socalTECH

JUNE 1, 2011

We grab large data sets of different things, such as movies, cars, books, or people, and then our interface adds what I call the opinion layer to that. It's a very flexible, open platform, and is pretty open ended. We're not yet marketing or selling direct to advertisers, because we're really focused on growing and honing our platform.

Startup

Startup Professionals Musings

JANUARY 15, 2022

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Spend your time and money on other platforms. Pick the right platform for your business.

Social Media

Startup Professionals Musings

NOVEMBER 28, 2020

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Fundraising through online platforms and crowdfunding. Professional investors now look for startups through popular online platforms, including Gust and InvestorHunt.

Tips

Startup Professionals Musings

APRIL 3, 2019

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Ric Dragon, an expert in online marketing, in his classic book. Create an action plan with metrics.

Social Media

Startup Professionals Musings

JULY 27, 2012

They randomly churn for hours a day on a couple of their favorite social media platforms, with little though given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. Identify the smallest segments possible of your constituents.

Social Media

Both Sides of the Table

JULY 19, 2011

In a world where it’s easier to judge the immediate value of a business, I know that metrics like “time on site&# matter. If you really want to understand the politics of the Middle East better you can read my favorite book on the topic. Get people to your website and never let them leave. That’s what AOL was.

Social Media

Startup Professionals Musings

JUNE 2, 2021

I like the summary of the competitive reality in a new book, “ Rethinking Competitive Advantage: New Rules for the Digital Age ,” by Ram Charan, who relates a wealth of current experience from global clients: Customers expect a personalized experience.

Competition

Startup Professionals Musings

MAY 29, 2019

From meager beginnings selling books online back in 1994, Amazon is currently the largest e-commerce retailer and cloud computing platform in the world, and now dominates even the giant Walmart. Recently, I saw some help in that regard in a new book, “ Think Like Amazon ,” by John Rossman, a former top executive at Amazon.

Commerce

Startup Professionals Musings

AUGUST 22, 2012

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Spend your time and money on other platforms. Pick the right platform for your business.

Social Media

socalTECH

AUGUST 30, 2017

The way we reached that, was we saw that people were starting to use our site to discover and book talent. We feel that what we've started with, a platform and marketplace, and lots of other enhancements, will make the experience more addictive and compelling, particularly for the talent seekers. READ MORE>>.

Startup

Startup Professionals Musings

SEPTEMBER 23, 2022

So I was happy to see Julia Tang Peters, in her classic book “ Pivot Points ,” tackle this issue. The launching point establishes the platform on which every potential entrepreneur becomes an actualized entrepreneur. Proactively sets metrics and track goals. The turning point decision. Willing to question assumptions and adapt.

Startup

Startup Professionals Musings

JUNE 18, 2011

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Spend your time and money on other platforms. Pick the right platform for your business.

Social Media

Startup Professionals Musings

DECEMBER 30, 2022

In that context, I was pleased to see the supporting message in a recent book, “ Fearless Innovation: Going Beyond the Buzzword ,” by Alex Goryachev. Define realistic metrics to keep track of progress. You need metrics to incentivize the right team behaviors. Invest in communication skills and use all platforms.

Technical Review

socalTECH

JUNE 25, 2012

We initially looked at LinkedIn, but we thought it would be more fun to do something in Face book. We're working on how quickly we can provision servers, and what those metrics are, and it's been fantastic. Every good entrepreneur dreams really big, and we're planning on having 1 percent of 37 million brands on our platform.

Social Media

Startup Professionals Musings

JANUARY 22, 2023

I found these challenges and opportunities outlined well in a classic book, “ Out-Innovate ,” by Alexandre Lazarow. With a singular focus on building unicorns, very rapid growth has been a key metric. Facebook’s market value tumbled many billions in 2018 due to users’ decreased confidence in the platform.

Capital

Startup Professionals Musings

DECEMBER 18, 2019

So I was happy to see Julia Tang Peters, in her classic book “ Pivot Points ,” tackle this issue a while back. The launching point establishes the platform on which every potential entrepreneur becomes an actualized entrepreneur. Proactively sets metrics and track goals. The turning point decision.

Entrepreneur

Startup Professionals Musings

APRIL 13, 2019

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Spend your time and money on other platforms. Pick the right platform for your business.

Social Media

Startup Professionals Musings

SEPTEMBER 16, 2023

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Fundraising through online platforms and crowdfunding. Professional investors now look for startups through popular online platforms, including Gust and InvestorHunt.

Entrepreneur

Startup Professionals Musings

MAY 1, 2020

I found these challenges and opportunities outlined well in a new book, “ Out-Innovate ,” by Alexandre Lazarow. With a singular focus on building unicorns, very rapid growth has been a key metric. Facebook’s market value tumbled many billions in 2018 due to users’ decreased confidence in the platform.

Ideas

Startup Professionals Musings

SEPTEMBER 30, 2018

For example, most e-commerce platforms today offer millions of products, with a changing mix daily and a changing market, such that it’s virtually impossible to manually predict a strategy for mapping customer demographics to products displayed online. Record live data in full for all internal business elements.

