Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2

Social Media 108

Social Media Media Startup Tips 108

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. Social media as a marketing tool is here to stay, and is now widely accepted.

Social Media 108

Social Media Media Marketing Resource 108

Tech Zulu Event

SEPTEMBER 4, 2012

Today they say its Africa’s largest and fastest growing social networking utility with over 4,000 daily new sign-ups. They also add that LAGbook ranks #2 in the city of Yaba-Lagos, where the social network was incepted, and #37 in the city of Hirtshal, Denmark. What is LAGbook? Why the name? How does LAGbook work?

Social Network 100

Social Network Networking Advertising Startup 100

Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

Social Media 95

Social Media Media Startup Blogging 95

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. Social media as a marketing tool is here to stay, and is now widely accepted.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

Social Media 108

Social Media Media Startup Platform 108

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the half of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 59

Social Media Media Entrepreneur Platform 59

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 64

Social Media Media Snapchat Platform 64

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 100

Social Media Media Marketing Platform 100

Startup Professionals Musings

JULY 11, 2013

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 99

Social Media Customer Custom Media 99

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the new book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

Social Media 79

Social Media Media Marketing Platform 79

Startup Professionals Musings

MARCH 16, 2014

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). A blog is critical, and essentially free (your cost is creating content). Use social media and Search Engine Marketing (SEM) to start.

Marketing 102

Marketing Funding Social Media SEM 102

Both Sides of the Table

JANUARY 23, 2011

I was talking a month ago with a founding team who was lamenting the fact that their competitors got way better coverage than they did when they felt that their traffic numbers were > 2x the competition. And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums.

Startup 349

Startup Writing Press Blogging 349

Startup Professionals Musings

JANUARY 17, 2013

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). A blog is critical, and essentially free (your cost is creating content). Use social media and Search Engine Marketing (SEM) to start.

Marketing 106

Marketing Startup Social Media SEM 106

Both Sides of the Table

AUGUST 2, 2009

On Facebook (and nearly all social networks that preceded it) the relationship was always reciprocal – if I accept your invitation to follow me then I have to follow you. Are people giving you feature requests, complaining about your service or comparing you to the competition? Facebook.

Social Network 235

Social Network Writing Tool Startup 235

SoCal CTO

JUNE 9, 2010

Kathy Sierra at Business of Software 2009 - Business of Software Blog , May 4, 2010 "In the old days, getting customers was easy. Now, thanks to social media, you don't have to outspend. You could just outspend. You could use brute force to get the word out. There is a much better technique. It is to out friend. Stay Tuned.

Startup 248

Startup Venture Capital Conference Social Media 248

Tech Zulu Event

OCTOBER 17, 2012

At the moment, Conolly heads the startups social media team in Egypt while Turdubaev looks after Russian countries and translation of the site. Small business owners do not know about Pinterest nor how to use it – in creating one profile with us – we will promote it in all our networks on their behalf. Everyday!

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

DECEMBER 7, 2010

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). A blog is critical, and essentially free (your cost is creating content). Use social media and Search Engine Marketing (SEM) to start.

Marketing 94

Marketing Startup Social Media SEM 94

Both Sides of the Table

OCTOBER 29, 2009

Traditional media companies published their stories on the web. Turns out everybody likes to produce content and take part in the “conversation.&# Massive uptake of user-generated content including blogs (e.g. So did the media. Then came blogs. OK, many of you will know this but just to base line.

Ideas 286

Ideas Advertising Google Technical Review 286

Tech Zulu Event

APRIL 1, 2013

Sara has also worked in department coordinating/management, accounting, and talent recruitment on such films as Social Network, Water for Elephants, In Time, Snow White and the Huntsman, Dark Shadows, as well as in the finance department at Sony Pictures. Any competition in LA?

Web 93

Web USC Course Guide 93

Tech Zulu Event

AUGUST 13, 2010

SXSWi is five days of presentations and panel discussions from some of the biggest thought leaders in Interactive digital media space. Bootstrapping Marketing Strategy, social media marketing, web applications. . Removing the Middleman: Embedding Shopping on Your Blog. jim spencer, media convergence group.

Guide 69

Guide Startup Venture Capital Entrepreneur 69

Tech Zulu Event

JULY 10, 2012

“I found it to be the best social network, connecting people on a deeper level. It’s almost a subconscious connection vs. all other media sites. People stopped worrying about social status.”. There was no competitive advantage once the big guys got involved. It’s a breath of fresh air.

