Startup Professionals Musings

MARCH 22, 2012

You hear a lot of talk these days about the importance of customer satisfaction, but customer loyalty is the real win. A satisfied customer is necessary, but not sufficient, to be a loyal customer who will come back repeatedly, refer their friends and family to you, and be faithful even when your price is not the lowest.

Custom 104

Custom Customer Startup Competition 104

Both Sides of the Table

FEBRUARY 20, 2012

Just not the kind you would initially read about on TechCrunch. And that’s what I love about her narrative. It represents the great majority of entrepreneurship and eschews the fairytale rags-to-VC-riches stories we so often read about in the press. Here’s what I learned about Tracy: 1. That may soon change.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Both Sides of the Table

MAY 6, 2015

To mark the occasion of launching this inaugural report I am also proud to announce that we’ve also launched the Upfront Insights blog. I would be super grateful if you would visit the site and sign up for a newsletter if you felt so inclined. It will also serve as home to our partner blogs and to our company announcements.

Marketing 150

Marketing Newsletter Venture Capital Blogging 150

Both Sides of the Table

JULY 16, 2013

But if you want to be able to repeat your success on your next campaign you need to know more about how you drove those clicks: Which social platform were they published on? The other major pilot customer was. Or Likes – LIKES! Of course it’s valuable to know how many clicks you drive. I have been using the basic awe.sm

Marketing 307

Marketing Technical Review Startup Tool 307

Startup Professionals Musings

JUNE 15, 2016

It is search engines, web content, blogs, social media, e-mail direct, on one of many mobile-phone approaches? Digital marketing is all about telling memorable stories with your brand, establishing a voice, and visuals with engaging icons, colors, patterns, and movement. Encourage ongoing social media customer conversations.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

JANUARY 5, 2019

In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Provide website forums to help customers solve their own problems.

Technical Review 97

Technical Review Case Study Software Review Startup 97

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Custom 164

Custom Customer Advertising SEM 164

Both Sides of the Table

MAY 7, 2011

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

Software Review 285

Software Review Software Blogging Startup 285

Startup Professionals Musings

DECEMBER 11, 2016

In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Provide website forums to help customers solve their own problems.

Startup 107

Startup Technical Review Case Study Software Review 107

Startup Professionals Musings

OCTOBER 1, 2010

You hear a lot of talk these days about the importance of customer satisfaction, but customer loyalty is the real win. A satisfied customer is necessary, but not sufficient, to be a loyal customer who will come back repeatedly, refer their friends and family to you, and be faithful even when your price is not the lowest.

Satisfaction 49

Satisfaction Custom Customer Startup 49

TechCrunch LA

SEPTEMBER 21, 2019

Hello and welcome back to Startups Weekly, a weekend newsletter that dives into the week’s noteworthy news pertaining to startups and venture capital. Before that, I wrote about Stripe’s grand plans. HappyOrNot nabs $25M for its customer satisfaction terminals . Before I jump into today’s topic, let’s catch up a bit.

Services 207

Services Startup Venture Capital Redpoint 207

Startup Professionals Musings

MAY 14, 2017

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. It’s all about content that will bring the masses to your business: Highly relevant. To get to the core of what’s relevant to customers, you need to know them well. Educational.

Content 67

Content Marketing Newsletter Writing 67

Startup Professionals Musings

JANUARY 26, 2014

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. It’s all about content that will bring the masses to your business: Highly relevant. To get to the core of what’s relevant to customers, you need to know them well. Educational.

Startup 103

Startup Content Newsletter Writing 103

Startup Professionals Musings

JULY 30, 2012

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. How about talking to some real customers to see if they are as excited about your idea as you are? Comment on other people’s blogs, as well as writing your own.

Startup 96

Startup Writing Newsletter Blogging 96

Startup Professionals Musings

DECEMBER 1, 2012

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. It’s all about content that will bring the masses to your business: Highly relevant. To get to the core of what’s relevant to customers, you need to know them well. Educational.

Content 99

Content Startup Newsletter Writing 99

Startup Professionals Musings

JULY 7, 2013

In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Provide website forums to help customers solve their own problems.

Entrepreneur 105

Entrepreneur Startup Technical Review Case Study 105

Startup Professionals Musings

AUGUST 9, 2018

It’s hard to be successful in any business when your customers can’t find you, or they find you and still can’t figure out whether your solution works for them. Use plain language (no acronyms) on the first page and every page, to emphasize customer benefits, as well as product features. A guarantee reduces the risk for the customer.

