socalTECH

JUNE 3, 2010

Los Angeles-based MySpace and startup Ad.ly , also based in LA, said today that they have linked in an in-stream advertising deal. helps celebrities, musicians, and other social influencers monetize their Twitter and other activity streams with advertising; the firm is backed by GRP Partners, Greycroft Partners, and LowerMyBills' Matt Coffin.

Advertising 168

Advertising Userplane GRP Partners Mahalo 168

Both Sides of the Table

APRIL 23, 2011

He then worked in consulting which gave him a broad base of business experience working with the newspaper, cable, and advertising industries. In the late 90’s he saw the internet boom and helped start IronPlanet.com, a construction equipment marketplace that is nearing an IPO. Tell us more about Highland Capital (14:30 – 16:30).

Capital 265

Capital Venture Capital Veoh Startup 265

socalTECH

FEBRUARY 18, 2009

Woodland Hills-based ReachLocal , which operates a service to help small and medium sized businesses place online advertising, said this morning that it is adding a online display advertising product to its mix. in venture capital from VantagePoint Venture Partners, Rho Ventures and Galleon Crossover Fund. READ MORE>>.

ReachLocal 100

ReachLocal Advertising Woodland Hills Yahoo 100

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. Thanks this week to our sponsors and advertisers, which include Clearstone. Venture capital for innovators. Helping entrepreneurs succeed. Advertisers. Rely on Vistage to Help Them Grow. professionals? to San Diego. learn more.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

socalTECH

OCTOBER 19, 2018

Earlier this month, Los Angeles-based Catalog (www.catalog.cc), a startup developing artificial intelligence software to help independent visual artists scale their content production efforts, announced it raised $1.5M The funding was led by Moonshots Capital, and also included Techstars and Luma Launch. in a seed funding round.

Help 133

Help IP Content Google 133

socalTECH

AUGUST 26, 2019

in a seed funding round for a new, podcast advertising venture, the company said on Monday. The funding was led by Global Founders Capital, and also included Bessemer, 500 Startups, Alumni Ventures Group, and others. Podcorn said the new funding will go towards product development of its advertising and distribution platform.

Seed Funding 100

Seed Funding Advertising Platform Los Angeles 100

socalTECH

JULY 29, 2014

Los Angeles-based Kixer , which was founded by Keith Bonnici, Jake Moilanen, and Omar Nicola, has raised $1M in a seed funding, for the company''s native advertising platform. Kixer develops a native advertising platform which helps mobile app developers reach users via online publishers. READ MORE>>.

Seed Funding 164

Seed Funding Funding Advertising Venture Capital 164

socalTECH

AUGUST 17, 2020

If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things. We want to help you monetize your knowledge, your skills, and your social media. Right now, we're helping people every day make money on their favorite social platforms.

Help 113

Help Commerce Platform Orange County 113

socalTECH

JULY 22, 2020

According to the company, the round--a Seed-2 funding--was led by Okapi Capital, and also included The Cove Fund, Early Light Ventures, SaaS Venture Capital, and Stage Venture Partners and Brad Perry (co-founder of Dealer Socket), along with others. The founder and CEO of TrackStreet is Andrew Schydlowsky.

Artificial Inteligence 124

Artificial Inteligence Santa Barbara SaaS Venture Capital 124

socalTECH

NOVEMBER 8, 2017

Santa Barbara-based TrackStreet , a developer of software to help manufacturers monitor their channel and e-commerce sites--and in particular, minimum-advertising-price (MAP) policies--has raised $2M in seed funding, the company said Wednesday.

Commerce 124

Commerce Artificial Inteligence Seed Funding Santa Barbara 124

socalTECH

JULY 17, 2017

The funding came from Initialized Capital, and also included VTF Capital and Haystack Ventures. The company help companies buy and measure outdoor billboard advertising. Los Angeles-based startup AdQuick has raised $1.1M in a seed funding round, the company said over the weekend. AdQuick is led by Matthew O'Conoor.

Seed Funding 113

Seed Funding Funding Advertising Los Angeles 113

socalTECH

OCTOBER 8, 2013

Los Angeles-based social advertising technology developer Adly announced today that it has added a new investor, with ties to professional athletes and celebrities. Legacy Growth Partners says it helps professional athletes become successful entrepreneurs. twiter media social advertising celebrity capital venture adly'

Social Media 170

Social Media Advertising Media Los Angeles 170

socalTECH

MARCH 26, 2014

TubeMogul , the developer of software for helping companies manage their digital video advertising which has operations in Los Angeles, has filed for an IPO. The company''s IPO is being underwritten by BofA Merrill Lynch, Citigroup, RBC Capital Markets, BMO Capital Markets, and Oppenheimer & Co. READ MORE>>.

