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Entrepreneurshit. The Blog Post on What It’s Really Like.

Both Sides of the Table

But for some strange reason they make you file your progress on fund raising, which is the widely picked up by the press. I like to speak about this topic with first-time wantrapreneurs because if you read the tech press every day you’d get the impression that it all glamor. But it’s hard to know that from the press.

Blogging 420
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Should You Bother Targeting the Tech Blogs for Your PR Campaigns?

Both Sides of the Table

6 or 7 years ago when TechCrunch was at its peak market share (they are still strong but many more tech blogs have also popped up) there was a term for getting covered there called “the TechCrunch bounce.” that they probably read the main tech blogs. The start of this series was, Should Your Startup Announce Funding ?

Blogging 309
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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BUZZMEDIA Buys Four Punk Rock Blogs

socalTECH

BUZZMEDIA said it acquired Under The Gun Review, Alter The Press!, Punknews.org was founded in 1998, providing online music news and a fan community; PropertyOfZack is a Tumblr blog focused on punk; Under The Gun Review focuses on entertainment, music, film, and comedy; and Alert The Press! READ MORE>>.

Blogging 168
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Insights and Opinions: Fake Press Releases: What Have We Learned?

socalTECH

For our Insights and Opinions section this morning, we asked Michael Terpin , the founder of SocialRadius , to lend some hard-earned perspective on fake releases following the flap last week over a fake press release involving Google, ICOA, PRWeb, and half the Internet news and blogging sites. READ MORE>>.

Press 159
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Why Your Marketing Campaign Sucks

Both Sides of the Table

Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches? Here’s what’s going through his/her head: Is this story “newsworthy” or am I being asked to publish a press release? ” Can you imagine that ever getting inches in the press?

Marketing 389
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How to use PR Firms at Startups

Both Sides of the Table

I pointed out the fact that they only ever talked to the press when the had an announcement and that it was a continual process. And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums. That’s why keeping a personal blog is so great. Always more appealing.

Startup 349