InfoChachkie

APRIL 30, 2012

In one study, 56% of the subjects were twice as likely to complete a survey sent by someone with a name similar to their own, versus 30% of the subjects in the control group. In one study of Canadian federal elections, researchers noted that attractive politicians received two and a half times as many votes as their less attractive opponents.

Study 243

Study Advertising Research Custom 243

socalTECH

JUNE 13, 2012

The new site and research is garnered from Break Media's various male-focused websites, as well as third party studies, and more. Break said the new site is designed as a new tool for brand marketers, to help them gain "actionable intelligence" about the male demographic.

Sites 160

Sites Media Study Research 160

Both Sides of the Table

AUGUST 21, 2011

While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. Of the $300 billion spent annually on advertising, 90% of it ($270bn) is still offline and not measurable. (1). The Impact of Mobile Phones on Advertising. They’re not.

Mobile 329

Mobile Advertising Media Marketing 329

socalTECH

OCTOBER 29, 2012

In the case of Los Angeles-based Laffster (www.laffster.com), you apply software algorithms, science, and research to figure it all out. My background is that I was at IAC, focused on advertising solutions and advertising engagement. As we did that, the industry and research started to grow around us.

Content 230

Content News Startup Research 230

Startup Professionals Musings

JANUARY 26, 2020

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. In his classic book, “ Digital Context 2.0: Seven Lessons in Business Strategy, Consumer Behavior, and the Internet of Things ,” David W.

Social Media 131

Social Media Startup Tool Google 131

socalTECH

MAY 11, 2011

I studied cognitive science, the study of the brain, as an undergraduate. An example of that is we have built in daily tips, which we have put together after going through 17,000 medical studies on what to do to reduce early memory loss. How did you end up starting the site? Was it diffcult to translate the science into games?

Study 252

Study Startup Design Tips 252

Tech Zulu Event

MARCH 16, 2013

Buchman understands that many people dismiss social as having value for B2B, but the studies she has read support that the majority of research being done for these business decisions is happening online and in social media platforms. Social media is all about people. work best for your businesses.

Social Media 107

Social Media Media Case Study Study 107

Frank Addante

MAY 18, 2016

Details Matter: Research shows that generalizations are more forgettable than specifics…in storytelling, details matter. A Stanford research study showed that statistics alone have a retention rate of 5-10%, but when coupled with anecdotes, the retention rate rises to 65-70%.

Company 40

Company Companies Advertising Startup 40

Frank Addante

MAY 18, 2016

Details Matter: Research shows that generalizations are more forgettable than specifics…in storytelling, details matter. A Stanford research study showed that statistics alone have a retention rate of 5-10%, but when coupled with anecdotes, the retention rate rises to 65-70%.

Company 40

Company Companies Advertising Startup 40

InfoChachkie

JUNE 11, 2012

The primary stipulation is that each Thiel Fellow must drop out of college, for at least two years, and pursue their “entrepreneurial ventures, research and self-education.”. Bill Gates – “The best way to prepare [to be a programmer] is to write programs, and to study great programs that other people have written.

Tips 279

Tips Startup Education Entrepreneur 279

Both Sides of the Table

MARCH 25, 2016

There are a million ways to either research your industries market size and you’re likely to have to do some basic estimations to figure out much of that is addressable to you. But not doing basic research makes no sense. Will a third-party pay (advertisers, data companies)? How much ad revenue does TripAdvisor make?

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

AUGUST 2, 2012

Sponsorships and advertising. then you may want to consider potential sponsorships or advertising opportunities with that business or venue. If you think location-based services are a long way from mainstream, take a look at the new 2012 Digital Study. “Coopetition,” or strategic cooperation with a competitor is another angle.

Services 82

Services Competition Mobile Entertainment 82

Tech Zulu Event

OCTOBER 22, 2015

But I learned that Dun & Bradstreet is a big data company that has been around since 1841 and what they do is collect market-research data and apply analytics for deep insights. ” -Gartner study. Now, to be honest, I wasn’t really sure who Dun & Bradstreet was or what they do. Who are your most valuable prospects?

Oracle 40

Oracle Advertising Marketing Study 40

socalTECH

AUGUST 8, 2012

Gene Dolgoff: After years of research and development, we have developed technology which converts two dimensional video to 3D. It was so much more advanced than back in 1960's, and we started selling posters in 3D for advertising. Our system uses a different technique, based on the study of the human brain over the past 40 years.