Artificial Inteligence

Startup Professionals Musings

JUNE 1, 2014

So I was happy to see Julia Tang Peters, in her new book “ Pivot Points ,” tackle this issue. The launching point establishes the platform on which every potential entrepreneur becomes an actualized entrepreneur. Proactively sets metrics and track goals. The turning point decision. Always an evangelist and a good communicator.

Entrepreneur

Startup Professionals Musings

APRIL 1, 2017

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Ric Dragon, an expert in online marketing, in his classic book. Create an action plan with metrics.

Social Media

Startup Professionals Musings

APRIL 4, 2015

I agree with my friend Lon Safko, and his classic book “ The Social Media Bible ,” which asserts your team can be successful at social without the cost of an expensive expert or agency, by following these five basic steps: Start with the dominant players. Concentrate your efforts on two to three platforms to start. billion users).

Social Media

Startup Professionals Musings

AUGUST 5, 2015

So I was happy to see Julia Tang Peters, in her recent book “ Pivot Points ,” tackle this issue. The launching point establishes the platform on which every potential entrepreneur becomes an actualized entrepreneur. Proactively sets metrics and track goals. The turning point decision. Willing to question assumptions and adapt.

Entrepreneur

Startup Professionals Musings

APRIL 9, 2017

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Spend your time and money on other platforms. Pick the right platform for your business.

Social Media

Startup Professionals Musings

MAY 10, 2019

The classic example from several years ago was United Airlines not staying tuned in to social media, resulting in a unrecoverable customer problem causing great damage to their reputation, escalating to countless articles , and even a book, “ United Breaks Guitars.” Choose the best social media platform for your domain.

Social Media

Startup Professionals Musings

MARCH 8, 2017

There are hundreds of consultants out there who will take your money for guidance in this area, but I recommend that you start with some free resources on the Internet, or one of the many recent books on this topic. Spend your time and money on other platforms. Pick the right platform for your business.

Social Media

Tech.Co

APRIL 30, 2018

Their financial planning tool helps people track their spending, investments, and credit rating all in one mobile platform. Once you RSVP for an event, and the host accepts, the platform will send you all the details and charge your card if a fee is required. This is where 1787fp comes in.

Startup

Tech Zulu Event

MAY 9, 2014

They’ve captured their market quickly by being the first providers of affordable luxury bookings with a business model to fill in a large amount of unused travel inventory. Famebit is the world’s first full service platform to connect brands and marketers to Youtube content creators.

Startup

socalTECH

MAY 2, 2017

After refining their metrics even more, they doubled their performance, and then quadrupled it. After we launched our first, paid pilot, we had 100 percent adoption of the platform, which is pretty impressive. We ran that for 90 days, and within 45 days, their performance doubled. How's the startup funded?

Sales

Startup Professionals Musings

JUNE 15, 2016

Every entrepreneur needs a strategy, and some metrics to measure what’s working and how much it costs. As I was scouting around for some guidance on this subject, I came across a new book, “ Get Scrappy ,” by Nick Westergaard, who is a recognized expert on brand strategy and digital marketing. Content that doesn’t connect doesn’t fit.

Marketing

Startup Professionals Musings

MAY 4, 2016

Excellent detailed resources are everywhere, including a new book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Fundraising through online platforms and crowdfunding. Professional investors now look for startups through popular online platforms, including Gust and AngelList.

Startup

Startup Professionals Musings

JANUARY 28, 2018

So I was happy to see Julia Tang Peters, in her classic book “ Pivot Points ,” tackle this issue. The launching point establishes the platform on which every potential entrepreneur becomes an actualized entrepreneur. Proactively sets metrics and track goals. The turning point decision. Willing to question assumptions and adapt.

Ideas

Tech Zulu Event

MARCH 22, 2016

The value of your branding impression compared to impressions on any other platform is insanely high. For a ballpark figure of what that looks like, I targeted a city block in Austin, Texas for a book event just last week. After your filter stops running, you’ll be able to see the results in the “metrics” tab of your account.

Customer

SoCal Delicious

SEPTEMBER 22, 2008

See the books I recommend to friends. First, let me recommend reading a previous blog, called omg I’m just a startup, I can’t do those fancy metrics. Once you create a small list of these queries, then you can start to formalize the ideas into specific metrics that you track daily. Aggregate metrics.

Startup

Both Sides of the Table

SEPTEMBER 10, 2021

We try to cap our A-funds at around $300 million so we retain the discipline to invest early and small while building our Growth Platform separately to do late stage deals (we now have > $300 million in Growth AUM). In fact, we just announced that we hired a new head of our Growth Platform, (follow him on Twitter here ?

Venture Capital

Startup Professionals Musings

MAY 21, 2022

The case for zero paid media as the new marketing model was highlighted a few years ago in the classic book, “ Z.E.R.O. ” This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more. They advocate investing in their new framework, where the Z.E.R.O.

Marketing