socalTECH

AUGUST 8, 2012

Boingo Wireless , the Wi-Fi access point and network operator, is expanding out its services today, saying it has acquired Cloud Nine Media , a provider of Wi-Fi sponsorship and location-based advertising. Financial terms of the acquisition were not announced. and Canada.

Media 166

Media Advertising Acquisition Networking 166

socalTECH

JUNE 29, 2011

Los Angeles-based MySpace , the once dominant social networking website, has been sold to Irvine-based Specific Media , the online advertising network, in a deal reportly worth $35M. According to Specific Media, News Corporation will take a minority equity stake in Specific Media as part of the deal.

Media 140

Media Social Network News Advertising 140

socalTECH

JANUARY 2, 2013

Irvine, California-based TapIt Media Group , the operator of a mobile advertising network, has been acquired by mobile apps infrastructure developer Phunware , the two firms announced Wednesday. TapIt Media was advised by Siemer & Associates in the deal. READ MORE>>.

Media 153

Media Advertising Mobile Activity 153

socalTECH

AUGUST 9, 2011

Santa Monica-based Demand Media , the online publishing empire run by Richard Rosenblatt, said Tuesday afternoon that it has acquired two companies, plus renewed a deal with Google. Financial details of the two acquisition was not disclosed. IndieClick was headed by Peter Luttrell, and RSS Graffiti by Ryan Hoffman. READ MORE>>.

Demand 154

Demand Google Media RSS 154

socalTECH

OCTOBER 18, 2010

Irvine-based Specific Media , which operates its own Internet advertising network, said this morning that it has acquired Broadband Enterprise (BBE), an online video advertising company. Specific Media said BBE serves more then 300 premium brand advertisers, reaching a network of more than 2,400 sites.

Media 133

Media Advertising Acquisition Networking 133

socalTECH

NOVEMBER 24, 2009

Santa Monica-based Adconion Media Group , an online advertising network, announced today that it has acquired certain assets of Joost , the online video site founded by Skype founders Janus Friis and Niklas Zennstrom. Tags: adconion media group advertising joost merger acquisition skype.

Media 157

Media Santa Monica Advertising Acquisition 157

Both Sides of the Table

FEBRUARY 21, 2010

When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. I believe that many social networks confused this idea.

Advertising 284

Advertising Invest RSS CPC 284

socalTECH

DECEMBER 1, 2010

Irvine-based ad network Specific Media said this morning that it has acquired a Amsterdam-based firm, AdCombination , as part of an European expansion. Specific Media said the acquisition of AdCombination expands its operations into the Netherlands, Belgium, and Luxembourg. Specific Media is headed by Tim Vanderhook.

Media 133

Media Acquisition Advertising Platform 133

socalTECH

SEPTEMBER 24, 2014

has acquired mobile ad network PlayHaven from current owner Upsight , the two companies aid this morning. Science said the deal came as it was looking for a mobile advertising firm. PlayHaven Ad Network and its operating team are becoming part of Science''s Growth Labs division. Los Angeles-based Science Inc. READ MORE>>.

Advertising 166

Advertising Networking Mobile Acquisition 166

socalTECH

JUNE 12, 2019

Los Angeles-based Triton Digital , a provider of advertising services and technology for the online radio streaming, digital audio and podcasting markets, has acquired Omny Studio , a developer of a podcast and on-demand audio publishing platform. Financial terms of the acquisition were not annoucned. READ MORE>>.

Advertising 124

Advertising Entertainment Demand Acquisition 124

Both Sides of the Table

APRIL 10, 2010

This also would give the client the upper hand in discussions with advertisers, image providers, URL shorteners, etc. And aside from having great market power (the main reason for Twitter to own the client and the customer) advertising is one of the primary reasons that I believe Twitter needs to own the client applications.

Acquisition 287

Acquisition Develop Development Conference 287

socalTECH

DECEMBER 6, 2011

Los Angeles-based Panache , a provider of online advertising software and services, has been acquired by 24/7 Real Media , 24/7 Real Media said this morning. Panache offers up a variety of video ad formats to marketers and advertisers, and counts Fox News, CBS, and MTV Networks as customers. READ MORE>>.

