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5 Tips For Startups To Win With Social Media

Startup Professionals Musings

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2 billion users).

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Social Media, the Customer Service Spectator, or Superstar?

Eric Greenspan

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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7 Reasons to Start a Blog Before Shipping a Product

Startup Professionals Musings

million new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money.

Blogging 104
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A Blog Can Be A Startup’s Most Valuable Investment

Startup Professionals Musings

With the an estimated 150K new websites and 7M new pages added to the Internet every day, the biggest challenge for every entrepreneur is to get found, and get some credibility for a new startup. The biggest roadblock is that startup founders already have too much to do building a product, mapping strategy, courting investors, etc.

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Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. And I'm looking forward to more interaction now that she's blogging. landing pages, etc. landing pages, etc. Maybe you can blog about that? Foreign Service.

Marketing 150
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Save Your Spin for Someone Who Cares

Both Sides of the Table

Our call recovered and we spent the rest of the time talking about the development of their management team and their product. In another post I’ll talk about how PR has changed dramatically in the past 10 years or you can just read Brian Solis’s blog or buy his book on the subject. PR is subtle. Leave them wanting more.