Both Sides of the Table

JANUARY 19, 2015

Along with Greycroft, I was the first institutional investor in Maker Studios (sold to Disney for nearly $1 billion) and am still the largest investor in Mitu Network , the largest online video producer of Latino content. A new generation of content producer and video style has emerged that is distinctly different from what you see in TV.

SEM 150

SEM Content Platform Acquisition 150

socalTECH

MARCH 17, 2010

Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.

Gorilla Nation 100

Gorilla Nation AtomicOnline Media Web 100

Tech Zulu Event

APRIL 1, 2013

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. And our network of filmmaker and entertainment industry colleagues allow us to recruit top teachers who are leaders in the web world. What inspired you?

Web 93

Web USC Course Guide 93

SoCal CTO

NOVEMBER 17, 2009

I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. We need to spend some time discussing what you do with the social web. I’m more familiar with content marketing in B2B Marketing. A negative customer acquisition cost!

Acquisition 170

Acquisition Customer Custom Ideas 170

socalTECH

OCTOBER 29, 2012

One of the major growth areas along Silicon Beach has been in the whole area of creating content for digital platforms. But, how do you figure out what actual content will resonate with online consumers? My background is that I was at IAC, focused on advertising solutions and advertising engagement.

Content 230

Content News Startup Research 230

Both Sides of the Table

JUNE 20, 2014

As you may know we co-lead the first round of financing of Maker Studios, the largest overall producer for online video content, along with Greycroft Partners. My point was that Amazon continues to dominate the web services business because AWS continues to cut prices & margin in the same way a hypermarket does to control market share.

Invest 291

Invest Content Media Networking 291

socalTECH

APRIL 29, 2009

Los Angeles-based Internet Brands is expanding its network of vertically focused web sites, saying Wednesday that the firm has acquired two new websites in the money and finance area, and has officially targeted "Money and Business" as one of the firm's key vertical markets. READ MORE>>.

Internet Brands 113

Internet Brands Advertising Sites Content 113

socalTECH

FEBRUARY 26, 2009

Los Angeles- and New York-based PlaceVine , which operates a web-based service to connect brands and agencies to product placement opportunities in film, television, and new media, said Wednesday that it has scored a round of seed financing from a New York-based angel fund, NYCSeed. Amount of the investment was not disclosed. READ MORE>>.

Seed Funding 100

Seed Funding Funding Hollywood Web 100

socalTECH

NOVEMBER 3, 2008

Pasadena-based Perfect Market, which is developing technology to help publishers monetize their archive content, said Monday that it has acquired technology from Mediariver, which can be used to match content and advertising to any web page. Financial terms of the acquisition were not disclosed. READ MORE>>

Rustic Canyon 100

Rustic Canyon Marketing Idealab Pasadena 100

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Other then to come hang with the TZ crew of course.

SEO 64

SEO Advertising Conference Social Media 64

socalTECH

FEBRUARY 1, 2011

In the quest to own the world of Internet content, there has been a huge amount of focus given to the world of consumer Internet content. For that reason, more and more content is going online. However, as these are relatively niche focuses, it's difficult for those content providers--often times bloggers--to build an audience.

Startup 162

Startup Content Advertising Sites 162

Startup Professionals Musings

OCTOBER 3, 2012

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with ecommerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Content is king of the road. Having a web site is necessary, but not sufficient.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

NOVEMBER 12, 2013

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Content is king of the road. Having a web site is necessary, but not sufficient.

Social Media 93

Social Media Content Startup Web 93

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Other then to come hang with the TZ crew of course.

SEO 40

SEO Advertising Conference Social Media 40

socalTECH

JULY 11, 2011

Los Angeles-based Internet Brands said Monday that it has acquired two web sites aimed at women, Weddingbee.com , and JustMommies.com from Pasadena-based eHarmony. Financial terms of the acquisition were not disclosed. Weddingbee is an online blog focused on the wedding industry, brides, and wedding planning, and was launched in 2006.

Internet Brands 157

Internet Brands eHarmony Sites Pasadena 157

socalTECH

JULY 20, 2011

However, 18-34 year olds have been in high demand by marketers, TV advertisers, and consumer companies as an audience. There was an opportunity to capture htose advertiser dollars, and do it by serving up a product that was compelling to both advertisers and consumers. How have you managed the high cost of creating content?

News 173

News Entertainment Startup Bertelsmann 173

socalTECH

APRIL 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network Services. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

JULY 25, 2012

That popularity helped drive Instagram's recent acquisition by Facebook for $1 billion. has been a reliance on advertising revenue. However, over time, as we transition from 15-20 inch monitor to tablets and smartphones, you're losing that real estate for your advertising. was community and content, we think Web 3.0

Startup 174

Startup Commerce Web 2.0 Screening 174

Both Sides of the Table

JULY 1, 2010

Rumored to have turned down acquisition offers from Yahoo and Facebook. Analytics also extend to iPhone and web apps using Facebook Connect. Includes content mobile guides, ie. Makes money by partnering with brands and marketers to publish location-triggered content. Foursquare. -A Competitors: Gowalla. a fbFund winner.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

FEBRUARY 13, 2009

Yesterday, Google announced that it was shutting down its Google Audio efforts--the search engine giant's efforts to try to sell radio advertising. I believe that the advertisers they started with were probably disappointed that the cost per customer acquisition was not the same as search. Broadcast isn't like that.