SEO 53

SEO Tips Newsletter Statistics 53

Startup Professionals Musings

MAY 7, 2011

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. How about talking to some real customers to see if they are as excited about your idea as you are? Comment on other people’s blogs, as well as writing your own.

Startup 92

Startup Writing Newsletter Blogging 92

socalTECH

JULY 9, 2015

The two have a long history in the subscription area, so we though tit would be intersting to hear from Quarterly's CEO, Zach Frechette and Science's co-founder, Mike Jones to hear more about how the two are hoping to work together to expand the use of influencer marketing in e-commerce. That's what really excited me about Quarterly.

Marketing 100

Marketing Commerce Startup Newsletter 100

Tech Zulu Event

JULY 31, 2012

He says in a blog post ,” We’ve also been hard at work on a mission to reinvent personal email – from the datacenter all the way to the user experience”. Microsoft says that though inbox size is not in itself an issue inboxes are getting filled up with spam and unwanted newsletters. Spam and Full Inbox. What is new.

Newsletter 71

Newsletter Email Social Network Guide 71

Startup Professionals Musings

AUGUST 7, 2017

In this age of information overload, success is all about building a brand that stands out above the competition. That means that you need to overtly market yourself, rather than wait and hope that the right people or customers will find you. Start a blog and write for industry forums and newsletters.

Startup 55

Startup Organization Newsletter Content 55

Startup Professionals Musings

JULY 25, 2011

Your marketing launch is the most important element of startup success these days, to get customer attention in this world of information overload. It’s all about content that will bring the masses to your business: Highly relevant. To get to the core of what’s relevant to customers, you need to know them well. Educational.

Content 94

Content Startup Newsletter Writing 94

Startup Professionals Musings

JUNE 8, 2012

In my experience, there are good reasons for starting a business, and good ways to go about it in the new online world, but even entrepreneurs with good intentions often don’t have a clue on key principles to follow for this rapidly changing platform. Provide website forums to help customers solve their own problems.

Technical Review 99

Technical Review Case Study Startup Software Review 99

Startup Professionals Musings

APRIL 17, 2010

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. How about talking to some real customers to see if they are as excited about your idea as you are? Comment on other people’s blogs, as well as writing your own.

Startup 90

Startup Writing Newsletter Blogging 90

Startup Professionals Musings

NOVEMBER 12, 2013

In addition, every business has operating costs, like customer acquisition, fulfillment, inventory, and customer service. Online advertising is the promotion of your site and content on other sites such as pay-per-click contextual ads, banner ads, rich media ads, and ads in newsletters. The route to success is not a random walk.

Social Media 93

Social Media Content Startup Web 93

Both Sides of the Table

JUNE 18, 2015

There’s too much PR and too many tech blogs and too many newsletters and aggregators and Twitter summarizers to even try to catch everything that’s going on and equally there’s so much noise that it becomes harder to be heard. They simply said, with shrugged shoulders and without trying to make a big deal about it.

Software Review 150

Software Review Startup Venture Capital Invest 150

SoCal Delicious

MARCH 1, 2010

Los Angeles By: Laura Rich February 26, 2010 It used to be, if you were serious about starting a tech company, you went to Silicon Valley. In this series, we talk to leading figures in those communities about what makes them tick. Mark Suster, a partner at GRP Partners in Los Angeles, spoke with Fastcompany.com about what makes L.A.s

Los Angeles 50

Los Angeles Company Companies Angel 50

SoCal Delicious

JANUARY 20, 2010

On CBS MoneyWatch: Why Debit Cards Are Dangerous BNET Business Network: BNET TechRepublic ZDNet ZDNet Members login Newsletters Site Assistance RSS Feeds Home News & Blogs Videos White Papers Downloads Reviews Popular Enterprise Web 2.0 Dion Hinchcliffe Get Enterprise Web 2.0 Dion Hinchcliffe Get Enterprise Web 2.0

Web 29

Web Technical Review Web 2.0 Social Media 29

SoCal Delicious

OCTOBER 8, 2012

Developments Blog. To order presentation-ready copies for distribution to your colleagues, clients or customers, use the Order Reprints tool at the bottom of any article or visit www.djreprints.com. The units, asking $500,000 to $2 million, hit the market in about a month. » More. Loading… Mansion. House of the Day.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

SoCal Delicious

JANUARY 15, 2010

Im just saying this so that youdont get your hopes too high about what you can actually achieve. When you block by IP address, you may end up blocking an entire internet provider, and thus a lot of realusers and potential customers. You can read more about how to subscribe toRSS site feeds from my RSS FAQ. Please link to us.

IP 38

IP PHP Web RSS 38