Startup 252

Startup Sites Patents Outsource Development 252

Startup Professionals Musings

MARCH 17, 2016

Even the best technology can’t read your mind, which is why a simple Google search often gives frustrating and irrelevant results, and online advertisers bombard you with opportunities of no interest. In his new book, “ Digital Context 2.0: Seven Lessons in Business Strategy, Consumer Behavior, and the Internet of Things ,” David W.

Social Media 53

Social Media Tool Anthem Google 53

Tech Zulu Event

MARCH 7, 2010

Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. 9:00am: Keynote Presentation: Mobile Advertising: The Hype, The Hope, and The Financial Reality. Presenter: Scott A. Krishna Subramanian, Co-Founder, Mobclix.

Mobile 40

Mobile Media Case Study Advertising 40

socalTECH

OCTOBER 3, 2019

In our consumer research, the top flavor request has been for mint chocolate, which has been at the top or near the top of the requests, depending on what you were looking at in the data. It's also been a great way to advertise, to be on those shelves, and not just rely on online ads.

Marketing 100

Marketing Startup Social Media Product 100

Tech Zulu Event

APRIL 18, 2016

Fifty-six percent of retailers surveyed in a 2015 Shop.org/Forrester Research repor t say apps aren’t a key component of their mobile marketing strategy, even as 58 percent placed mobile at the top of their priority lists. The price of a retail app varies depending on the developer and features; nevertheless, it’s a big number.

Mobile 40

Mobile Sites Custom Customer 40

Tech Zulu Event

OCTOBER 19, 2011

Instead of a plain rehash of their Android specific product, they conducted research, studied consumer surveys, and crafted an app based off what iPhone user wants out of mobile security.

Mobile 88

Mobile Startup Software Review News 88

Tech Zulu Event

NOVEMBER 18, 2011

Now study the event organizer. Pay Per Click advertising. To learn how to advertise on Google to get traffic to your website or offline business read “ Advanced Google Adwords ” by Brad Geddes. Then create a mock presentation based on sharing insights for that solution. What are their interests? What have they written about?

Custom 85

Custom Customer Marketing SEO 85

StartUp Beat

JUNE 22, 2018

This is backed up by a 2014 Princeton study that found that “the preferences of the average American appear to have only a minuscule, near-zero, statistically non-significant impact, upon public policy.” Jamie Tijerina, a young research scientist, crafted an idea that would help people like her engage in civic issues.

Platform 40

Platform Ideas Startup Statistics 40

Tech Zulu Event

NOVEMBER 3, 2013

If you look back, the original founder, Stephan studied at the USC Foreign School of Music, so there is a long standing connection with LA. These companies have deep pockets and spend heavily on advertising. It’s a tough thing to advertise on say, Youtube since it’s not exactly a consumer product.

Startup 101

Startup Artificial Inteligence Tool Product 101

SoCal Delicious

APRIL 5, 2010

Home About Us Newsstand locations Special Section Nominations Stock Index Advertising Contact Search Subscribe Weekly Features Week in Review Top 25 Lists Top Stories Local News Opinion Calendar Ongoing Events Monthly Reports Central Coast East Ventura Nonprofits Technology Small Business Women and Co.

Santa Barbara 53

Santa Barbara Thousand Oaks Oracle Ventura 53

Tech Zulu Event

AUGUST 13, 2010

Entrepreneurism / Monetization Customers, research, startups. . Entrepreneurism / Monetization Advertising, ecommerce, monetization. . Entrepreneurism / Monetization advertising effectiveness, content distribution, monetization. . Entrepreneurism / Monetization Customer, marketing, research. . Nicholas Metzgar, MITRE.

Guide 69

Guide Startup Venture Capital Entrepreneur 69

Both Sides of the Table

MAY 7, 2011

Background: Joel Spolsky studied Computer Science at Yale University (class of 1991). He is responsible for bringing in revenue from advertising and their careers offering. We know that because we’ve done research into what it takes to launch a new community. Upon graduating, he went to work at Microsoft.

Software Review 285

Software Review Software Blogging Startup 285

Both Sides of the Table

FEBRUARY 12, 2017

Around 2001 Jonah was studying at MIT Media Lab and began running experiments in viral stories in an era before smart phones (2007) and before social networks took off (2004–2007) and before YouTube (2005). I asked Jonah in my interview how he became this viral guru. I asked Jonah about this. “I

Buzzfeed 210

Buzzfeed Media Content News 210