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Los Angeles Sues Uber Over Background Checks, Advertising

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Los Angeles has joined with San Francisco to sue on-demand ride service Uber , alleging that the company''s background checks are "completely worthless", because the company--although it conducts background checks--does not fingerprint its drivers. angeles uber background check advertising lawsuit legal attorney'

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Odell Beckham Jr. turned to Mojichat’s advertising features during his inaugural live-stream

TechCrunch LA

Mojiit, the Los Angeles-based company behind the popular avatar generation service Mojichat, has landed one of its highest-profile users with the launch of Odell Beckham Jr.’s Disrespect , he turned to Mojichat to create the pop-up onscreen emote that danced above a logo from Scuf Gaming , a retailer of customized controllers.

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Holey Grail Donuts bites into $9M for Los Angeles retail expansion

TechCrunch LA

Four years and hundreds of long lines later, the truck is still there, but the company is taking on what co-founder Nile Dreiling calls “a stale $40 billion donut industry ” by expanding its presence into brick-and-mortar locations in Los Angeles after raising $9 million in financing.

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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Postie , a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. According to study from the Direct Marketing Association, direct mail campaigns rang up $46 billion from advertisers and companies in 2014, and Fink and his co-founder are hoping that number will climb.

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Catching Up With Joanne Bradford, Demand Media

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Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? For Legalzoom, it's a very different model.

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Triton Digital Acquires Omny Studio

socalTECH

Los Angeles-based Triton Digital , a provider of advertising services and technology for the online radio streaming, digital audio and podcasting markets, has acquired Omny Studio , a developer of a podcast and on-demand audio publishing platform. Financial terms of the acquisition were not annoucned. READ MORE>>.

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OpenX Launches New Product

socalTECH

Los Angeles-based online advertising technology developer OpenX Technologies said this morning that it has launched a new product, the OpenX SSP (Supply Side Platform). OpenX said that such customers as YP, TVGuide.com, and the New York Observer are already using the product. openx mobile advertising auction network server'

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