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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

With the ITRC 2021 End-of-Year Data Breach Report revealing a 68 percent increase in stolen sensitive personal information, there is a growing population out there worried about all the people intent on hurting them. A few years earlier, Marriott account information was hacked, and some feel it hasn’t fully recovered since.

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Tesla Model Y orders are now open

TechCrunch LA

Customers can already place an order for the Tesla Model Y, a mid-sized crossover SUV that won’t go into production until 2020. Tesla requires a $2,500 deposit to complete the order for the all-electric vehicle, according to information posted on its website. The Model Y will come standard as a five seater.

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Six Tech Startups to Look Out For in 2023

Tech.Co

The company, which was founded in 2021 by researchers from Harvard and Stanford, has invested in clinical-grade deep learning to unlock the potential of image data, helping oncologists make much more informed decisions about their patients. It's really everyone.” – Wander CEO John Andrew Entwhistle.

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TikTok Hopes Startups Can Breathe Life Into Its Shopping Struggles

Tech.Co

Live Shopping is an integral part of the “social commerce” phenomenon – a general term for ecommerce experiences within which customers don’t even have to leave social media platforms to buy items – but other tech companies like Meta, as well as TikTok, have struggled with it in the US and Europe so far.

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What Is Claude AI and Anthropic? ChatGPT’s Rival Explained

Tech.Co

It comes courtesy of Google and Amazon-backed startup Anthropic, which was only founded in 2021. It was founded in 2021 by Dario and Daniela Amodei, and now has more than 150 employees. As part of the latter deal, Amazon employees and cloud customers will get early access to the technology. Claude Instant tokens cost $1.63

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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Due to the information overload felt by consumers today, marketing at the generic segment level no longer works. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. See some recent examples in the 10 of the Top Social Media Campaigns of 2021.

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6 Ways To Make Your Solution Stand Out Above The Rest

Startup Professionals Musings

I’m often surprised when you as an aspiring entrepreneur, looking for investors, tell me your solution is so innovative that you don’t have to worry about differentiating it from competitors, and customers will flock to it without a real marketing campaign. Focus your marketing on real customer value. Perception is better than reality.