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8 Creative Pricing Strategies Most Startups Overlook

Startup Professionals Musings

As an advisor to new business owners, I’m accustomed to seeing primarily the simple traditional product pricing strategies , usually driven by competitor prices, or cost plus a reasonable margin. I often wonder whether you as the entrepreneur have worked as hard on your pricing strategy as you have on your innovative solution.

Pricing 145
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How long can Zuckerberg afford to bankroll the AR/VR market?

TechCrunch LA

Last week, we talked about about the “de-stonkifying” of the market. The company’s stock tanked by more than 26 percent, representing a $230 billion reduction in market cap and a $31 billion drop in Zuckerberg’s personal net worth. Hello friends, and welcome back to Week in Review ! Image Credits: Facebook.

Marketing 246
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8 Keys To Being A First Responder To Market Changes

Startup Professionals Musings

While you all recognize that reacting to weak market signals is critical to staying in business and staying competitive, I find that many don’t have the skills and focus to trigger change decisions on a timely basis. When sales fall off, you need to dig deep for the “why,” rather than just assuming the price needs to go down.

Marketing 162
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Canada’s newest unicorn: Clio raises $110M at a $1.6B valuation for legal tech

TechCrunch LA

Rowe Price Associates Inc. Newton said his vertical SaaS company helps legal professionals be more productive, grow their firms and “make legal services more accessible.” With 5 new unicorns in first week of 2021, are we in for a stampede this year? and OMERS Growth Equity. Image Credits: Clio.

Platform 244
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Down bad

TechCrunch LA

Things have already plunged so quickly at the signal of a recession that insiders fear a lengthy bear market could hit crypto far more brutally than expected — tearing tokens to lows far below the highs of the 2017 bull run. Crypto markets were down pretty bad last week (though admittedly, it’s only been downhill since then).

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Fintech giant Klarna raises $639M at a $45.6B valuation amid ‘massive momentum’ in the US

TechCrunch LA

Overall, Klarna is live in 20 markets, has more than 90 million global active users and more than 2 million transactions a day conducted on its platform. billion in volume for the entire fiscal year of 2021 and Afterpay is projecting $16 billion in volume for its entire fiscal year. . in markets such as New York and Los Angeles.

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Saltbox raises $10.6M to help booming e-commerce stores store their goods

TechCrunch LA

Beyond the physical offering, Saltbox offers integrated logistics services as well as amenities such as the rental of equipment and packing stations and access to items such as forklifts. The company plans to end 2021 with eight locations, in particular eyeing the Denver, Seattle and Los Angeles markets.

Commerce 237