socalTECH

FEBRUARY 1, 2013

The firm's tools allow web publishers to recommend content to users, while also inserting "sponsored stories" in those recommendations from advertisers. Gravity is backed by GRP Partners, Redpoint Ventures and August Capital, having most recently raise d$10.6M in a Series B funding round in October. READ MORE>>.

Content 168

Content GRP Partners Redpoint Santa Monica 168

socalTECH

MAY 13, 2013

According to Greentoe, it will use the funding for marketing of the site, including a multi-platform advertising campaign across the web, television, and mobile. greentoe venture capital angel ecommerce retail retailer seed' The funding came from Parker Thompson from 500 Startups/Dave McClure. READ MORE>>.

Angel 231

Angel Funding Venture Capital Entertainment 231

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Mobile devices and apps enhance social interactivity. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand.

Customer 172

Customer Custom Marketing Social Media 172

socalTECH

OCTOBER 18, 2012

San Diego-based venture investor Avalon Ventures has backed a developer of video advertising products, Selectable Media , to the tune of $2M. Selectable Media, which is based in New York, lets users opt into branded video advertising in exchange for free access to content on web and mobile apps.

Avalon 147

Avalon Media San Diego Advertising 147

Both Sides of the Table

APRIL 15, 2010

I was on This Week in Venture Capital (TWiVC) again this week with Jason Calacanis. Bill Gross is the man responsible for the overwhelming amount of monetization on the web. I think the best solution for the social networking era is “in-stream&# advertising. High Profile Deal of the Week: 1. In fact, it is Overture 2.0.

Venture Capital 271

Venture Capital Capital Google Platform 271

socalTECH

NOVEMBER 3, 2009

Woodland Hills-based FatTail , a developer of software for managing online advertising for web publishers, announced today that it has launched a new, self-serve display ad selling system called PageGage Direct. FatTail is venture backed by Fuse Capital, Ted Meisel, and others. READ MORE>>.

Woodland Hills 140

Woodland Hills SaaS Advertising Web 140

socalTECH

MARCH 24, 2011

The round was led by Intel Capital, and also included prior investors Partech, iSource, and Elaia Partners. Total Immersion makes software which combines live, web-cam and mobile images with computer generated graphics, which is being used in advertising, games, special promotions, marketing, and other uses.

Advertising 140

Advertising Web Los Angeles Mobile 140

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. We caught up with Mickie Rosen , the firm's CEO, about the company, its links to Best Buy, and how it was incubated out of Fuse Capital. What was behind that decision?

Incubator 239

Incubator Startup Web Technical Review 239

socalTECH

DECEMBER 30, 2010

Earlier today, we talked with Greg Martin at Archer Venture Capital. 1) Mobile web. Mobile app downloads went from 300mm in 2009 to 5 billion in 2010, Android ad impressions up over 2,000% as two examples. 2) Advertising in the Facebook ecosystem. What was the biggest news for you/your firm this year?

Technical Review 160

Technical Review Southern California Cloud Computing Venture Capital 160

socalTECH

SEPTEMBER 29, 2011

San Diego-based SweetLabs , the company headed by Darrius Thompson, and which runs both the OpenCandy advertising network and the desktop Pokki app platform, said today that it has raised $13M in a Series C funding round. The round was led by Intel Capital, and also included prior investors Google Ventures and Bessemer Venture Partners.

San Diego 140

San Diego Advertising Platform Google 140

Both Sides of the Table

JUNE 28, 2010

And Mike believes that entrepreneurs often need less capital to get started these days. Founded by Shervin Pishevar (COO of Webs). Developer and publisher of social mobile games. SGN games downloaded +17mm times on mobile devices. Scans the web for a kid’s activity in realtime and sends alerts. -Co-Founders

Venture Capital 230

Venture Capital Blogging Startup Fandango 230

Both Sides of the Table

FEBRUARY 7, 2011

One of the great joys of doing the web series This Week in VC every week is that I get to spend time with great people debating the issues of our day including how our industry is evolving as well as insights into how companies got started, got their initial traction and dealt with adversities. Positive feedback feeds the idea.

