Tech Zulu Event

APRIL 25, 2011

Join us tonight live at 8pm PST from UCLA Korn Hall for Digital LA’s Branded Entertainment panel right here on TechZulu. They’ll discuss how content creators and brands work together to create, develop, and market digital branded entertainment. Matt McMahon, Fox Digital Entertainment, VP Mobile. Originals is Yahoo!’s

Entertainment 96

Entertainment Yahoo Electronic Arts Social Media 96

socalTECH

JULY 20, 2011

Earlier this month, Los Angeles-based HitFix (www.hitfix.com) an online news site focused on entertainment, announced it had raised $2M in a funding round. We spoke with Jennifer about what HitFix is looking to do, her own background, and how HitFix is different from the many celebrity gossip and news sites out there.

News 173

News Entertainment Startup Bertelsmann 173

socalTECH

JANUARY 13, 2012

Los Angeles-based Rubicon Project , the online advertising optimization technology provider headed by Frank Addante, said this morning that it has named Brian Barnum as its Chief Financial Officer and Chief Operating Officer, as well as appointed Mark Torres as Senior Vice President of People and Culture.

Ticketmaster 164

Ticketmaster Clearstone Advertising News 164

socalTECH

JUNE 16, 2010

Other high CPM earners are general news sites, at $6.14 CPM, and entertainment sites at $4.75. of display ad impressions, followed by online portals at 19.6%, then entertainment sites, at 10.7% Tags: internet advertising impressions comscore media metrix. CPM, as well as email, with a CPM of $0.94.

Sites 185

Sites Social Network Entertainment Advertising 185

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers.

Marketing 127

Marketing Framework Social Media Media 127

socalTECH

FEBRUARY 4, 2010

Hollywood-based BUZZMEDIA , the entertainment and pop culture publishing firm founded by Anthony Batt , said today that it has hired on two new sales execs, as part of a push to expand its advertising sales. Tags: buzzmedia buzz media celebuzz celebrity news publishing executive. READ MORE>>.

Sales 145

Sales Veoh Anthem Redpoint 145

socalTECH

JANUARY 8, 2020

It gives us the ability to do what we love, which it to create engagement and content that people find entertaining, informative, and authoritative, and moves an audience, and introduces the right kind of selective sponsors and clients to that engaged audience, in a respectful way. That, of course, is what you're selling to your advertisers.

Media 150

Media Report Advertising Content 150

TechCrunch LA

SEPTEMBER 6, 2018

Entertainment has changed. New platforms led by YouTube have emerged to change the dynamic of broadcast media — once dominated by the rigid programming of TV — while the internet has enabled new media stars to engage with their audiences in new, high-touch ways.

Help 115

Help Startup Activision Media 115

Both Sides of the Table

MARCH 12, 2016

Any which way, Snapchat has large “reach,” which is a key measure for any advertiser. And if you’re stuck thinking these are just kids sending stupid pictures to each other then you’re stuck in the past and simply won’t understand new media and how it’s changing. Authenticity / Endemic.

Snapchat 150

Snapchat Advertising Media Platform 150

socalTECH

FEBRUARY 23, 2009

Los Angeles-based Rubicon Project , the venture funded online advertising effort run by Frank Addante, is reporting this morning that advertising CPMs were flat in Q4, even as the firm said it had an 30 percent growth in revenue across its publishers. Tags: project rubicon report advertising. READ MORE>>.

Clearstone 100

Clearstone Advertising Report Entertainment 100

socalTECH

DECEMBER 28, 2010

What was the biggest news for you/your firm this year? The biggest news was a complete, new launch of a new product, strategy and brand. For us, it was a big departure from social networking and a new commitment to social entertainment. Today, we're sharing the thoughts of Mike Jones , CEO of Myspace.

Southern California 178

Southern California High Tech Miramar News 178

Both Sides of the Table

FEBRUARY 12, 2017

At the time we heralded in a new era where “gatekeepers” were no longer going to shape stories to the public and “democratic news” would reign freely. I asked Jonah about his decision to get so heavily into the news business, which seemed as a big departure from “snackable content.” I asked Jonah about this. “I

Buzzfeed 210

Buzzfeed Media Content News 210

Both Sides of the Table

AUGUST 21, 2011

While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. Of the $300 billion spent annually on advertising, 90% of it ($270bn) is still offline and not measurable. (1). So here’s my news for you: People still want telephone calls!

Mobile 329

Mobile Advertising Media Marketing 329

socalTECH

APRIL 27, 2009

News Corporation said a few minutes ago that it has added two new executives at MySpace , and is tapping Tsavo Media's Michael Jones as Chief Operating Officer and Sling Media's Jason Hirschhorn as Chief Product Officer. The two new appointments follow the recently appointment of Owen Van Natta as CEO at MySpace.

Tsavo 100

Tsavo Userplane Southern California Media 100

socalTECH

NOVEMBER 11, 2008

According to Velocity, Rosen will focus on video, music, social media, publishing, games, and online advertising at the firm. Rosen joins Velocity Interactive from Fox Interactive Media, where she was Senior Vice President and General Manager, Entertainment.

Fandango 100

Fandango Idealab Hulu Social Media 100

socalTECH

JUNE 5, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. tech, new media, entertainment and consumer industries. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com). Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

Tech Zulu Event

FEBRUARY 14, 2011

The expert host panelists will discuss how hosts can use digital to specialize in areas such as entertainment, fashion, health, news, etc. Join Digital LA and TechZulu on Feb. 15 as we bring you a live panel discussion on Hosts Go Digital: Specialties! Visit TechZulu for full story.

