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Netflix Looks To Raise $2 Billion For Content Acquisition, Production

socalTECH

Netflix , the online streaming movie service operator, is planning to boost its content acquisition and production, via a $2.0 billion debt offering, a move which might benefit the Los Angeles content production industry. According to Netflix, it is proposing a $2.0 According to Netflix, it is proposing a $2.0

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Netflix To Raise $1.5 Billion For Content Acquisition

socalTECH

Netflix , the provider of online streaming services which has major operations in Los Angeles, is planning to raise $1.5 billion in debt to fund content acquisition, production and development, potential acquisitions and strategic transactions, and other efforts, the company said this morning. READ MORE>>.

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OpenX Launches New Service Around Content Optimization, Ad Monetization

socalTECH

Los Angeles-based digital advertising technology developer OpenX has launched a new service today, which it says will combine content optimization and ad monetization for publishers. The firm said that publishers can use the tool to figure out what is the most valuable content on their websites. READ MORE>>.

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Quibi Seeks To Sell Content Library To Roku

socalTECH

Failed mobile video streaming service Quibi, which is based in Los Angeles, is in talks to sell its content to Roku, according to a report from the WSJ. The WSJ said that Quibi is in "advanced talks" to sell its content catalog to Roku, citing "people familiar with the matter". The company raised an astounding $1.75

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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

Besides Sense, MuteSix’s former and current clients include companies such as Adidas, Petco, Ring and Theragun, to whom it provides a full range of marketing services, including top-notch direct response videos. In today’s highly competitive ad environment, both content and data are kings. The key takeaway?

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Amazon’s Selz Acquisition is Encouraging News for Small Businesses

Tech.Co

Selz, run by a team of around 50 in Sydney, Australia, bills itself as a one-stop-shop for small businesses to start selling products and services online. Many have seen the acquisition as an attempt to fight back against Shopify's rampant growth during the coronavirus pandemic. The Amazon/Selz Acquisition. Service Sales.

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Gimlet Media and Anchor: What Spotify’s Acquisitions Mean for Podcasts

Tech.Co

It’s the biggest podcast industry acquisition ever, and Spotify isn’t done. Here’s what the podcast acquisitions mean for Spotify, for the entire podcast industry, and for all the tiny underdog podcasters out there. That’s because the acquisitions make Spotify a publisher, as well as platform.