Advertising 173

Advertising Acquisition Los Angeles Software 173

Tech Zulu Event

MAY 4, 2016

Native Ads offers a great way to get native advertising – i.e. adverts that fit seamlessly with your website content. The team at Native Ads hope that they can help all websites remove ‘disruptive display ads’ with its innovative platform. StreamSpread provides a great means for advertising that will actively engage audiences.

Advertising 40

Advertising Platform Venture Capital Content 40

socalTECH

JANUARY 29, 2020

Los Angeles- and New York-based VideoAmp , which develops advertising technology, said this week that it has named Andrew Gaudin as the company's Chief Legal and Privacy Officer. The company said that Gaudin was most recently at a private practice that helped clients "ink global deals in a data and privacy-centric landscape".

Advertising 113

Advertising Media Los Angeles Funding 113

socalTECH

JUNE 17, 2014

Los Angeles-based Revee , a developer of content analytics software used to help publishers understand their page yield on advertising, has raised $1M in a seed funding round. revee venture capital seed content analytics publishing publisher advertising' Source of that seed funding was not announced. READ MORE>>.

Tool 164

Tool Seed Funding Advertising Venture Capital 164

socalTECH

MAY 29, 2013

Los Angeles-based social, celebrity advertising startup Adly confirmed the company''s recent $2M funding round today, officially announcing the funding from GRP Partners and Siemer Ventures. adly venture capital funding social celebrity advertising' The firm disclosed the funding last week. READ MORE>>.

Funding 170

Funding GRP Partners Social Media Advertising 170

socalTECH

DECEMBER 10, 2013

Santa Monica-based SHIFT , which develops real time, online advertising and marketing tools, announced this morning that it has raised $6M in a Series B funding round. The company said the funding came from DN Capital, and will go towards international expansion in Europe. SHIFT said it has now raised $14M in funding. READ MORE>>.

Tool 174

Tool Marketing Santa Monica Advertising 174

socalTECH

JULY 18, 2014

TubeMogul , which develops software to help advertisers with their online video buying, priced its IPO last night, offering up 6,250,000 shares of its common stock at $7.00 TubeMogul--which is based in Emeryville, but has a operations in Los Angeles--is backed by Trinity Ventures, Foundation Capital, and Northgate Capital.

Pricing 147

Pricing Advertising Startup Acquisition 147

socalTECH

DECEMBER 30, 2015

Today, we have the thoughts of Jeb Spencer of TVC Capital (www.tvccapital.com), a software focused growth equity fund which just raised a new fund, and has had some great success in the market. TVC Capital has also been a big supporter of socaltech over the years. It is easy to invest capital, but very, very hard to exit, so don't.

Capital 100

Capital Beverly Hills Artificial Inteligence Equity 100

socalTECH

MAY 24, 2013

Los Angeles-based celebrity advertising firm Ad.ly helps match up celebrities with social media advertisers. adly celebrity advertising partners venture capital social media twitter' disclosed Thursday that it has raised $2.0M more in funding, from GRP Partners and Siemer Ventures. READ MORE>>.

GRP Partners 159

GRP Partners Social Media Advertising Venture Capital 159

Both Sides of the Table

APRIL 15, 2010

I was on This Week in Venture Capital (TWiVC) again this week with Jason Calacanis. I think the best solution for the social networking era is “in-stream&# advertising. It offers Internet radio targeted advertising and is growing really well. But I made it for a reason. We pass links and that’s powerful.

Venture Capital 271

Venture Capital Capital Google Platform 271

socalTECH

JUNE 12, 2014

Santa Monica-based Mobile Majority , which offers up premium, mobile brand advertising, said this week that it has raised $8M in a Series B funding round. Prior investors G Capital, Ed Ojdana and others also participated in this funding. mobilemajority venture capital mobile advertising paedae brand fraud prevention'

Mobile 153

Mobile Santa Monica Advertising Venture Capital 153

socalTECH

APRIL 25, 2014

San Diego-based Sightly , which develops video advertising technology, said Thurday that it has launched a new platform aimed at delivering personalized, video ads from local businesses to prospective customers. Sightly said its video ad platform provides micro-target audiences in hyper-local areas for advertisers. READ MORE>>.