Media 140

Media Advertising News Los Angeles 140

socalTECH

JANUARY 13, 2012

Culver City-based PK4 Media , an online video advertising network operator, said Thursday that it has acquired JSFour , a fellow video ad technology firm. Financial terms of the buy were not disclosed. The companies said the two have been working together on an advanced video distrbution platform. READ MORE>>.

Culver City 124

Culver City Media Advertising Platform 124

socalTECH

MARCH 6, 2017

Los Angeles-based Maple Media (maplemedia.io) recently announced a big, $30M funding from Shamrock Capital, to assemble a collection of mobile applications in the utility, productivity, games and entertainment verticals. What's the idea behind Maple Media? What's the idea behind Maple Media?

Media 153

Media Mobile Startup Acquisition 153

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 billion, and on a much smaller scale, Undertone’s recent acquisition of mobile ad provider Sparkflow. Even so, ads only work if people can see them, and today’s ad formats need to be visible on any device.

Advertising 40

Advertising Media Mobile Buzznet 40

socalTECH

NOVEMBER 2, 2010

Irvine-based Specific Media , which operates an Internet advertising network, has issued $5.3M It's unclear if the new equity comes as funding from the firm's investors, or if the new equity might be related to the firm's acquisition earlier in October of Broadband Enterprise (BBE), an online video advertising company.

Enterprise Partners 140

Enterprise Partners Advertising Equity Media 140

Both Sides of the Table

JUNE 20, 2014

Yesterday MiTú Networks announced that Upfront Ventures led a $10 million financing in what is now the largest producer of Latino online videos – primarily driven through YouTube. In food you have the amazing food network Tastemade – the Food Network of online video. Indeed we are already seeing that online.

Invest 291

Invest Content Media Networking 291

socalTECH

JUNE 15, 2011

Irvine-based Local.com , the local directory and advertising firm, said today that it has rolled out its first advertising product from its Krillion and Rovion acquisitions. Local.com acquired Krillion in May, and Rovion in February. READ MORE>>.

Product 133

Product Advertising Media Acquisition 133

SoCal CTO

NOVEMBER 17, 2009

A great opportunity for more visible networking. I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ).

Acquisition 170

Acquisition Customer Custom Ideas 170

socalTECH

MARCH 17, 2010

Online marketing firms Gorilla Nation , Atomiconline , Double Helix , and Springboard said this morning that the firms are in a four-way merger, and have become Evolve Media. The firm said that Evolve Media has over 250 employees, and reaches over 300 million monthly uniques across its web sites.

Gorilla Nation 177

Gorilla Nation AtomicOnline Media Web 177

TechCrunch LA

OCTOBER 19, 2019

Popular messaging app Kik is, indeed, “here to stay” following an acquisition by the Los Angeles-based multimedia holding company, MediaLab. ” MediaLab is a holding company that owns several other mobile properties , including anonymous social network Whisper and mixtape app DatPiff.

Social Network 153

Social Network Los Angeles Social Media Blogging 153

Tech Zulu Event

DECEMBER 10, 2013

has appointed Matt Monahan as its VP Social Media Marketing to stir its digital business acceleration. Monahan will be in charge of managing Science’s social customer acquisition companies like EverySignal and Madrigold. At the moment, Monahan is a mentor at 500 Startups, where he guides early stage companies in social media marketing.

Social Media 82

Social Media Media Marketing Startup 82

socalTECH

MAY 9, 2011

Irvine-based Local.com , which operates a network of local search sites, said today that it has completed its acquisition of Rovion , a provider of rich media advertising. The deal was worth $2.3M in cash, and was originally announced on April 4th. Rovion was a wholly owned subsidiary of DigitalPost Interactive.

Advertising 133

Advertising Acquisition Sites Media 133

Both Sides of the Table

DECEMBER 5, 2010

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking. The Past (1985-2002).

Social Network 318

Social Network Networking Web 2.0 Startup 318

socalTECH

OCTOBER 3, 2008

Santa Monica-based Fuelcast, which operates an advertising network at gas stations, said Thursday that it has merged with Bhootan, which provides out-of-home media at retail stores, to create a new company called Outcast. and McDonald's.

