socalTECH

APRIL 16, 2009

West Hollywood-based Citysearch , the local online business guide owned by IAC, said Thursday that the firm has expanded its relationship with yellow pages publisher Idearc Media. Citysearch said it will integrate performance-based advertising from Idearc's Superpages.com site into its publishing network. READ MORE>>.

CitySearch 100

CitySearch West Hollywood Guide Advertising 100

Startup Professionals Musings

APRIL 14, 2021

As a logical and data-driven business advisor, I have long focused on facts, technology, and quantifiable pain in guiding entrepreneurs. They depend on their favorite social channels and peers on social media to make emotional decisions for them, rather than rely on any kind of “cost-benefit” analysis.

Customer 172

Customer Custom Social Media Technical Review 172

Tech Zulu Event

APRIL 1, 2015

Eighty percent of these business owners serve as their own webmasters with Facebook as their primary advertising platform. With distributing flyers and buying advertisement spots on TV, the information about the brand is pushed and the relationship is mainly one-way with the company rallying for popularity. Know the rules. Yes, you do.

Guide 40

Guide Social Media Content Advertising 40

Tech Zulu Event

SEPTEMBER 1, 2011

For those who may be living under a rock and have no idea what SXSWi is, its five days of presentations and panel discussions from some of the biggest thought leaders in Interactive digital media space. Social Media: My Social Community is Bigger than Michael Jordan. Tips and Tools for Managing Virtual Teams (Tecca).

Southern California 89

Southern California SoCal Guide Mixergy 89

socalTECH

DECEMBER 22, 2008

Los Angeles- and San Diego-based Veoh Networks, a provider of Internet video sharing services, said today that it has entered into a partnership with Axel Springer Digital TV Guide GmbH. According to Veoh, Axel Springer is in a strategic international partnership with the firjm, specifically in Germany.

Veoh 100

Veoh Guide San Diego Advertising 100

Startup Professionals Musings

DECEMBER 17, 2022

Power has been guiding growth companies for 25 years, and now teaches innovation at the Harvard Extension School. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Startup 106

Startup Pricing Cloud Computing Customer 106

Tech Zulu Event

AUGUST 13, 2010

SXSWi is five days of presentations and panel discussions from some of the biggest thought leaders in Interactive digital media space. Bootstrapping Marketing Strategy, social media marketing, web applications. . Entrepreneurism / Monetization Advertising, ecommerce, monetization. . jim spencer, media convergence group.

Guide 69

Guide Startup Venture Capital Entrepreneur 69

InfoChachkie

JANUARY 25, 2012

Tal Siach is a life-long serial entrepreneur who has mastered social media as a guerrilla marketing tool. He is also the Founder of Walyou , an online geek’s guide to cool gadgets. ’ It was funny to take this post and using social media to show that…this lawsuit doesn’t make any sense. The Doughboy Attacks.

Social Media 194

Social Media Media Tool Advertising 194

Startup Professionals Musings

FEBRUARY 6, 2019

By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. Predictive advertisement targeting.

Social Media 70

Social Media Study Guide Examples 70

SoCal Tech Calendar

JULY 22, 2009

Search and social media guide people directly to a broader range of content, and advertisers need tools to re-aggregate these dispersed eyeballs. Adding to this dizzying mix are the branded media networks from Forbes, Martha Stewart and even The Today Show, among others.

IP 100

IP Social Media Guide Content 100

Tech.Co

OCTOBER 28, 2020

Granted, this ad channel isn't reinventing the wheel: It's still just a way to put eyeballs in front of advertisements. But those who can offer a worthy product now have an in-road with one of social media's biggest and most engaged groups of potential shoppers. Who Will Take Advantage? Start With a Free $300. Cost (paid monthly).

Help 150

Help Platform Startup Social Media 150

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

SoCal CTO

MARCH 18, 2010

Vince: I’m an author, speaker and management consultant with a special expertise in online media sales. My management book, Ignited, was released in 2007 and serves a guide and champion for middle managers. I also serve as CEO of a small media companies that profile “Tomorrow’s Most Exciting People Today”. Example here: [link].

Startup 225

Startup Los Angeles Social Network Twiistup 225

Startup Professionals Musings

MARCH 20, 2020

Power has been guiding growth companies for 25 years, and now teaches innovation at the Harvard Extension School. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Pricing 123

Pricing Cloud Computing Customer Custom 123

Startup Professionals Musings

DECEMBER 1, 2014

By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. Predictive advertisement targeting.

Entrepreneur 103

Entrepreneur Social Media Study Guide 103

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video.

Social Media 235

Social Media Demand Activity Marketing 235

Tech Zulu Event

OCTOBER 6, 2016

Thankfully, we’ve compiled detailed guide in order to help you generate more awareness for your website in the global market. Utilize Popular Social Media Platforms. Social media sites such as Facebook, YouTube, Twitter, Instagram, Pinterest, and LinkedIn are frequently used by millions of people each and every day.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

Both Sides of the Table

APRIL 21, 2013

This morning I was reading my social media and came across an article that Christine Tsai had posted on Facebook. He had a guiding principle for the company. By the way, he has never spent a dollar on advertising. This article originally appeared on TechCrunch. If you don’t like it hot, use less,” he said.

