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Demand Media Targets Food Advertisers

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Santa Monica-based Demand Media , the online content publishing empire of Richard Rosenblatt, announced this morning that it has launched a new, specialized offering for food advertisers. The firm said it has combined part of Demand Media's network, eHow.com, and LIVESTRONG.com to reach consumers making food-related choices.

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Demand Media In Ad Partnership With Healthline

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Santa Monica-based Demand Media said this morning that it has linked up with Healthline , a provider of health information and technology, in a digital advertising partnership. demand media healthline health healthy advertising online livestrong' Financial details of the deal were not disclosed. READ MORE>>.

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6 Demands Of Today’s Me-Centric Customers On Startups

Startup Professionals Musings

The relationships are online, with influencers other than your advertising and promotions setting the trends, customers deciding where to buy, and how much they’re willing to pay. That means investing in people, and building trust in your expertise and information provided. Customization – convince me it was made-for-me.

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Digital advertising spend is projected to grow 25% this year to $191 billion, and Google (69%), Facebook (59%), Snapchat (116%) and Twitter (87%) all just reported rapid growth in their year over year advertising revenues. eCommerce for example grew 39% just last year - so there’s simply more demand. no surprise?—?that’s

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Catching Up With Joanne Bradford, Demand Media

socalTECH

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? For Legalzoom, it's a very different model.

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Factual Partners With Adelphic On Mobile Ad Targeting

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Los Angeles-based data provider Factual said Tuesday that it has partnered with Adelphic , a provider of a mobile, demand-side advertising platform aimed at agencies and brands. factual adelphic mobile advertising targeting demand geolocation geofencing' Financial details of the partnership were not disclosed.

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Thank you to our sponsors and advertisers

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Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. We Create Demand for California's Technology Companies. Key Information Systems (www.keyinfo.com) Providing IBM Storage Solutions. Advertisers. Think Glendale.