Startup Professionals Musings

APRIL 20, 2020

Most small businesses I advise still rely on traditional advertising models, assuming they can create enough media “noise” to get customers attention and sway them. You don’t realize that person-to-person noise now dominates all channels through social media, effectively hiding business marketing messages.

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Startup Professionals Musings

JULY 24, 2020

But customers today are fickle, instantly aware of every new alternative, due to the Internet and social media, and not afraid to change. They don’t realize how much it costs in time and money to get there, and only one out of a hundred large consumer product companies around the world have ever made it.

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Startup Professionals Musings

OCTOBER 30, 2020

Offering one more social media site (over 200 already exist on Wikipedia) probably won’t work. Don’t forget to market yourself before, during, and after your initial idea, through social media, websites, and events. Develop a product line and add alternate channels. Focus on a solution that is scalable world-wide.

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Startup Professionals Musings

DECEMBER 18, 2020

Every consumer today wants to be an insider and development contributor to the finished product, or at least feel connected to it throughout the process. Using recognized experts and social media influencers turns the marketing context into teaching as opposed to selling. Real-time in-process updates vs after-the-fact stories.

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Startup Professionals Musings

MARCH 23, 2020

If the peer is a potential co-founder, find out what complementary skills they could bring to your startup before wasting time for both of you, and missing a relationship, by pitching the product or technology. Follow-up with a connection via social media or a meeting. Marty Zwilling First published on Inc.com on 03/09/2020.

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Startup Professionals Musings

JANUARY 6, 2021

In reality, too many choices actually dilutes customer interest in your existing market, and makes your job of production, marketing, and support much more complex. New entrepreneurs, especially technical ones, are excited by early adopters, and tend to focus on their feedback, which will always suggest more product features and options.

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Technical Review Technical Advisors Startup Mentor 160

TechCrunch LA

OCTOBER 7, 2021

Women have made great inroads into the tech world in recent years, but there remains a long way to go before we reach a truly equitable state of affairs in workforce numbers, remuneration and product development. Its “content arm” Entity Mag has quite interestingly gone viral on social media and has more than 1.1

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Startup Professionals Musings

JANUARY 13, 2021

Yet even I have been known to recommend that approach, in cases where you have a highly innovative product, speed is of the essence, and no clear existing market is available. To keep the cost low, I always recommend the “minimum viable product (MVP)” approach, and a short duration for analyzing results.

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Startup Professionals Musings

MAY 15, 2020

As an angel investor, I see plenty of startups focusing on building an innovative product, but I’m looking for the few who are also leading with an exponential growth strategy, to put them in the category of the next Amazon or Google. Produce memorable product demonstrations or videos. Market an image of exclusivity or premium only.

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Tech.Co

OCTOBER 28, 2020

They'll need to open a TikTok For Business account and select a product to feature, before auto-generating video ads that can link any interested TikTokkers directly to the merchant's Shopify store. — Savannah Sanchez | The Social Savannah (@social_savannah) October 27, 2020. Who Will Take Advantage?

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TechCrunch LA

AUGUST 5, 2022

From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes. View this post on Instagram.

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Startup Professionals Musings

DECEMBER 20, 2019

Social media is a boon for entrepreneurs and startups. With the key social media platforms today, an entrepreneur can tune a product, build a brand, and grow the business with very low cost and a high interactivity never before possible. Most now routinely buy startups for new technology and new products.

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Startup Professionals Musings

MAY 4, 2020

For example, I used to regularly hear pitches for the next great social media site, usually focused on a special interest or niche , such as photography, cooking, healthy living, or a thousand others. Initially, you may be able to do everything in your startup, including product development, marketing, and shipping orders.

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TechCrunch LA

NOVEMBER 4, 2019

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. Last month, the product launched with $1.2 2020 will be a watershed year for investment in businesses around the creator economy,” Neil Robertson tells TechCrunch.

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Startup Professionals Musings

DECEMBER 30, 2020

You may think that patents and copyrights are not required, since your products are so innovative, but you will find that competitors are quick to copy your idea if you don’t protect it. Start with a range of platforms, including social media, advertising, and a great website.

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Startup Professionals Musings

JANUARY 31, 2020

Yet I find a big difference between “starting a new business” and “creating a new product.” In my experience, most successful entrepreneurs have indeed created a new product, but most people who claim to be inventors have a hard time starting a business. Two people with complementary skills are often equal to three.

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Startup Professionals Musings

SEPTEMBER 25, 2020

Of course, these new customer-facing strategies shouldn’t preclude you from focusing behind the scenes on reducing costs and broadening your product line to supersede competitors. Marty Zwilling First published on Inc.com on 09/10/2020. Align employee incentives with customer values.

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Startup Professionals Musings

APRIL 4, 2020

For example, I often hear proposals for new online social media or collaboration platforms, maybe more specifically tuned to inventors or artists, or easier to use, and populated by experts, to compete against Slack or Facebook. Marty Zwilling First published on Inc.com on 03/19/2020. Be forever curious and optimistic.