Platform 153

Platform Advertising San Diego Mobile 153

socalTECH

JANUARY 31, 2014

Irvine-based BlueCava , a developer of a cross-screen advertising platform, said Thursday that it has raised $13M in a new funding round. According to the company, the second round of funding came from S3 Ventures, Performance Edge Partners and Zeitgeist Capital. bluecava advertising platform cross venture capital targeting'

S3 153

S3 Technology Advertising Screening 153

socalTECH

JANUARY 28, 2014

in a seed funding, to go towards its video advertising technology. The funding was led by Mack Capital, and also included Tomorrow Ventures and 500 Startups. Sightly said it is developing video advertising technology to help target video ads with locally relevant messaging, delivering them to users across different kinds of devices.

Seed Funding 147

Seed Funding Advertising San Diego Mobile 147

Tech.Co

MARCH 25, 2022

They have a point: Other companies in similar businesses — advertising and delivery — have also seen declines in stock value lately, with Shopify, DoorDash, and Meta all lowering in valuation. — Fat Tail Capital (@FatTailCapital) March 25, 2022. Instacart Explores Advertising.

Advertising 116

Advertising Tool .Net Google 116

socalTECH

FEBRUARY 11, 2013

Glendale-based MediaShift , a newly formed online advertising company, said today that it has acquired travel advertising network Travora Media. The company said it will be enhancing Travora's offering with its technology for advertisers and publishers, to help them with deeper audience segmentation and richer data insights.

Glendale 147

Glendale Advertising Media Capital 147

socalTECH

JUNE 28, 2013

Los Angeles-based GumGum , which provides an in-image advertising platform for publishers, said Friday that it has added Ryan Schinman, CEO of Platinum Rye Entertainment, to its advisory board. GumGum said the addition of Schinman will help its strategic growth plans. gumgum executive advertising entertainment hollywood'

GRP Partners 164

GRP Partners Entertainment Hollywood Advertising 164

socalTECH

NOVEMBER 20, 2014

Los Angeles-based FastPay , which offers up financial products specifically aimed at advertising driven businesses, said this morning that it has raised $15M in a funding round. The company''s financial products are useful to many media businesses who typically see long delays between ad impressions and actual payments from advertisers.

Advertising 157

Advertising Web Los Angeles Mobile 157

socalTECH

AUGUST 5, 2015

The funding came from Run Capital. The company says its tools help publishers double their effective CPM (eCPM), by predicting who is going to bid on their ads and selecting the highest paying advertisement, rather than ad network, for an ad placement.

Platform 100

Platform Advertising Tool Demand 100

socalTECH

OCTOBER 2, 2013

San Diego-based Vionic , a developer of technology for helping companies create social media deals and promotions, said Wednesday that it has raised $900,000 in a funding round. vionic social offers venture capital angel media software advertising' The funding came from angel investors. READ MORE>>.

Social Media 183

Social Media San Diego Venture Capital Advertising 183

Startup Professionals Musings

APRIL 27, 2022

Lots of people are trying to help, with new twists on the age-old model of free-market capitalism that has driven businesses for the last 500 years. If your primary dream is to help the starving people around the world, or prevent global warming, you might consider a nonprofit, academic, on government role, rather be an entrepreneur.

Startup 110

Startup Entrepreneur Capital Examples 110

socalTECH

JANUARY 23, 2019

According to Viacom, the acquisition will help it with "key strategic priorities", including expanding its presence across next-generation distribution platforms and growing its advanced advertising business. Viacom said that Pluto TV has more than 12 million monthly active users, with about 7.5 million of those using connected TVs.

Advertising 113

Advertising Acquisition Los Angeles Activity 113

socalTECH

MAY 13, 2014

Los Angeles-based Swagbucks , the web-based rewards and offers site, said this morning that it has raised $60M in funding--the company''s first, external capital round--and also appointed Chuck Davis as CEO of the company. capital venture online shopping shopzilla davis chuck executive rewards swagbucks' READ MORE>>.

Fandango 196

Fandango Sites Advertising Web 196

socalTECH

FEBRUARY 28, 2012

Santa Monica-based GraphEffect , the developer of social marketing software which helps advertiser manage their advertising on Facebook, said this morning that it has launched a significant update to its platform. The firm--which is headed by James Borow--said its new, GraphEffect 2.0

Platform 159

Platform Santa Monica Advertising Content 159

TechCrunch LA

OCTOBER 28, 2021

Sonmez and her co-founder (and husband) Nikolaos Georgantas hope the app can help people be more comfortable talking to the people they meet in their building’s elevator or in the hallways, fostering the relationships with relative strangers that the pandemic made so difficult in major cities.

Social Network 186

Social Network Organization Los Angeles Startup 186