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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. This is a post to help you figure out why you should write and what you should talk about.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I guess let’s file this under sales & marketing advice. I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. What should you blog about?

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How Many Times Should You Tweet Your Blog Post?

Both Sides of the Table

I’ll finish writing around 1am and that’s a dumb time to Tweet because few people in the US are online. I wanted to see two things: Would the second (or sometimes even third Tweet) convert enough people to my blog to make it worth potentially annoying some people on Twitter? My conclusions. So, whaddaya think?

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Improving Sales: The Excuse Departement is Closed

Both Sides of the Table

Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I had never had any sales training so everything we did for the first couple of years was instinctual. I boil it down to this: sales people are sales people.

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Identifying Pain in the First Step in a Sales Process – Here’s How

Both Sides of the Table

If you haven’t already followed me on Twitter, that’s the fastest way to get blog updates. In my first enterprise software company we developed a methodology for sales that we called PUCCKA. I call these people crocodile sales people – small ears and a big mouth. The best sales meetings are discussions.

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Top 120 Startup Posts for 2010

SoCal CTO

My 1,000th Post on This Blog - Tim Berry's Blog - Planning Startups Stories , July 21, 2010 HTML5 video markup, compatibility and playback - Niall Kennedy's Weblog , February 8, 2010 Your Product Needs a Soul - ArcticStartup , February 12, 2010 Product Friday: Monetizing Content is a Product Problem - This is going to be BIG.

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The Harder I Work, The Luckier I Get

Both Sides of the Table

I was thinking about all of this as I looked at the logs from my WordPress blog this evening. I started blogging 2 years ago. I started by writing 3-4 times / week. I started by writing 3-4 times / week. Just like a sales person at the end of a quarter. Less than 100 people read that original post 2 years ago.