Entrepreneur 415

Entrepreneur Startup Pricing Product 415

Startup Professionals Musings

FEBRUARY 18, 2016

By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. Predictive advertisement targeting.

Social Media 62

Social Media Study Guide Examples 62

Startup Professionals Musings

MARCH 12, 2013

By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. Predictive advertisement targeting.

Startup 98

Startup Social Media Study Guide 98

Startup Professionals Musings

OCTOBER 24, 2018

I’m talking about using the new digital channels of blogging, social media, and influencers more creatively to “pull” people to your solution, and make them advocates. She points out changes and new approaches, based on her thirty-year career in technology advertising. This is the new art and science of marketing.

Marketing 97

Marketing Startup Examples Technology 97

Tech Zulu Event

OCTOBER 19, 2012

Elite media giants, agencies and brands flew in from around the country to discuss the rapidly changing and complex ecosystem evolving between the primitive television and social engagement union. Social media giants Twitter and Facebook were both on hand to present their latest findings of their contributions to social television.

Conference 78

Conference Beverly Hills Social Media Media 78

InfoChachkie

AUGUST 4, 2014

Then we started advertising and getting media attention. Also, advertising in print media just doesn''t have the ROI that it once did. Whether our presence is print advertising or we are featured in a story, print just doesn''t sell like it used to. There is good reason that most of our business is word-of-mouth.

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

Tech Zulu Event

DECEMBER 4, 2014

Twitter’s initial access to its analytics dashboard was just limited to advertisers, Twitter card publishers, and verified users. Will it be able to help brands market themselves better in social media? This will guide you to be more effective in your future marketing strategies. But what does this mean for marketers?

Content 93

Content Marketing Social Media Journal 93

Startup Professionals Musings

AUGUST 16, 2012

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. Give people ways to control which types of information they get and how often they get it.

Entrepreneur 96

Entrepreneur News Sites RSS 96

Both Sides of the Table

APRIL 11, 2011

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. It is absolutely MVP of advertising. “How-to&# guides work well. That’s why people turn up to Buzzfeed. Can we do 10 variants?

Buzzfeed 354

Buzzfeed Content Tips Blogging 354

Startup Professionals Musings

NOVEMBER 1, 2015

Power has been guiding growth companies for 25 years, and now teaches innovation at the Harvard Extension School. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Startup 116

Startup Pricing Cloud Computing Customer 116

Tech Zulu Event

OCTOBER 3, 2012

Their product offerings can benefit business from different perspectives from the producer, to the advertiser, to the end user — they have covered it all flawlessly. What is coming is Internet-enabled televisions, content streaming with built-in social media interactions in real time and multiple screen activities. WOW, right?

Screening 109

Screening Content CTO Hire Platform 109

socalTECH

AUGUST 20, 2010

The company was founded in 2007, and the initial emphasis was to deliver to end users a personalized content portal on their smart phone, learning what they like anticipate what they'd like to see, and pay for it using personalized advertising. We are even looking forward at cable and satellite TV, and providing programming guides to people.

Content 189

Content Screening Mobile Customer 189

InfoChachkie

OCTOBER 31, 2011

1) Give Your Customers (And The Media) What They Want. Richard often utilizes humor when speaking with the media, as he knows that a humorous sound bite is more likely to be published and more readily remembered. Utilize quantitative analysis to guide and inform your decisions but do not allow the numbers to dilute your passion.

Tips 264

Tips Startup Guide Media 264

Both Sides of the Table

JULY 1, 2010

Includes content mobile guides, ie. A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it. Competitors: Google (Invite Media) , MediaMath , X+1. Hollywood Walk of Fame.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Startup Professionals Musings

MAY 18, 2011

At first this was limited to news sites that concentrated on a segment of a community, like West Seattle, but the concept is now being applied to advertising and promotion sites, blogging sites, and even legal services sites. Give people ways to control which types of information they get and how often they get it.

Startup 94

Startup News Sites RSS 94

Startup Professionals Musings

SEPTEMBER 26, 2014

Power has been guiding growth companies for 25 years, and now teaches innovation at the Harvard Extension School. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Pricing 105

Pricing Cloud Computing Customer Custom 105

Tech Zulu Event

APRIL 1, 2013

We recently started a pilot program where students enroll in a “course series” where they learn how to make a web series in 10 weeks by following a guided course experience, which involves taking six full video tutorial courses and participating in six hangouts.

Web 93

Web USC Course Guide 93

SoCal CTO

JUNE 9, 2010

Now, thanks to social media, you don't have to outspend. Guide to Evaluating Startup Ideas - Tony Wright dot com , May 27, 2010 A great developer I once worked with was kvetching at lunch one day. Through advertising or direct sales, these sites harvest intent. You could just outspend. There is a much better technique.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

MARCH 3, 2018

Power has been guiding growth companies for 25 years, and now teaches innovation at the Harvard Extension School. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Pricing 52

Pricing Cloud Computing Customer Custom 52

socalTECH

JULY 6, 2009

We're a business that has both advertising revenues and subscription, a blend of both. We had a though to market that directly, but it was just as the economy for advertising in print took a big hit. We decided to put that on hold until a better time for it, when maybe in the future print advertising is stronger than now.

Web 140

Web Content Mobile Sites 140