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9 Keys To Employing Social Media To Grow Your Startup

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in a classic book titled simply " Social Media Metrics."

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Maple Media Launches App Rollup Venture, Backed By Shamrock Capital

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Los Angeles-based Maple Media , a new startup led by startup veterans Clark Landry and Michael Ritter, said late Thursday evening that it has launched a new venture which will acquire and roll up mobile apps. Ritter, who serves as CEO of Maple Media, was previously in business development at Jam City and Mindjolt. READ MORE>>.

Media 100
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Maple Media Finds $30M For Acquiring Mobile Apps

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Los Angeles-based Maple Media , a new startup led by startup veteran Clark Landry, along with Jam City veteran Michael Ritter, has raised $30M in a funding round from Shamrock Capital, the company announced this morning. READ MORE>>.

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9 Strategies For Maximizing Your Social Media Impact

Startup Professionals Musings

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. " He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals. Get attention and reach your audience.

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Shamrock Capital Sells RBmedia To KKR

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Los Angeles-based private equity investor Shamrock Capital announced on Friday that it has sold one of its portfolio companies, RBmedia , to another private equity company, KKR. Shamrock is an active investor in local technology startups, including Appetize, Maple Media, Wpromote, and others. READ MORE>>.

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Wpromote Offers Up Free Digital Marketing Training To Nonprofits

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Wpromote said the event, in El Segundo, runs from 8am to 5pm, and will help nonprofits learn about things like paid and earned social media, boosting a charity's visibility on Google, increasing open and click through rates on email campaigns, and more.

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5 Steps To Finding The Best Investor For Your Startup

Startup Professionals Musings

Taking on equity investors to fund your company is much like getting married – it is a long-term relationship that has to work at all levels. Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area.