide 98

Tech Zulu Event

APRIL 1, 2015

Eighty percent of these business owners serve as their own webmasters with Facebook as their primary advertising platform. With distributing flyers and buying advertisement spots on TV, the information about the brand is pushed and the relationship is mainly one-way with the company rallying for popularity. Know the rules. Yes, you do.

Guide 40

Guide Social Media Content Advertising 40

Startup Professionals Musings

AUGUST 10, 2014

Its only been in the last 10 years that social-media companies, such as Facebook and Twitter, have achieved market valuations in billions of dollars, while clearly sacrificing revenue to gain users. The concept of free goods and services to get you hooked, financed by deep pockets or advertising, seems marginally ethical to many.

Entrepreneur 98

Entrepreneur Organization Invest Customer 98

Startup Professionals Musings

AUGUST 22, 2014

With social media and the new survey tools, it’s easy and fast to set up and run your own focus group or opinion survey. One of the free sources above, or just the teaser data from an online report advertisement, is often more than adequate as a third-party reference for credibility. Conduct your own customized market research.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Startup Professionals Musings

AUGUST 2, 2012

As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, along the following lines: Strategic partnerships. Sponsorships and advertising. Coopetition,” or strategic cooperation with a competitor is another angle.

Services 82

Services Competition Mobile Entertainment 82

Startup Professionals Musings

JANUARY 31, 2011

As outlined by Adam Holden-Bache recently on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, along the following lines: Strategic partnerships. Sponsorships and advertising. Coopetition,” or strategic cooperation with a competitor is another angle. Incentives or rewards.

Services 91

Services Startup Competition Entertainment 91

Tech Zulu Event

FEBRUARY 5, 2014

This year’s TZ #startupforecast (Jan 28, 2014) was no exception. In a short, densley packed timeline, our panel of industry experts discussed the fine line topics of wearables technology, bitcoin, SaaS, cloud, mobile gaming, and social markets. 2014 looks to be the year of emerging technologies (wearables, bitcoin, etc.)

Startup 95

Startup Google Education Venture Capital 95

Tech Zulu Event

JANUARY 26, 2016

As social media becomes a platform for online extremists, valid questions regarding freedom of speech, monitoring and censorship have arisen. In 2014 digital time spent on mobile exceeded that of desktop. The data that can be targeted by advertisers is propelling this mobile advertising.

Commerce 40

Commerce Mobile Technical Review Google 40

Tech Zulu Event

FEBRUARY 17, 2016

In fact, Twitter was one of the first mobile social media platforms. As the value for users decreased, it naturally decreased the ROI for advertisers and their clients too.The CPM on Twitter was very high and still remains one of the highest today. I sold half of my Twitter shares in June 26th 2014, for $41 a share.

Platform 40

Platform Startup News Content 40

StartUp Beat

JUNE 22, 2018

This is backed up by a 2014 Princeton study that found that “the preferences of the average American appear to have only a minuscule, near-zero, statistically non-significant impact, upon public policy.” Why spend any of your precious time on dry political issues if you don’t think your time and energy will have any impact on them?

Platform 40

Platform Ideas Startup Statistics 40

SoCal Delicious

OCTOBER 8, 2012

There is a feeling that techies are the new celebrities," says Eric Kuhn, an agent who heads the social-media department at United Talent Agency. But with just a month or so until the units, which run between $500,000 and $2 million, hit the market, he is advertising them to people in the technology industry. Advertise Locally.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44