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Magnite Prices $350M Offering

socalTECH

Los Angeles-based Magnite, the sell-side advertising software developer which was previously known as Rubicon Project, says it has priced an offering of $350M in convertible senior notes. Magnite offers up a sell-side advertising platform for desktop, mobile, audio, and other platforms. The notes are due in 2026.

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Resonant Prices IPO

socalTECH

Santa Barbara-based Resonant , which is developing radio frequency filters (RF) used for mobile devices, has priced its IPO, saying it is offering up 2,700,000 shares of its common stock at a price of $6.00 The company is slated to start trading on the Nasdaq Capital Market as RESN today.

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Freeletics raises $45M for its AI-powered mobile fitness coach

TechCrunch LA

Freeletics , headquartered in Munich, Germany, is today announcing its first round of private capital after bootstrapping since 2013. As you might expect from the name, Freeletics operates its mobile fitness coaching app on a freemium model, with tiered pricing beginning at $11.99 for one month or $74.99

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Kindbody raises $15M, will open a ‘Fertility Bus’ with mobile testing & assessments

TechCrunch LA

” Kindbody operates a fleet of vans — mobile clinics, rather — where women receive a free blood test for the anti-Müllerian hormone (AMH), which helps assess their ovarian egg reserve but cannot conclusively determine a woman’s fertility. Bartasi said Kindbody makes all the options clear to its patients.

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7 Lessons For Mobile App Developers To Beat The Odds

Startup Professionals Musings

The price of entry can be less than $10,000, so the competition is huge and growing rapidly. You provide the free app in the App Store that gives subscribers mobile access to your service. If you want to drive up the demand for your core product, one smart tactic is to drive down the price of all complementary products.

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Why Hopscotch Is Behind Your Favorite Mobile Sports App, with Laurence Sotsky

socalTECH

Hopscotch, led by Laurence Sotsky , has built software which enables sports teams, venues, and others to rapidly create mobile apps for their fans. We caught up with Lauren to hear about Hopscotch, and why teams and schools are turning to the company to power their mobile apps. What is Hopscotch? What do your apps do?

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Playhouse is TikTok meets Zillow for the next generation of homeowners

TechCrunch LA

“We want to build a product for the next generation that wants to be mobile, video driven, exciting and fun.”. The feed shows videos of homes on the market, as well as a price tag. Users can also view listings on a map, then click to see a video about the home. It’s already secured $2.8

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