Remove 2014 Remove Mobile Remove Social Media Remove Startup
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Is Your Use Of Social Media For Marketing Working?

Startup Professionals Musings

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. 04% full, you should start looking for a new container.

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10 Reasons For Joining The New Startup Wave Now

Startup Professionals Musings

Since the recession, and at least partially sparked by it, I’m seeing a real resurgence of entrepreneurial spirit, and more startup activity than ever before. The rate of new entrepreneurs increased about 10 percent, from 280 out of 100,000 adults in the 2014 Startup Activity Index, to 310 out of 100,000 adults in the 2015 Index.

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6 Trends Are Driving A Data Tsunami For Startups

Startup Professionals Musings

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. Per a new study by networking giant Cisco , the world’s yearly mobile data traffic grew 69 percent in 2014, reaching 2.5

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Lead Generation Is Still The Lifeblood For Startups

Startup Professionals Musings

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising.

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A New Era For Entrepreneurs And Startups Has Begun

Startup Professionals Musings

Since the recent recession, and at least partially sparked by it, I’m seeing a real resurgence of entrepreneurial spirit, and more startup activity than ever before. It still adds up to over 20 million non-employer businesses out there today, with more starting every day. No wonder 90% of the successful startups still bootstrap.

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MediaLab acquires messaging app Kik, expanding its app portfolio

TechCrunch LA

. “Whether it be a passion for an obscure manga or your favorite football team, Kik has shown an incredible ability to provide a platform for new friendships to be forged through your mobile phone.” In acquiring Kik, the holding company is expanding its mobile app portfolio.

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4 Strategies That Must Be Part of Customer Marketing

Startup Professionals Musings

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. That means your marketing must now include shopping apps, location-based services and mobile wallets. Assume that more options are better.

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