Startup 98

Startup Customer Custom Pricing 98

Tech Zulu Event

MARCH 25, 2014

Savannah Peterson – Shapeaways , the social platform for 3D printing. Anima Sarah Lavoy – Connect , Geo locational convenience for your social networks. Margaret Francis – Heroku XL , making large-scale app development easy. Erin Korogosky – Beckon , Performance management for marketing companies.

Entertainment 99

Entertainment Google Entrepreneur Course 99

Both Sides of the Table

JANUARY 18, 2011

I always try hard to make this blog a place where you can learn lessons rather than an advertisement for portfolio companies. In his blog posts & our in-person debates I find myself thinking 98% of the time – I agree with him or he’s got a more insightful perspective on this topic than I do. But the masses didn’t want to blog.

Invest 303

Invest Company Companies Web 2.0 303

SoCal CTO

SEPTEMBER 8, 2010

This continues my series of posts: Top 30 Startup Posts for July 2010 Top 30 Startup Posts in June 2010 Top 29 Startup Posts May 2010 Startup CTO Top 30 Posts for April 16 Great Startup Posts from March Here they are: How to Minimize Politics in Your Company - Ben's Blog , August 24, 2010 “Who the f@#k you think you f$&kin’ with.

Startup 191

Startup Venture Capital Blogging CTO Hire 191

AeA Los Angeles Council

JULY 7, 2008

One, the Executive Office of the President (EOP) has an office called the Office of Science and Technology Policy, or OSTP, which heads up the American Competitiveness Initiative (ACI) ( [link] ). and "new media" to connect with audiences. Innovation is the heart of national competitiveness. Tim Ryan (D-OH) and Rep.

Education 45

Education Technical Review Research Web 2.0 45

SoCal CTO

DECEMBER 1, 2010

aka: An Open Letter to the Next Big Social Network) - 500 Hats , November 1, 2010 I've held off writing this post for a long time, because I couldn't quite get my head around all the issues. If network B has 20 users than it’s value is 400 (20*20). How to Take Down Facebook -- Hint: It Ain't Twitter. Give yourself a month.

Technical Review 175

Technical Review Startup Product Technology 175

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. I have made many of my arguments in a blog post I wrote on The Innovator’s Dilemma , a concept that is critical for both innovators & incumbents to understand.

Hulu 292

Hulu Technical Review Content Advertising 292

Startup Professionals Musings

NOVEMBER 12, 2021

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your consulting business and gaining valuable online exposure. If you can’t justify both a web site and a blog, skip the old-fashioned web site, and make your blog do double duty as described below.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Startup Professionals Musings

JUNE 28, 2023

The pervasiveness of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “open leadership.” New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Social Media 112

Social Media Media Software Review Social Network 112

Startup Professionals Musings

OCTOBER 3, 2020

The pervasiveness of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “open leadership.” New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Framework 159

Framework Social Media Software Review Social Network 159

Startup Professionals Musings

DECEMBER 22, 2018

The pervasiveness of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “open leadership.” New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Software Review 92

Software Review Social Media Social Network Technical Review 92

Startup Professionals Musings

NOVEMBER 23, 2016

The pervasiveness of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “Open Leadership.” New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Software Review 90

Software Review Social Media Social Network Technical Review 90

Startup Professionals Musings

MAY 19, 2013

The emergence of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “Open Leadership.” New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available. What do you think? Marty Zwilling.

Social Media 102

Social Media Entrepreneur Software Review Social Network 102

Startup Professionals Musings

APRIL 17, 2012

The emergence of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “Open Leadership.” New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available.

Entrepreneur 97

Entrepreneur Social Network Software Review Social Media 97

Startup Professionals Musings

OCTOBER 8, 2010

The emergence of social networking and the Internet has caused a new focus and value on “openness,” which leads to a new element of leadership, called “Open Leadership.” New publishing tools, like blogs, collaboration platforms, and even Twitter provide updates that are easily available. What do you think? Marty Zwilling.

Social Media 89

Social Media Startup Software Review Social Network 89

Both Sides of the Table

JULY 10, 2011

Some will cite my investment two years ago in social-media advertising company Ad.ly Asymmetric – Before Twitter most social networks had “symmetric” relationships meaning that when somebody wanted to follow you, you had to follow them back in order for us to be connected. Not so on Twitter. Twitter is inherently viral.

Platform 307

Platform News Startup Invest 307