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Can You Build Your Business on Somebody Else’s Platform?

Both Sides of the Table

I read the declarations by industry analysts on Twitter that this was “proof that you can’t build a business on somebody else’s platform” and perhaps DataSift should have known better. Simply put: We never intended to build a business on one company’s platform and despite market perceptions – we never did

Platform 317
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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. But if you ask anyone in the ecosystem of customer acquisition?—?founders, and you’ll hear the same thing: customer acquisition (CAC) is getting harder and more expensive.

Product 424
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Citrix Acquires Paglo Labs, Launches IT Management Tool

socalTECH

Santa Barbara-based Citrix Online , the firm behind the popular GoToMeeting software, said today that it has acquired Paglo Labs , a developer of IT search and management tools, and launched its own IT management platform called GoToManage. Financial terms of the acquisition, which occurred earlier this year, was not disclosed.

Tool 140
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Google partners with Sony Pictures Imageworks to launch an open source VFX render manager

TechCrunch LA

OpenCue doesn’t handle any of the actual rendering processes but it provides all the tools to break down those different steps and then schedule and manage the different rendering jobs across large rendering farms, both local and in the cloud. ” It’s worth noting that this isn’t Sony’s for foray into open source.

Google 261
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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

Content is a “hits driven business” and therefore you can only invest in platforms not media. The point isn’t to “build a business on YouTube” but rather to use YouTube as a marketing platform to build a video business that works across many platforms. I think most arguments miss the mark.

SEM 358
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Snap accelerator names its latest cohort

TechCrunch LA

and international cities like London, Mexico City, Seoul and Vilnius are building professional social networks for black professionals and blue collar workers, fashion labels, educational tools in augmented reality, kids entertainment, and an interactive entertainment production company. The new batch of startups coming from across the U.S.

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CampaignEQ Aims At Better Mobile Marketing Attribution

socalTECH

According to CampaignEQ--founded by former Beachmint execs William Belk and Dirk McGregor--its new cloud-based, web and mobile affiliate tracking platform is aimed at offering up better mobile attribution and optimization. READ MORE>>. campaigneq startup affiliate tracking mobile advertising marketing beachmint'

Mobile 249