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2011 Entrepreneurs Conference

SoCal Tech Calendar

Friday, May 13, 2011 -- 2011 Entrepreneurs Conference. Welcome to the annual 2011 Entrepreneurs Conference at UCLA Anderson! A variety of keynote speeches, panels and *new* case studies will highlight the thriving world of entrepreneurship in Southern California and beyond. See [link] (more)

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3rd Annual India Trade Conference

SoCal Tech Calendar

Thursday, July 29, 2010 -- 3rd Annual India Trade Conference. The Third Annual India Trade Conference is being presented by Southern California Edison; the Port of Los Angeles; the U.S. Commercial Service, U.S. Department of Commerce; Network of Indian Professionals, and Quanta Consulting, Inc.

Irwindale 100
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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. They’re tasked with doing … marketing. You get a lot of traffic – not always results.

Startup 323
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How to Acquire Customers by Marketing “Heroes”

Both Sides of the Table

Here are some examples of heroes in action: A testimonial / quote from a hero on the banner on the home page of your website with their image and a link to a case study on how they used the product. Leading breakout sessions at our annual conference – DreamForce. Heroes told our success stories, not us.

Marketing 294
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3 Sales Tips for Startups – Creating a Burning Platform

Both Sides of the Table

By having reputable people from reputable businesses listed in case studies, on the website with quotes and/or willing to take phone calls makes all the difference in the purchasing decision. Their goal is to get you to appear in person at city roadshows that they run or to come to their annual Dreamforce conference.

Sales 319
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BIOCOM's 2009 DeviceFest

SoCal Tech Calendar

Thursday, May 7, 2009 -- BIOCOM's 2009 DeviceFest promises to provide thought provoking panel discussions and case studies focusing on Inspiring Innovation, Overcoming Adversity and What's Next? The Future of Innovation.

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

Some days I respond to questions asked by folks like yourself, the press, or an entity doing a case study, i.e. Citrix, RIM, USC. My company and I are a perfect case study for the Tech Council affiliation. A day might include a discussion with a finance partner, an investor, a customer or a fusion partner.