Entertainment 100

Entertainment News Social Media Media 100

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers.

Media 95

Media Framework Social Media Metrics 95

socalTECH

APRIL 23, 2013

One of the folks in media who has been helping to define that shift is Cenk Uygur , the head of Culver City-based The Young Turks (www.tytnetwork.com), and online news and politics show. Cenk Uygur: We do news coverage, and dominate the field online. We operate the largest online news network overall, with about 1.25

Media 196

Media News Startup Technical Review 196

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. tech, new media, entertainment and consumer industries. Tags: socaltech advertising sponsor. Interesting in reaching Southern California's high tech industry?

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. After Tanz had sold his pre-Instagram photo-sharing app called MoJungle, he was intrigued with notion of bringing advertising to photos, and had no idea if it was even possible.

Advertising 98

Advertising Santa Monica Startup Content 98

TechCrunch LA

APRIL 23, 2018

The project that brud seems to be pursuing — turning celebrity into a virtual commodity; commenting on the unreality of the “real” entertainment industry by literally creating an unreal celebrity — is fascinating. Ephemeral, but infinite.

Social Media 254

Social Media Los Angeles Media Geni 254

socalTECH

APRIL 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Backing Southern California's next great technology companies. Silicon Valley Bank (www.svb.com). Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

TechCrunch LA

JANUARY 23, 2020

The news is significant because this is the first major music licensing deal signed by TikTok as part of its wider efforts in the music industry. “We are seeing a new generation of music services and a new era of music-related consumption, much of it driven by the global demand for independent music.

Services 182

Services Los Angeles Media Marketing 182

socalTECH

MAY 22, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Backing Southern California's next great technology companies. Silicon Valley Bank (www.svb.com). Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

DECEMBER 23, 2016

This morning, we have Kevin Winston of Digital LA (www.digitalla.net), the organization which is LA's largest digital networking group and which is behind the Silicon Beach Fest, the first and largest tech, startup and entertainment conference in LA. What's was biggest news from you or your‏ firm this year?

Marina Del Rey 100

Marina Del Rey Dollar Shave Club Beverly Hills Startup 100

socalTECH

MARCH 20, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Southern California's high tech news and companies. Advertisers. tech, new media, entertainment and consumer industries. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com). Technology.

Rustic Canyon 100

Rustic Canyon Southern California Technology Council High Tech 100

socalTECH

FEBRUARY 1, 2011

That will primarily be focused on ad sponsorships, and selling advertising via lead generation, CPC, white papers, and so on, to generate revenue. Back in the early days of LA venture capital, I was first an associate of a fund, and then partner of a fund, Entertainment Media Venture Partners. Robert Flynn: Yes. plus range.

Startup 162

Startup Content Advertising Sites 162

Startup Professionals Musings

OCTOBER 25, 2019

Many companies try to recover with more advertising and rebranding, and discover that these strategies don’t work well in today’s market. They keep their manufacturing facilities close to the market instead of locating them in distant Asian countries, so new designs reach stores within a week.

Customer 54

Customer Custom Technical Review Design 54

Tech Zulu Event

AUGUST 4, 2011

has provided a platform since 2005 for indie producers, distributors and advertisers to provide viewers with this kind of content. In plain English, they’ve redesigned the site so that it is more interactive from a social media perspective and not just for viewers but for their content producers and advertising partners.

Web 65

Web Netflix Social Media Product 65

socalTECH

APRIL 15, 2010

Media and Entertainment was at $55.5M in investments, IT services--which includes many online advertising firms--was at $35.15M in investments. Other major areas of investment were Medical Devices and Equipment, with $131.46M in investments and Biotechnology, with $77.6M.

Southern California 208

Southern California Orange County Invest GRP Partners 208

Tech Zulu Event

SEPTEMBER 12, 2012

Global News After the Twitter Revolutions. Culture and Entertainment. Immersive Entertainment – Sensation to Imagination. Immersive Entertainment – Sensation to Imagination. Culture and Entertainment. Culture and Entertainment. Culture and Entertainment. Culture and Entertainment.

Entertainment 73

Entertainment Startup eBook Outsource Development 73

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers.

Marketing 100

Marketing Social Media Framework Media 100

Tech Zulu Event

JULY 26, 2013

Squabbler, a video engagement platform for web and mobile publishers has launched new features and the next generation of its video engagement platform in a move that will power engagement for sports, entertainment and news publishers a like. Customized content. Watch video metrics, track performance.

Metrics 79

Metrics Platform Content Web 79

socalTECH

AUGUST 20, 2010

The company was founded in 2007, and the initial emphasis was to deliver to end users a personalized content portal on their smart phone, learning what they like anticipate what they'd like to see, and pay for it using personalized advertising. We did a successful trial in 2008. So carriers are a major customer of yours?

Content 189

Content Screening Mobile Customer 189

Tech Zulu Event

JULY 26, 2011

Vice President of Brand & Entertainment Sales; Partners with brands, agencies & entertainment studios/networks for live broadcasted events in addition to fulfilling advertising solutions, integrated marketing, & sponsorship opportunities; Formerly worked at MySpace Video & NBCU Digital.

Entertainment 74

Entertainment Networking Advertising Web 74

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers.

Media 101

Media Marketing Startup Framework 101