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Chartbeat is to Blogs as Google Analytics is to Print Newspapers

Both Sides of the Table

I’ve been using Chartbeat for over a month now to track performance of my blog and I find myself looking at Google Analytics much less these days. For Mahalo this often means making modifications to the story in real time both to update any facts and to improve SEO on a story that is already becoming popular. Let’s see.

Blogging 287
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. And to me, there seems to be a lot of confusion by founders of startups around search engine optimization (SEO) and how it works for a startup. I won't say that I'm truly an expert on SEO.

SEO 150
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Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups

SoCal CTO

skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds. See Five Things Meme as an example.

Blogging 150
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Why You Should Give Before You Get

Both Sides of the Table

Brunson’s short and to-the-point blog post, “ It’s Called Networking, Not Using.” It’s why I wrote the blog post on 50 Coffee Meetings. Some practical examples. Later on he would offer to share his advice on SEO with other portfolio companies. Think about it – who knows angels the best?

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Why Your Marketing Campaign Sucks

Both Sides of the Table

The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. Consider this blog post titled, “ Christmas 2012 Shatters More Smart Device and App Download Records.” Final example. Why would I want to have a POV rather than talking about my cool new features? I am a VC.

Marketing 389
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

For example, I highly recommend a set of board metrics that the CEO communicates to board members at every meeting. How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. In 6 months?

Metrics 346