Startup 286

Startup Venture Capital Web Ideas 286

Tech Zulu Event

MARCH 7, 2010

TechZulu will be streaming Digiday : Mobile live from 8:00am - 5:00pm PST Monday 3/8. Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. Presenter: Scott A.

Mobile 40

Mobile Media Case Study Advertising 40

Tech Zulu Event

FEBRUARY 7, 2013

Mobile first is becoming an important part of our daily lives. We interact with the world through our mobile devices, and they are quickly becoming our main vehicles for accessing and sharing information. Hence the emergence of Source13, a new mobile conference produced by Flurry. How do you discover the right people to follow?

Mobile 71

Mobile Technical Review Platform Startup 71

Both Sides of the Table

DECEMBER 5, 2010

What I want to answer with this post (long though it may be) is: Why did Web 2.0 mobile, locations, layering of services, data management, portability & more]. Social Networking in Web 1.0. By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML.

Social Network 297

Social Network Networking Web 2.0 Web 297

Both Sides of the Table

JUNE 3, 2010

This was really a fun week at TWiVC because we decided to have an entrepreneur come and talk about raising capital rather than having a VC come on. Raised angel money from Rob Lord, Reid Hoffman, Benchmark Capital and others. Users leave messages for each other through BlockChalk mobile app. Mobile gifting service.

Venture Capital 214

Venture Capital Startup Design S3 214

Both Sides of the Table

JULY 1, 2010

Analytics also extend to iPhone and web apps using Facebook Connect. Company plans to use the capital to build out sales and marketing and r&d. -a led by Altos Ventures and Maverick Capital, with Larry Braitman. Includes content mobile guides, ie. Current round: $4.2mm led by Spark Capital and Foundry Group.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

AUGUST 20, 2010

For this morning's interview, we thought we'd talk with Los Angeles-based Sidebar (www.sidebar.com), a venture backed startup in the mobile space, to learn more about what they are up to. Patrick Kennedy: Sidebar is a company that was founded to bring consumers personalized content, focused on mobile delivery of that content.

Content 189

Content Screening Mobile Customer 189

Startup Professionals Musings

AUGUST 2, 2017

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Mobile devices and apps enhance social interactivity. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand.

Marketing 76

Marketing Social Media Content Media 76

Startup Professionals Musings

OCTOBER 9, 2015

We don’t hear about the remaining three million apps that are mostly free, and garnering only trivial revenue through advertising. You provide the free app in the App Store that gives subscribers mobile access to your service. This freemium model has been used for years by web apps. Make your app support all platforms.

Startup 98

Startup Platform Pricing Netflix 98

Xconomy

SEPTEMBER 26, 2016

Tealium, a San-Diego startup that provides online advertising tag management and marketing services for enterprise customers, has raised $35 million in a growth financing deal intended to expand its technology and market reach. Georgian Partners and Bain Capital Ventures, the investment firms that anchored Tealium’s $30.7

Customer 40

Customer Custom San Diego JavaScript 40

Both Sides of the Table

MARCH 12, 2013

Greg was the first person to share with me the insights of mobile conversion and why with a simpler product selection and conversion funnel they would get higher conversion on mobile than on the web. He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television.

Venture Capital 360

Venture Capital GRP Partners Startup Invest 360

Tech Zulu Event

DECEMBER 19, 2011

Network with hundreds over delicious four course dinner followed by panel on Attracting Venture Capital, and Top Trends for Social Media, Mobile Apps and Consumer Devices. Our very own Amanda Coolong will be moderating the Attracting Venture Capital, Social TV, Social Media and Mobile Trends panel.