Google 124

Google Advertising Media Startup 124

Both Sides of the Table

APRIL 10, 2010

First, I believe that Seesmic has an excellent product – especially the web version of their product and that having another senior and experienced exec like Loic Le Meur would be great for Twitter. This also would give the client the upper hand in discussions with advertisers, image providers, URL shorteners, etc.

Acquisition 287

Acquisition Develop Development Conference 287

socalTECH

SEPTEMBER 30, 2008

David has a unique perspective on the Southern California technology environment, having been the COO of PayPal before its acquisition by EBay, and having had the full Silicon Valley experience. Advertising might be number three. You could just sit and add people to your own family tree program, but people hadn't applied Web 2.0-style,

Yammer 133

Yammer Geni Startup Southern California 133

Both Sides of the Table

APRIL 15, 2010

Bill Gross is the man responsible for the overwhelming amount of monetization on the web. I think the best solution for the social networking era is “in-stream&# advertising. I think everybody heard about this acquisition. It offers Internet radio targeted advertising and is growing really well. billion to Yahoo!

Venture Capital 271

Venture Capital Capital Google Platform 271

InfoChachkie

AUGUST 4, 2014

How has this reality impacted your customer acquisition strategies? Then we started advertising and getting media attention. Over the years, as our reputation grew, we got more repeat business and corresponding word of mouth (then) everything changed, especially with the web. .

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

Tech Zulu Event

OCTOBER 28, 2011

GumGum was founded in 2007 when a team of seasoned Internet entrepreneurs realized web site publishers were missing out on valuable revenue by not monetizing their image-based content. As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Gold Sponsor. .

Idealab 77

Idealab Tech Coast Angels Startup Platform 77

Tech Zulu Event

OCTOBER 28, 2011

GumGum was founded in 2007 when a team of seasoned Internet entrepreneurs realized web site publishers were missing out on valuable revenue by not monetizing their image-based content. As a result, the team transformed the advertising industry with the creation of the first in-image ad network. Gold Sponsor. .

Idealab 49

Idealab Tech Coast Angels Startup Platform 49

socalTECH

OCTOBER 12, 2015

That's the story behind Los Angeles-based Kixer (www.kixer.com), which saw a great exit last week as it was acquired by content management software developer Lakana. Kixer develops mobile advertising software which helps publishers and connects mobile web users with apps. Most people really hadn't tapped into the mobile web.

Mobile 100

Mobile Startup Content Advertising 100

Frank Addante

MAY 3, 2006

Internet advertising is good. the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Blogger Template originally design by Web-Kreation Converted By Jacky Supit How will we.

Startup 40

Startup Blogging Venture Capital Web 2.0 40

Frank Addante

OCTOBER 31, 2006

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.

Startup 40

Startup Venture Capital Advertising Email 40

Tech Zulu Event

MARCH 25, 2014

James Citron – Outspoken , pioneering the combination of mobile messaging and advertisements. Doug Krugman – Web Thrift Store , supporting charities through buying/selling online. Joergen Aaboe – Momentfeed , combining life foot traffic with reduced customer acquisition costs.

Entertainment 99

Entertainment Google Entrepreneur Course 99

Both Sides of the Table

DECEMBER 5, 2010

What I want to answer with this post (long though it may be) is: Why did Web 2.0 We were looking for what I call the “6 C’s of Social Networking&# – Communications, connectedness, common experiences, content, commerce & cool experiences (fun!). Social Networking in Web 1.0: History repeats itself.

Social Network 318

Social Network Networking Web 2.0 Startup 318

Frank Addante

AUGUST 14, 2006

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you.

Startup 40

Startup Email Ideas Venture Capital 40

Both Sides of the Table

MARCH 1, 2011

Because he was particularly attracted to the idea of positioning Quigo in the business of helping retailers with search, Quigo started building sophisticated technology for applied semantics stuff with web pages. Quigo Lands Overture as Client, Rejects Their Acquisition Offer. Quigo set up a system on specific web pages.

Google 302

Google Startup Advertising Acquisition 302

Both Sides of the Table

FEBRUARY 13, 2011

They had the foresight to understand the trend of content moving online. Tige and I discuss an excellent blog post written by the CEO of Hulu (Jason Kilar) on the future of advertising. Monetizing content is going to be a moving target. And we also talked about what it’s like to work with Steve Case.

Venture Capital 277

Venture Capital Examples Startup Invest 277

Both Sides of the Table

JUNE 12, 2010

Content, of course, is the same!]. New funding will be applied toward user acquisition and to expand into new product categories (gourmet food, wine and new services). Free experience is web and mobile app-based, has ads, limited skipping, and limited listening time (40 hours/month). Total: $41.0mm plus undisclosed Series A.

Venture Capital 217

Venture Capital Capital Metrics Competition 217

Tech Zulu Event

SEPTEMBER 13, 2011

Patrick is the man behind all the marketing aspects of what could be called one of the funniest sites on the web. We focus on developing strong distribution channels through social media, search, blog outreach and email programs to accelerate the discovery, sharing and engagement with Funny Or Die content.

Sites 61

Sites Marketing Social Media Social Network 61

socalTECH

FEBRUARY 18, 2009

Their idea was to catch enough consumers to scale, but they didn't understand the cost of acquisition, of finding customers, marketing, and advertising. I developed one of the first booking engines for Sabre's web reservation system, in 1996. They all failed, because what they decided to do was be a single, standalone website.

Web 100

Web Altadena Sites Activity 100