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Reflections on 2018: Jeb Spencer, TVC Capital

socalTECH

As we close out our contributions for the end of 2018, here's Jeb Spencer of TVC Capital. Two big lessons in 2018. Whether it is not achieving company goals, hiring the wrong people or failing to execute on strategy or product roadmap, staying positive, intellectually honest and agile in the face of turmoil is critical.

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Reflections on 2018: Alon Goren, 805 Startups and Crypto Invest Summit

socalTECH

Editor's note: As we head into the new year, we've been featuring reflections on 2018 from notable investors, entrepreneurs, and others from Southern California's technology community. The few deals I was a part of are deals where I loved the founders, loved their working products and was excited to be a customer as well as an investor.

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Good Eggs raises $100M and plans to launch in Southern California

TechCrunch LA

Parts of this story might sound familiar to readers familiar with Good Eggs — when the startup raised its most recent, $50 million funding round in 2018, CEO Bentley Hall also mentioned plans for geographic expansion. And it sounds like he isn’t in a rush to launch in a bunch of new markets. Image Credits: Good Eggs.

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LA-based Maslo pivots to professional services, launching an AI product for executive coaching

TechCrunch LA

When the Los Angeles-based startup Maslo launched its first product in early 2018 , the company was focused on a direct-to-consumer tool designed to encourage mindfulness and self-awareness through a machine learning enabled avatar that would respond to individual’s inputs. Image courtesy of Maslo.

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How Today’s Full Customer Buying Journey Is Critical

Startup Professionals Musings

In today’s totally interconnected world with its abundance of information, choices, and marketing, how your customers buy has drastically changed. Whether you are an executive, an entrepreneur, a marketer, or a salesperson, it’s time to look beyond how you sell, and focus on how your customers buy.

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7 Steps To A Winning Social Media Marketing Campaign

Startup Professionals Musings

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his classic book. Due to the information overload felt by consumers today, marketing at the generic segment level no longer works.

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7 Strategies To Create Your Own Market And Win Bigger

Startup Professionals Musings

New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. For example, consider how many years it took for the market to move from radio to television, or fully accept personal computers on every desktop.