Social Media 84

Social Media Newsletter Mobile Startup 84

Both Sides of the Table

MAY 4, 2010

Palm (acquired by HP ) – In our interview we talked about how transformational mobile computing is and why it’s different than web computing (e.g. There weren’t enough details to know whether Corduro was trying to build a mobile payments company like Zong or a retail merchant processing solution like Square.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236

Both Sides of the Table

MAY 23, 2012

Many observers of the venture capital industry have questioned whether its best days are behind it. Looking ahead at the next decade I am excited by what I believe will be viewed as one of the best and most rational investment periods for venture capital due to seven discrete factors: 1. Mobility really changes everything.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

socalTECH

NOVEMBER 19, 2018

For instance, one of our targets are those who have large audiences, like mobile carriers. These large mobile carriers have audiences, but something they dont have content services to attract and retain subscribers to a mobile network. We build products and services tied to mobile carriers. Who are your core customers?

Content 113

Content Startup Mobile Platform 113

Both Sides of the Table

MAY 19, 2010

Our guest this week on #TWiVC was Dana Settle , partner at Greycroft Partners , a venture capital firm with offices in New York and Los Angeles. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Tech Zulu Event

FEBRUARY 18, 2013

Think about how many images are on the web. The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. Advertising is approaching $50 billion dollars online, whereas licensing is maybe $1 billion on a good day,” said Tanz. “It

Advertising 98

Advertising Santa Monica Startup Content 98

Tech Zulu Event

NOVEMBER 11, 2013

What was also interesting to learn is that there really aren’t any channels devoted to adult females since it’s mostly young males 18-34, a prized demographic within advertising, who view online videos. The staff is very helpful and provides great customer service too. Same with CreatorUp. Very impressed with the quality of each.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

NOVEMBER 17, 2011

I founded NowLive a year ago, dedicated to producing and streaming live, professional events for the web and mobile, and anchored interactive. Sara Bordo: I started working on the brand side at Estee Lauder in New York, and DDB in Chicago doing advertising. Additionally, they are syndicated widely across the web.

Paramount 187

Paramount Entertainment Hollywood Content 187

SoCal CTO

JUNE 9, 2010

Draw Your Ideas - A VC : Venture Capital and Technology , May 16, 2010 I saw Jack Dorsey give this talk at The 99% Conference last month. Through advertising or direct sales, these sites harvest intent. He’d wasted a year of his life and had a pile of stock options that weren’t very interesting. Tesla is not. It's a great talk.

Startup 248

Startup Venture Capital Conference Social Media 248

Tech Zulu Event

SEPTEMBER 18, 2012

Using his connections, he was able to raise funding from his family and other investors to co-found Appboy , a customer relationship management platform for mobile app developers and marketers. a restroom advertising company which he successfully sold after four years of growth to over 2,500 locations across North America.

Startup 82

Startup Mobile Platform Ideas 82

socalTECH

FEBRUARY 5, 2013

READ MORE>>.

Class 168

Class Startup Web Design Mentor 168

Xconomy

NOVEMBER 19, 2017

million in a Series A round that includes Intel Capital as an investor. According to a recent ScoreStream statement , San Diego’s Avalon Ventures, a longtime ScoreStream investor, led the round, and was joined by Sinclair Broadcasting, Verizon Ventures, and R/GA Ventures, the investment arm of the advertising agency R/GA.

Avalon 56

Avalon Invest Social Media Media 56

socalTECH

SEPTEMBER 30, 2009

Los Angeles-based Crosscut Ventures (www.crosscutventures.com) is one of the newest venture capital funds in the area, and has quietly been working on funding local companies over the last year. It's all that stuff that allows publishers and advertisers to better understand their user base and how to effectively monetize it.

Southern California 153

Southern California Startup Palomar Rustic Canyon 153

socalTECH

FEBRUARY 11, 2014

By technology, he meant the world you and I both live in, of digital, mobile, health related technology, transportation technology--all of those elements. My resume includes things like videogames, online worlds, online web, from everything as an engineer to a producer to technical director, to CTO. What do you say to them?

Los Angeles 203

Los Angeles Technology Startup Examples 203

socalTECH

APRIL 28, 2010

Dave told us about how and why he and his co-founders--both previously executives at Twistbox--decided to start their own startup, specifically outside of the mobile industry, and a bit about the product. We've been steeped in mobile content development and publishing. How long has Bccthis been around?

Email 185

Email Startup Mobile Ideas 185