Advertising 100

Advertising Santa Monica Screening Networking 100

socalTECH

APRIL 24, 2017

Pet sitting and dog walking marketplace operator Rover.com --which just acquired Santa Monica-based DogVacay last month--has has launched a big re-branding as "The Dog People", in its first, national advertising campaign. Rover.com said the move is a result of its recent acquisitino of dog sitting network DogVacay. READ MORE>>.

Santa Monica 113

Santa Monica Advertising Activity Networking 113

Startup Professionals Musings

JANUARY 17, 2022

He talks in detail about ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world. For many companies, the long game is choosing the right strategic partners and acquisitions. Strive to cross the chasm from early adopters to mainstream.

Startup 144

Startup Social Media Metrics Customer 144

socalTECH

SEPTEMBER 20, 2010

El Segundo-based Internet Brands , the Internet media firm headed by Bob Brisco, has been acquired by private equity firm Hellman & Friedman Capital Partners, in a deal worth approximately $640M. Internet Brands owns a wide network of online web sites in a number of verticals. The price is a premium of approximately 46.5

Internet Brands 190

Internet Brands El Segundo Equity Pricing 190

socalTECH

NOVEMBER 4, 2009

San Diego-based Brickfish , a developer of social media and networking software being used by brands, reported today that it has hired on a Paul Botto, most recently Head of Analytics for the North American Sales Organization at Google, as its Vice President of Sales. Brickfish is venture backed by DCM, Draper Richards L.P.,

Google 140

Google Sales Social Media Draper 140

socalTECH

MAY 9, 2012

Adconion Media Group , the online advertising network which has major operations in Los Angeles, said this morning that it has rebranded Joost Media into a its smartclip video advertising division. Smartclip, which Adconion acquired in November of last year, is a European digital video advertising provider.

Santa Monica 145

Santa Monica Advertising Los Angeles Media 145

socalTECH

FEBRUARY 11, 2013

Glendale-based MediaShift , a newly formed online advertising company, said today that it has acquired travel advertising network Travora Media. Financial terms of the deal were not disclosed.

Glendale 147

Glendale Advertising Media Capital 147

Tech Zulu Event

SEPTEMBER 14, 2012

Personalized card-linked offers Edo has raised $15million, ready to set a new trend in the payments and advertising sector. For Customer Acquisition and Loyalty. edo has partnerships with financial institutions and card issuers, and more than 200 local and national merchants who run offers through its network. Strong Backers.

Advertising 64

Advertising Media Networking Capital 64

socalTECH

JANUARY 24, 2011

Pasadena-based UberMedia , the newly renamed Twitter advertising and application provider, announced today that it has acquired Mixx. Financial terms of the acquisition were not disclosed. UberMedia said the acquisition would add to its family of applications, which now include UberTwitter, Twidroyd, and Echofon.

Idealab 187

Idealab Social Media Pasadena Acquisition 187

Startup Professionals Musings

DECEMBER 17, 2022

On the other end of the spectrum are companies that fell behind the curve and may never recover, including MySpace for social networking, Yahoo with online ads, and Groupon with discounts for group purchasing. Customer acquisition gets harder and more expensive.

Startup 106

Startup Pricing Cloud Computing Customer 106

socalTECH

OCTOBER 20, 2009

In what looks like a continuing consolidation for the out-of-home media industry, Los Angeles-based Channel M has been acquired by PlayNetwork. Financial terms of the acquisition were not disclosed. Channel M is a producer of content for in-store TV networks; PlayNetwork is a developer and distributor of entertainment to retails.

Sherman Oaks 100

Sherman Oaks Acquisition Advertising Media 100

socalTECH

JUNE 28, 2011

Multiple reports today say that once lofty social networking site MySpace is now being set to be sold by News Corp. Irvine-based Internet advertising network Specific Media and Golden Gate Capital are among the rumored bidders for MySpace. for as little as $20M to $30M. READ MORE>>.

Report 187

Report Social Network News Advertising 187

socalTECH

JUNE 18, 2009

Santa Monica-based Outcast , and Irvine-based AdtekMedia , the operator of out-of-home advertising network PumpTop TV, said today that the two firms have created a new, joint venture focused on at-the-pump displays. The two firms said the joint venture would streamline media buying for customers.

Screening 100

Screening Santa Monica Advertising News 100