Remove 2014 Remove Competition Remove Social Media
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Is Your Use Of Social Media For Marketing Working?

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

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8 Work Trends Driven By New Ventures And Competition

Startup Professionals Musings

Both are required to stay competitive. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Trello. 57 million workers identified themselves as freelancers in 2019, up 4 million since 2014.

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Here’s How to Do PR on a Budget

Both Sides of the Table

It’s why in this article I advise that people “market today not futures” because you don’t want your playbook in the hands of the competition. This is especially true in a booming market (like 2014) where PR firms can charge premiums and be super selective about whom they work with.

Press 319
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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor. In today’s highly competitive ad environment, both content and data are kings. The key takeaway? What can you tell us about MuteSix as an agency?

Commerce 211
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Startups Need To Build Solutions, Not Technology

Startup Professionals Musings

Exciting new technologies these days range from the easier to use social media software platforms I see almost every week, to new transportation models, like consumer space travel and hydrogen fuel autos. If you claim no competition, investors may perceive that you have no market, or you haven’t looked. Neither is positive.

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Location-Based Services are a Bonanza for Startups

Startup Professionals Musings

As outlined by Adam Holden-Bache recently on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, along the following lines: Strategic partnerships. See who checks into your competition. Understand the competition. Lead generation. Identify potential new relationships.

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7 Critical Success Factors For A Services Business

Startup Professionals Musings

With services, scaling the business often implies cloning yourself, since you are the intellectual property and the competitive advantage. For example, both need to provide exemplary customer service, build customer loyalty, and provide real value for a competitive price. Marty Zwilling First published on Entrepreneur.com on 6/20/2014.

Services 105