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Startup Artificial Inteligence Ideas Entrepreneur 134

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. By being proactive, and empowering and rewarding your frontline employees for improving processes, you will enhance your business productivity and growth in both the short term as well as the long term.

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Startup Professionals Musings

NOVEMBER 6, 2020

Here are some of the key indications that you might be a good match for a lifestyle business, for you to compare and consider against your own objectives and strengths: Enjoy interacting with customers and products every day. Marty Zwilling First published on Inc.com on 10/23/2020. You want to be your own boss, and do things your way.

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Statistics Equity Satisfaction Entrepreneur 124

socalTECH

OCTOBER 3, 2019

For years, Los Angeles-based Soylent (www.soylent.com)--which makes all-in-one meal replacement drinks, bars, and other productsdanced around the origins of the name, which is tied to a dystopian 1973 science fiction film, Soylent Green , featuring Charlton Heston. How did you decide to finally embrace the interesting origins of your name?

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Startup Professionals Musings

AUGUST 14, 2017

This data comes from sensors, social media posts, digital pictures and videos, purchase transactions, everywhere. It has multiple and varied stakeholders, including the pharmaceutical and medical products industries, providers, payers, and patients. Social media and web data. Every day, we create 2.5

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TechCrunch LA

JANUARY 19, 2020

The two year old company is still in beta, but decided to work with the Women’s March as an initial test of its product. The former founder of the publicly traded Shenzhen-based gaming publisher iDreamSky, acknowledged that his new company couldn’t work in China’s tightly controlled social media market.

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TechCrunch LA

JUNE 3, 2022

Like with many consumer brands geared toward women, we buy in not just because of the marketing, but because of the product itself. She stepped down from that company in 2020. It’s more of a mockery,” said Isa Watson , founder and CEO of social media app Squad. That Cloud Paint is pretty magical, if we’re being honest.

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socalTECH

NOVEMBER 13, 2020

We've created a social media platform which helps you meet new people, and we're also very focused on privacy, and don't sell your data, don't spy on you, but provide an environment where you can meet other people based on shared interests and shared locations. Jo Webber: We've done a seed round of $5M, which we raised earlier in 2020.

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Startup Professionals Musings

FEBRUARY 18, 2016

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions. billion by 2020.

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Startup Professionals Musings

SEPTEMBER 8, 2013

Partially due to the economy, but also due to longer, healthier lives and changes in job tenure, 60% of working Boomers are now expected to stay in the labor force, with real power and influence, for at least seven more years, to 2020. Six out of 10 Internet users aged 50-64 use social media now, and the growth rate continues to increase.

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Entrepreneur Technical Review Startup Technical Support 118

Tech Zulu Event

JANUARY 28, 2016

This trend emerges in particular in the conduct of successful social media campaigns. Finally, Business Process Management directed software between 2015 and 2020 will likely entail a greater emphasis on specific niche functionality. Other software vendors offer niche products, as well. Greater Niche Functionality.

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Software Social Media Platform Mobile 40

Tech.Co

JANUARY 6, 2020

Once you have the raw material, you'll need to learn how to cut and splice it into a final product, complete with a little music. . One often-overlooked aspect of podcast editing is that you'll need to do it while wearing a high-quality pair of headphones, to ensure you're accurately hearing what the final product will sound like.

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Startup Professionals Musings

AUGUST 3, 2012

Partially due to the economy, but also due to longer, healthier lives and changes in job tenure, 62% of working Boomers are now expected to stay in the labor force, with real power and influence, for at least nine more years, to 2020. Half of the Internet users aged 50-64 use social media now, an 88 percent growth from the previous year.

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Startup Professionals Musings

FEBRUARY 8, 2011

Partially due to the economy, but also due to longer, healthier lives and changes in job tenure, 62% of working Boomers are now expected to stay in the labor force, with real power and influence, for at least nine more years, to 2020. Half of the Internet users aged 50-64 use social media now, an 88 percent growth from the previous year.

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Technical Review Technical Support Study Activity 94

TechCrunch LA

AUGUST 11, 2021

So, in February 2020, with little to no funding left, the company completely pivoted to its current link-in-bio business. Beacons allows users to share a shopping-enabled TikTok feed, which could be a huge money-maker for creators that often share product recommendations with affiliate links, which give them a commission from sales.

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Platform Commerce Startup Tool 286

Both Sides of the Table

DECEMBER 5, 2010

The one major thing that Twitter doesn’t seem to have figured out quite yet is that platform thing or at least how to encourage a bunch of 3rd-party developers to build meaningful add-on products. 18 months ago 25% of all pitches to me were ideas for how to build products around Twitter’s API. Now I don’t get any.

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Tech Zulu Event

DECEMBER 2, 2013

Above and below, Co-Keynoters, Ford Motors CMO: Jim Farley and Google Maps Director Tarun Bhatnagar take their places on stage to discuss the diminishing production gap between automotive and tech. . * Bolded items discussed within this article*. Jim opened up with his thoughts on concept and communication. Look out for it!

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Mobile Google Startup Technology 94