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I’m sure you can imagine how much that impacts any business or startup’s ability to react to changing customer needs and growth opportunities, no matter how insightful their leaders. If you and your team are confident in each other, and proud of your business solution, you will not be afraid to innovate as customer requirements change.
Customer service has traditionally been focused on the resolution of complaints , primarily after a transaction. My recommendations always include adopting a customer mindset, as well as the following steps: Accept today’s definition of relevant customer support. Treat every customer exceptionally before they complain.
Listen to your team, mentors, and customers to recognize real successes and failures, and surround yourself with people who can fill in the gaps. Allocate your time and resources to customer expectations and competitor challenges. Marty Zwilling First published on Inc.com on 08/16/2023
Many people believe that new ideas are the critical element of innovation, but in my experience as a mentor and investor, long-term business success is more about implementation than ideas. Search for customer pain rather than high margins. New customers don’t see incremental improvements.
These haven’t changed much over the years, but still seem to be often overlooked by business professionals and leaders in their haste to keep up with peers, competitors, and customers in today’s volatile environment. Timely follow-up on customer and team member requests. Marty Zwilling First published on Inc.com on 05/16/2023
If you are an introvert like me, this may be difficult, but remember that your business needs collaboration with partners and vendors, as well as good customers. Effective networking can also lead you to great coaches and mentors, as well as business and customer connections. Quickly seek common interests from new relationships.
A few are still trying to make a profitable business out of nurturing startups, but it’s a challenge to make money when your customer startups don’t have many resources to give. Mentoring and technical assistance from volunteer or paid experts. Direct seed funding, for a share of the equity, and introductions to investors.
Every business organization, large or small, has a variety of individual and team member types that factor into your ability to innovate and change the business to meet evolving customer needs and competition. Coach: force for stability and mentoring. Marty Zwilling First published on Inc.com on 04/26/2023
I recommend that you ask for help from a mentor to point out areas for improvement. Nurture your relationship with critical and loyal customers. You need to be working closely with your key customers, engaging them, and finding out what is going on in their world. Marty Zwilling First published on Inc.com on 07/19/2023
Unfortunately, many of the business professionals I meet these days in my mentoring and consulting activities feel perennially stressed and out of control, versus calm and satisfied with their position. Make every effort to have your mind be totally present for each challenge from a team member or customer.
I assure you that these are important lessons that will enhance your career, as well as improve your odds of success with customers, partners, and even your family. Ask a trusted coach or mentor for feedback to make sure that you are not part of the problem with difficult team members.
Based on my own experience as a mentor and angel investor, I find that as many as ninety percent of startups fail in the first five years, despite their best efforts. These are necessary to attract customers, investors, and give you a line of defense with competitors. Test your plan to get feedback from real customers.
Yet I find in my mentoring practice that more and more team members prefer the human-centered approach and respond with more engagement and commitment. This promotes more psychological safety, better relationships, and allows all to work effectively in uncomfortable situations with customers and peers.
Change is the only constant in today’s world of customers and competitors. An example is the famed mentoring relationship between Bill Gates and Warren Buffett , both very busy and very smart people. Marty Zwilling First published on Inc.com on 1/5/2023 He then succeeded. Keep your primary attention on market needs today.
Assess who you can get for value and mentoring. These relationships must be nurtured over time, balanced against your personal life, and grow to include major customers, competitors, and potential acquirers. Marty Zwilling First published on Inc.com on 09/14/2023 Acquire skills to implement good business processes.
By demonstrating positivity and mentoring, you can make collaboration and connecting with others a productive and enjoyable experience, rather than a burden. It leads to better team member retention and will ultimately give you a competitive advantage, more productivity, and fewer customer crises. Face the worst and don’t panic.
In those years I learned to properly build product, price products, sell products and serve customers. I had realized that I didn’t have it within me to be as good of a player as many of them did but I had the skills to help as mentor, coach, friend, sparing partner and patient capital provider.
Both authors are recipients of numerous academic and management awards for leadership thinking, and I will summarize here their key strategy insights, combined with my own experiences: Lead with a focus on finding customer value. Aim high to build a better world for customers. Marty Zwilling First published on Inc.com on 05/08/2023
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